The Brother Brothers

The Brother Brothers

Country: US

Influence: 48.53% Fanbase: 17.37% Trending: 64.11% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Kickstarter • 34.04% • Very Strong

As of 2025-09-09

14,277

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

2025-12-07 11:35:13 UTC

Genres

americannew americanadeep new americanafolk & traditionalindie folk

Biography

Literally Twin Harmonies

The Brother Brothers Marketing Affinity & Brand Fit Data

Report Date: 2025-09-09

The Brother Brothers builds repeat engagement among 25-34 & 18-24 audiences throughout UNITED STATES, CANADA, GREECE. With a heavily male (61%) base, campaign framing can lean into status, style, and community. The sharpest reach is on Youtube (10,085 avg views per post), while Instagram provides social proof in comments and saves. Affinities with Kickstarter, MOOG, Ampeg point to authentic extensions into streetwear, music platforms, and lifestyle products. Expect work that feels native to the timeline—not bolted on.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low
How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.
Connection Strength
Artist The Brother Brothers score 3.26%Very Strong bucket.
Brand: KickstarterBrand: MOOGBrand: Ampeg
Followers:14,277
Engagements:466
Rate:3.3%
Posts:883
Views:10,085
Avg Likes:455
Avg Comments:38
Avg Views:10,085

Audience Demographics & Key Stats

MetricValueWhy It Matters
Social Snapshot Followers 14,277 · Engagements 466 · Rate 3.3%
Posts 883 · Views 10,085 · Avg Likes 455 · Avg Comments 38 · Avg Views 10,085
Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown 25-34: 31%
18-24: 29%
45-64: 22%
35-44: 17%
Largest: 25-34 (31%); next: 18-24 (29%)
Gender Split Female: 39%
Male: 61%
Non-binary/Other: 0%
Skews male (61%)
Top Countries UNITED STATES (52%)
CANADA (9%)
GREECE (5%)
INDIA (5%)
ITALY (5%)
Top regions: UNITED STATES (52%), CANADA (9%), GREECE (5%)
Platform Engagement Instagram: 301 avg likes/post · Youtube: 10,085 avg views/post Best reach: Youtube 10,085 avg views; best engagement: Instagram 301 avg likes

Top Brand Affinities

Kickstarter
Score: 34.04
MOOG
Score: 31.23
Ampeg
Score: 22.93
Amazon Music
Score: 21.91
IndieGoGo
Score: 20.42
Pro Tools
Score: 12.12
Spotify Music
Score: 10.34
Schwartz's
Score: 9.96
Sennheiser
Score: 9.87
Paramount Pictures
Score: 7.92
Hurley
Score: 7.22
Emporium
Score: 5.96
Brand Category Score
Kickstarter 34.04
MOOG 31.23
Ampeg 22.93
Amazon Music 21.91
IndieGoGo 20.42
Pro Tools 12.12
Spotify Music 10.34
Schwartz's 9.96
Sennheiser 9.87
Paramount Pictures 7.92
Hurley 7.22
Emporium 5.96
Jameson 5.70
Free People 5.61
NBC 5.33
Ableton 5.20
Anthropologie 5.14
Kroger 5.08
Airbnb 5.03
Coors 4.97
Pacific Northwest Wonderland 4.78
iHeartRadio Music Awards 4.52
Showtime 4.46
Verizon 4.23
Pfizer 4.16
Margaritaville 4.09
Nixon 4.00
Polaroid 3.99
Pixar 3.98
Carhartt 3.86
Guinness 3.74
Bethesda Softworks 3.59
Leica 3.55
Paypal 3.44
Cadillac 3.35
Urban Outfitters 3.31
Lululemon Athletica 2.93
Tinder 2.89
SoundCloud 2.88
Costco 2.69
Mulberry 2.69
Dr. Martens 2.63
MTV 2.62
Sunnies Studios 2.47
Subaru 2.40
Kodak 2.29
Activision Blizzard 2.21
Nickelodeon 2.16
Chipotle Mexican Grill 2.11
Lollapalooza 2.03

Official Profiles

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Artist: The Brother Brothers

Date Range: 2025-12-07 → 2025-12-07
Total Airplay Time: 0h 0m 0s across 0 Radio Stations

The map shows every radio station that aired The Brother Brothers today. Use the controls to highlight stations with the most or least airtime.

Top 10 Songs Played Today

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Total Streams (2025-09-14)

Total: 200,256

PLATFORM TOTAL %
Spotify Spotify 200,256 100.00%
Anghami Anghami 0 0.00%
Audiomack Audiomack 0 0.00%
Jiosaavn Jiosaavn 0 0.00%
Last.fm Last.fm 0 0.00%
Pandora Pandora 0 0.00%
Tidal Tidal 0 0.00%
Yandex Yandex 0 0.00%
YouTube Artist YouTube Artist 0 0.00%

Concerts

Upcoming events from today (UTC) to the next 6 months.

Date/Time (UTC) Event Venue Location Tickets
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Trending Artist