The Avalanches
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-08
368,903
Social Media Followers
As of 2025-09-08
00:00:00
Hours Airplay
2025-12-07 18:13:06 UTC
Genres
Biography
Their debut album 'Since I Left You', released in 2000, laid the blueprint for the future of sample-based music in the 21st century. Similarly, their follow up album, 2016’s ‘Wildflower', sits on a patchwork of samples earning the band further critical acclaim across the globe.
It’s not only through their studio albums that The Avalanches have made a mark on the musical landscape. They have released cult famous mixtapes that have become heavily coveted collectibles.
As DJs, they have performed at their own infamous monthly club night ‘Brains', to the main stage at some of the biggest festivals in the world including Splendour In The Grass, Fuji Rock, Primavera Sound, Glastonbury, Coachella and Creamfields.
Big believers in the life-changing power of music, wherever they’re playing and whatever they’re spinning, The Avalanches’ sets will always be joyous, raucous and celebratory affairs.
Their highly acclaimed third full-length album 'We Will Always Love You' was released Dec 11, 2020 and has received worldwide critical acclaim. It’s an album for music lovers that many are calling their album of the year.
The Avalanches draws 18-24 & 25-34 audiences and holds attention in UNITED STATES, BRAZIL, UNITED KINGDOM. The skew is heavily male (69%), enabling sharper concepts that still resonate broadly. The most reliable distribution is Youtube at 14,205 avg views per post, with Instagram sustaining the conversation. Audience adjacency to MOOG, Mixcloud, Akai makes streetwear, music platforms, and lifestyle products the logical focus. This is brand work that meets fans where they already are.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 368,903 · Engagements 3,532 · Rate 1.0% Posts 580 · Views 16,134 · Avg Likes 3,486 · Avg Comments 67 · Avg Views 16,134 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 40% 25-34: 40% 35-44: 12% 45-64: 4% |
Largest: 18-24 (40%); next: 25-34 (40%) |
| Gender Split |
Female: 31% Male: 69% Non-binary/Other: 0% |
Skews male (69%) |
| Top Countries |
UNITED STATES (31%) BRAZIL (7%) UNITED KINGDOM (6%) NEW ZEALAND (5%) MEXICO (4%) |
Top regions: UNITED STATES (31%), BRAZIL (7%), UNITED KINGDOM (6%) |
| Platform Engagement | Instagram: 2,664 avg likes/post · Tiktok: 1,929 avg views/post · Youtube: 14,205 avg views/post | Best reach: Youtube 14,205 avg views; best engagement: Instagram 2,664 avg likes |
Top Brand Affinities
MOOG
Mixcloud
Akai
Qantas
Ableton
Vegemite
Amazon Music
Pioneer
Pro Tools
Coachella
SoundCloud
Spotify Music
| Brand | Category | Score |
|---|---|---|
| MOOG | 34.66 | |
| Mixcloud | 28.52 | |
| Akai | 19.54 | |
| Qantas | 17.13 | |
| Ableton | 17.05 | |
| Vegemite | 12.78 | |
| Amazon Music | 8.59 | |
| Pioneer | 7.56 | |
| Pro Tools | 7.15 | |
| Coachella | 6.71 | |
| SoundCloud | 6.28 | |
| Spotify Music | 5.62 | |
| Kodak | 5.19 | |
| Kickstarter | 4.98 | |
| Beats Electronics | 4.95 | |
| Lollapalooza | 4.23 | |
| Leica | 4.03 | |
| Oculus | 3.98 | |
| Fujifilm | 3.95 | |
| Stüssy | 3.92 | |
| Holden | 3.84 | |
| Columbia Pictures | 3.79 | |
| Warner Bros | 3.69 | |
| Paramount Pictures | 3.67 | |
| Olympus | 3.57 | |
| Nickelodeon | 3.50 | |
| Gundam | 3.26 | |
| Emporium | 3.24 | |
| Summit Entertainment | 3.14 | |
| Showtime | 3.09 | |
| Comedy Central | 3.05 | |
| Polaroid | 2.86 | |
| Carhartt | 2.84 | |
| Dr. Martens | 2.83 | |
| Nintendo | 2.75 | |
| Guinness | 2.74 | |
| Tinder | 2.68 | |
| Supreme | 2.64 | |
| NBC | 2.59 | |
| Philips | 2.57 | |
| Sunnies Studios | 2.57 | |
| MTV | 2.54 | |
| Star Wars | 2.47 | |
| BBC | 2.42 | |
| Snoopy And The Peanuts Gang | 2.40 | |
| Airbnb | 2.39 | |
| The North Face | 2.37 | |
| Pantone Inc | 2.36 | |
| Aperol | 2.32 | |
| Tesco | 2.28 |
Official Profiles
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LoginArtist: The Avalanches
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Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| No upcoming concerts found. | ||||
