The Boo Radleys
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-09
8,597
Social Media Followers
As of 2025-09-09
00:00:00
Hours Airplay
2025-12-07 12:14:33 UTC
Genres
Biography
The Boo Radleys have announced details of a brand-new studio album, as well as the 30th Anniversary reissue and tour of their lauded, landmark 1993 album, Giant Steps. Given encouragement by the tremendous reception of last year’s live return and first album in more than two decades, the three-piece return quickly to release Seeker, the first cut from June’s new long-player, Eight.
Marking perhaps their busiest ever year in 2023, the band makes up for lost time having been missing from the musical map since 1998 prior to reforming in 2021 and releasing their seventh album, Keep On With Falling, last March. Keen to celebrate the past as well as the present, the announcement that Giant Steps, the Creation Records album that, for many, cemented their legacy as one of Britain’s greatest yet unsung bands will delight fans keen to complete their collections.
The Boo Radleys cuts through with 25-34 & 35-44 audiences and consistency across UNITED KINGDOM, UNITED STATES, FRANCE. A heavily male (76%) profile rewards creative that treats fans like insiders. Performance peaks on Youtube with 3,534 avg views per post, while Youtube preserves the relationship between tentpoles. Affinity lines up with Mixcloud, Warner Music, MOOG, mapping to streetwear, music platforms, and lifestyle products. Net effect: campaigns that travel without heavy media.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 8,597 · Engagements 161 · Rate 1.9% Posts 444 · Views 3,534 · Avg Likes 154 · Avg Comments 14 · Avg Views 3,534 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
25-34: 33% 35-44: 27% 18-24: 22% 45-64: 14% |
Largest: 25-34 (33%); next: 35-44 (27%) |
| Gender Split |
Female: 24% Male: 76% Non-binary/Other: 0% |
Skews male (76%) |
| Top Countries |
UNITED KINGDOM (21%) UNITED STATES (15%) FRANCE (10%) JAPAN (8%) THAILAND (6%) |
Top regions: UNITED KINGDOM (21%), UNITED STATES (15%), FRANCE (10%) |
| Platform Engagement | Instagram: 73 avg likes/post · Youtube: 3,534 avg views/post | Best reach: Youtube 3,534 avg views; best engagement: Youtube 81 avg likes |
Top Brand Affinities
Mixcloud
Warner Music
MOOG
Fred Perry
Live Nation
Lucasfilm
Sainsbury's
Morrisons
Akai
BBC
Vauxhall
Selfridges
| Brand | Category | Score |
|---|---|---|
| Mixcloud | 50.08 | |
| Warner Music | 42.53 | |
| MOOG | 33.80 | |
| Fred Perry | 32.60 | |
| Live Nation | 29.16 | |
| Lucasfilm | 19.67 | |
| Sainsbury's | 16.47 | |
| Morrisons | 15.49 | |
| Akai | 15.18 | |
| BBC | 14.00 | |
| Vauxhall | 12.78 | |
| Selfridges | 10.92 | |
| Spotify Music | 10.13 | |
| Vivienne Westwood | 9.91 | |
| Atmos | 9.69 | |
| Dr. Martens | 9.37 | |
| Lush | 9.21 | |
| Tate Modern | 8.98 | |
| Kickstarter | 8.65 | |
| Ableton | 8.23 | |
| Pilsner Urquell | 8.13 | |
| Haribo | 7.65 | |
| MTV | 7.23 | |
| Ryanair | 6.74 | |
| Baileys | 6.45 | |
| Warner Bros | 6.34 | |
| Showtime | 6.19 | |
| Tesco | 5.94 | |
| Paramount Pictures | 5.54 | |
| Harrods | 5.48 | |
| Columbia Pictures | 5.02 | |
| Lego | 4.51 | |
| Pringles | 4.39 | |
| Kodak | 4.34 | |
| SoundCloud | 4.09 | |
| Cadbury | 4.05 | |
| Philips | 3.93 | |
| Nintendo | 3.92 | |
| Paypal | 3.17 | |
| Coachella | 3.15 | |
| Aperol | 3.07 | |
| Beats Electronics | 3.04 | |
| Lollapalooza | 2.92 | |
| Guinness | 2.90 | |
| Citroen | 2.88 | |
| Rolls-Royce | 2.81 | |
| Bentley | 2.81 | |
| Jaguar | 2.80 | |
| Polaroid | 2.75 | |
| LEGOLAND | 2.54 |
Official Profiles
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Concerts
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| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| No upcoming concerts found. | ||||















