The Barden Bellas

The Barden Bellas — pop artist from US.

The competitive a cappella pop group at the center of the Pitch Perfect film franchise, the Barden Bellas (aka the Bellas) focus on songs made popular by…

Influence: 56.43% Fanbase: 38.27% Trending: 65.51% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

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As of 2025-09-09

17,000

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

2025-12-27 10:33:02 UTC

Genres

poppost-teen poppopclassical, ensemble & operaa cappellaamericanhollywood

Biography

The competitive a cappella pop group at the center of the Pitch Perfect film franchise, the Barden Bellas (aka the Bellas) focus on songs made popular by women. Led by sympathetic underdog Beca Mitchell (Anna Kendrick), the group endured collegiate (2012's Pitch Perfect) and international competitions (2015's Pitch Perfect 2) as well as a USO reunion tour (2017's Pitch Perfect 3), all with Mitchell's stylish, choreographed renditions of songs by the likes of Sia, Lauryn Hill, and Britney Spears, just to name a few. All three of the series' original soundtracks reached the Billboard 200 Top 20.

Formed at fictional Barden University, the Bellas consist of Beca, Aubrey (Anna Camp), Chloe (Brittany Snow), and "Fat Amy" (Rebel Wilson), each of whom returned for every franchise entry alongside group mates Lilly (Hana Mae Lee), Stacie (Alexis Knapp), Cynthia (Ester Dean), Jessica (Kelley Jakle), and Ashley (Shelley Regner). The first installment saw them competing at the 2012 collegiate nationals with medleys that included songs by Miley Cyrus, Bruno Mars, Jessie J, and more. The hit Pitch Perfect soundtrack reached number three on the Billboard 200. The women returned to compete in the 2015 World A Cappella Championship with material that included Beyoncé's "Run the World (Girls)," "Timber" (originally by Pitbull featuring Kesha), and, from the 1980s, "We Belong" by Pat Benatar. That lineup of the Bellas added Hailee Steinfeld as Emily and Chrissie Fit as Flo. Pitch Perfect 2's soundtrack topped the album chart in the U.S. and peaked at number three in Canada and Australia. Their 2017 reunion found Beca opening for DJ Khaled in a USO performance that also included the Bellas' take on George Michael's "Freedom! '90." The third movie's soundtrack album reached as high as number 20 on the Billboard 200.

In 2020, the Bellas reunited again, this time for a recording of Beyoncé's "Love on Top" to benefit UNICEF in the wake of the COVID-19 pandemic. It landed in the Top 20 of Billboard's digital songs chart. ~ Marcy Donelson, Rovi

Top Brand Affinities

Report Date: 2025-09-09

The Barden Bellas resonates with 18-24 & 25-34 audiences and sustains presence in UNITED STATES, BRAZIL, PHILIPPINES. The demographic is heavily female (71%), giving brands permission to be specific without narrowing the funnel. Performance concentrates on Youtube, averaging 19,502 avg views per post; Youtube amplifies the conversation around drops and moments. Affinity adjacency with leading lifestyle names maps cleanly into streetwear, music platforms, and lifestyle products. That alignment reduces creative risk and increases the odds of shareable outcomes.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist The Barden Bellas score 0.95% — Low bucket.

Followers:17,000

Engagements:161

Rate:0.9%

Posts:42

Avg Likes:161

Avg Comments:0

Avg Views:19,502

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 17,000 · Engagements 161 · Rate 0.9% Posts 42 · Views 19,502 · Avg Likes 161 · Avg Comments 0 · Avg Views 19,502	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 57% 25-34: 23% 13-17: 12% 35-44: 5%	Largest: 18-24 (57%); next: 25-34 (23%)
Gender Split	Female: 71% Male: 30% Non-binary/Other: 0%	Skews female (71%)
Top Countries	UNITED STATES (26%) BRAZIL (13%) PHILIPPINES (9%) UNITED KINGDOM (7%) CANADA (4%)	Top regions: UNITED STATES (26%), BRAZIL (13%), PHILIPPINES (9%)
Platform Engagement	Youtube: 19,502 avg views/post	Best reach: Youtube 19,502 avg views; best engagement: Youtube 161 avg likes