The Besnard Lakes
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-09
4,612
Social Media Followers
As of 2025-09-09
00:00:00
Hours Airplay
2025-12-07 11:04:34 UTC
Genres
Biography
Ignited by their love for each other, for playing music together, the sextet found themselves unspooling the most uncompromising recording of their career. Despite all its grandeur, ...The Last of the Great Thunderstorm Warnings honours the very essence of punk rock: the notion that a band needs only be relevant to itself. At last, the Besnard Lakes have crafted a continuous long-form suite: nine tracks that could be listened together as one, like Spiritualized's Lazer Guided Melodies or even Dark Side of the Moon, overflowing with melody and harmony, drone and dazzle, the group's own unique weather.
The Besnard Lakes Are The Last of the Great Thunderstorm Warnings is a double LP. "Near Death" is the title of the first side. "Death," "After Death," and "Life" follows next. It's literally a journey into (and back from) the brink: the story of the Besnard Lakes' own odyssey but also a remembrance of others, especially the death of Lasek's father in 2019.
The Besnard Lakes connects with 35-44 & 25-34 audiences and shows durable traction across CANADA, UNITED STATES, UNITED KINGDOM. With a heavily male (74%) audience, creative can confidently lean into identity and style cues. Content performance peaks on Instagram, where posts average 150 avg likes per post; Instagram adds dependable engagement depth. Overlap with MOOG, Ampeg, Akg highlights near-term opportunities in streetwear, music platforms, and lifestyle products. The throughline is simple: The Besnard Lakes moves culture in the exact lanes many lifestyle marketers need.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 4,612 · Engagements 150 · Rate 3.3% Posts 684 · Views 0 · Avg Likes 150 · Avg Comments 2 · Avg Views 0 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
35-44: 35% 25-34: 34% 45-64: 21% 18-24: 9% |
Largest: 35-44 (35%); next: 25-34 (34%) |
| Gender Split |
Female: 26% Male: 74% Non-binary/Other: 0% |
Skews male (74%) |
| Top Countries |
CANADA (40%) UNITED STATES (31%) UNITED KINGDOM (11%) AUSTRALIA (3%) FRANCE (3%) |
Top regions: CANADA (40%), UNITED STATES (31%), UNITED KINGDOM (11%) |
| Platform Engagement | Instagram: 150 avg likes/post | best engagement: Instagram 150 avg likes |
Top Brand Affinities
MOOG
Ampeg
Akg
Pro Tools
Mixcloud
Akai
Sennheiser
Hasselblad
Ableton
Scotiabank
Amazon Music
Air Canada
| Brand | Category | Score |
|---|---|---|
| MOOG | 85.87 | |
| Ampeg | 74.13 | |
| Akg | 24.44 | |
| Pro Tools | 22.75 | |
| Mixcloud | 22.62 | |
| Akai | 19.28 | |
| Sennheiser | 17.62 | |
| Hasselblad | 15.43 | |
| Ableton | 13.07 | |
| Scotiabank | 12.80 | |
| Amazon Music | 12.55 | |
| Air Canada | 12.03 | |
| Schwartz's | 9.24 | |
| Kickstarter | 9.22 | |
| Spotify Music | 8.80 | |
| Coors | 8.07 | |
| Hurley | 6.76 | |
| Pilsner Urquell | 6.71 | |
| SoundCloud | 5.68 | |
| Columbia Pictures | 5.41 | |
| Lollapalooza | 4.94 | |
| iHeartRadio Music Awards | 4.77 | |
| Holden | 4.63 | |
| Paramount Pictures | 4.63 | |
| Polaroid | 4.47 | |
| Leica | 4.01 | |
| FedEx | 3.94 | |
| Guinness | 3.90 | |
| Coachella | 3.87 | |
| Emporium | 3.81 | |
| Kodak | 3.75 | |
| Showtime | 3.67 | |
| Fujifilm | 3.61 | |
| Panasonic | 3.58 | |
| Budweiser | 3.45 | |
| NHL | 3.44 | |
| Airbnb | 3.38 | |
| Cartier | 3.19 | |
| Olympus | 3.16 | |
| Lush | 3.12 | |
| Warner Bros | 3.06 | |
| Comedy Central | 2.96 | |
| Dr. Martens | 2.94 | |
| Costco | 2.86 | |
| Beats Electronics | 2.86 | |
| Jaguar | 2.85 | |
| Transformers | 2.66 | |
| Nickelodeon | 2.63 | |
| Cadillac | 2.58 | |
| Tinder | 2.37 |
Official Profiles
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LoginArtist: The Besnard Lakes
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Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| 2025-12-08 03:00 UTC | The Besnard Lakes | The Stone Church | Brattleboro, United States | |
| 2026-02-05 03:00 UTC | The Besnard Lakes | Supersonic | Paris, France | |
| 2026-02-06 04:30 UTC | The Besnard Lakes | Bogen F | Zürich, Switzerland | |
| 2026-02-13 03:00 UTC | The Besnard Lakes, Thorn | The Green Door Store | Brighton, United Kingdom | |
| 2026-02-14 03:00 UTC | The Besnard Lakes, Thorn | Omeara | London, United Kingdom | |
| 2026-02-15 03:30 UTC | The Besnard Lakes | Hare & Hounds | Birmingham, United Kingdom | |
| 2026-02-16 03:30 UTC | The Besnard Lakes, Thorn | Brudenell Social Club | Leeds, United Kingdom | |
| 2026-02-18 04:00 UTC | The Besnard Lakes | The Rum Shack | Glasgow, United Kingdom | |
| 2026-02-19 04:00 UTC | The Besnard Lakes | YES The Pink Room | Manchester, United Kingdom |















