The Answer

The Answer

Country: GB

Influence: 48.79% Fanbase: 26.55% Trending: 59.91% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Ampeg • 89.19% • Very Strong

As of 2025-09-09

9,725

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

2025-12-07 11:46:12 UTC

Genres

rockrockmodern hard rockdeep melodic hard rocknwocr

Biography

After seven long years, The Answer are back and set to make their long awaited and highly anticipated return with a new album that captures the soul of a band intent on not just reigniting the spark but burning more brightly than ever before. These four Irish rockers have regrouped and thrown themselves into the creation of album that harnesses their unique energy and relentless passion for rock music. Produced by rising British rock producer Dan Weller (Enter Shikari, Bury Tomorrow, Those Damn Crows) and recorded at Middle farm studios in Devon, the new album promises to be something very special indeed. Says Weller, “I’ve been swamped by loads of rock bands wanting to make records but when I heard these The Answer demos, I was literally gob smacked - fabulous song after song, crafted, kicking ass, it was almost too good to be true, I simply had to get involved”. With over 300,000 catalogue album sales under their belt, one of the leading pioneers of what is now colloquially known as the New Wave Of Classic Rock are now set to return in 2023 with a 7th album which they believe is without doubt their best yet. Their first performance in seven years will take place at this year’s Planet Rock stock festival, Dec 3rd 2022 and promises to be a sensational comeback.

The as yet untitled album will be released in 2023.

The Answer Marketing Affinity & Brand Fit Data

Report Date: 2025-09-09

The Answer has momentum with 25-34 & 18-24 audiences—particularly in UNITED STATES, UNITED KINGDOM, SPAIN. A heavily male (84%) profile supports collaborations that trade on identity and lifestyle. Youtube provides the headline exposure at 14,461 avg views per post, and Instagram keeps engagement compounding. Audience overlap with Ampeg, Live Nation, Sennheiser signals obvious wins in streetwear, music platforms, and lifestyle products. For marketers, it’s the rare combination of fit, frequency, and flair.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low
How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.
Connection Strength
Artist The Answer score 2.59%Strong bucket.
Brand: AmpegBrand: Live NationBrand: Sennheiser
Followers:9,725
Engagements:252
Rate:2.6%
Posts:784
Views:15,440
Avg Likes:242
Avg Comments:12
Avg Views:15,440

Audience Demographics & Key Stats

MetricValueWhy It Matters
Social Snapshot Followers 9,725 · Engagements 252 · Rate 2.6%
Posts 784 · Views 15,440 · Avg Likes 242 · Avg Comments 12 · Avg Views 15,440
Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown 25-34: 35%
18-24: 27%
35-44: 20%
45-64: 16%
Largest: 25-34 (35%); next: 18-24 (27%)
Gender Split Female: 16%
Male: 84%
Non-binary/Other: 0%
Skews male (84%)
Top Countries UNITED STATES (18%)
UNITED KINGDOM (16%)
SPAIN (5%)
CANADA (5%)
BRAZIL (5%)
Top regions: UNITED STATES (18%), UNITED KINGDOM (16%), SPAIN (5%)
Platform Engagement Instagram: 115 avg likes/post · Tiktok: 979 avg views/post · Youtube: 14,461 avg views/post Best reach: Youtube 14,461 avg views; best engagement: Instagram 115 avg likes

Top Brand Affinities

Ampeg
Score: 89.19
Live Nation
Score: 40.25
Sennheiser
Score: 18.02
Akg
Score: 17.07
Pro Tools
Score: 16.16
MOOG
Score: 14.93
Amazon Music
Score: 12.54
Captain Morgan
Score: 11.81
Guinness
Score: 11.67
Jameson
Score: 11.58
Morrisons
Score: 11.40
Jack Daniels
Score: 10.59
Brand Category Score
Ampeg 89.19
Live Nation 40.25
Sennheiser 18.02
Akg 17.07
Pro Tools 16.16
MOOG 14.93
Amazon Music 12.54
Captain Morgan 11.81
Guinness 11.67
Jameson 11.58
Morrisons 11.40
Jack Daniels 10.59
Sainsbury's 10.23
DeLorean Motor Company 8.99
Spotify Music 7.93
Marshalls 7.87
Columbia Pictures 6.58
Lidl 6.45
Sega 5.85
Ableton 5.68
The Witcher 5.63
Harley-Davidson 5.59
Ryanair 5.58
Kickstarter 5.25
eBay 5.02
BBC 4.90
Dr. Martens 4.66
Need for Speed 4.57
Pilsner Urquell 4.49
Bud Light 4.48
Tesco 4.37
Leica 4.32
Cadillac 4.29
Star Wars 4.25
Warner Bros 4.02
Fallout 3.99
Lego 3.81
Heinz 3.78
A Game of Tones 3.53
NBC 3.50
Aston Martin 3.41
Tesla Motors 3.29
MTV 3.28
AMC 3.28
NHL 3.12
Alfa Romeo 3.07
HBO 3.06
Lush 2.88
Martini 2.87
Budweiser 2.86

Official Profiles

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Artist: The Answer

Date Range: 2025-12-07 → 2025-12-07
Total Airplay Time: 0h 0m 0s across 0 Radio Stations

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Concerts

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