The Animals Brand Affinity ranks highest Live Nation at 34.15% . Very Strong. Score DMDB 66.72% | Fanbase 62.70%

The Animals — rock artist from GB.

The Animals, a British band formed in Newcastle-upon-Tyne in 1963, rose to fame aligning themselves with blues music. Their breakthrough single, "House of the…

The Animals

Recognizable

Country: GB | Artist ID: 11e81bbb-ed94-121e-88f0-a0369fe50396

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Genres

rockrockalbum rockblues rockclassic rockpsychedelic rockbritish invasionpop rockfolk & traditionalfolk rockpunkprotopunk

Influential: 66.72% Fanbase: 62.70% Trending: 68.72%

As of: 2025-09-10

Top Brand Affinity

Highest overlapping lifestyle brand

Live Nation • 34.15% • Very Strong

As of 2025-09-10

271,873

Social Media Followers

As of 2025-09-10

00:00:00

Hours Airplay

Scores

Score: DMDB 66.72% | Fanbase 62.70% | Trending 68.72% | CAREER STAGE: MAINSTREAM

Biography

The Animals, a British band formed in Newcastle-upon-Tyne in 1963, rose to fame aligning themselves with blues music. Their breakthrough single, "House of the Rising Sun," showcased their intense style. The original lineup disbanded in 1966, with vocalist Eric Burdon leading subsequent incarnations of the group. They released albums that explored psychedelic and social commentary themes before disbanding in the late 1960s.

In 1975, the original Animals lineup reunited to release the album "Before We Were So Rudely Interrupted." They briefly toured before disbanding again in 1976. Subsequent albums and tours followed, with various members forming different versions of the band. The original Animals lineup was inducted into the Rock & Roll Hall of Fame in 1994. Members of the band have since passed away, leaving a legacy in the history of British rock music.

Report Date: 2025-09-10

The Animals builds repeat engagement among 18-24 & 25-34 audiences throughout UNITED STATES, BRAZIL, FRANCE. With a heavily male (72%) base, campaign framing can lean into status, style, and community. The sharpest reach is on Instagram (197 avg likes per post), while Instagram provides social proof in comments and saves. Affinities with Live Nation, Ericsson, MTV point to authentic extensions into streetwear, music platforms, and lifestyle products. Expect work that feels native to the timeline—not bolted on.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist The Animals score 0.07% — Low bucket.

Brand: Live NationBrand: EricssonBrand: MTV

Followers:271,873

Engagements:197

Rate:0.1%

Posts:5

Avg Likes:197

Avg Comments:3

Avg Views:0

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 271,873 · Engagements 197 · Rate 0.1% Posts 5 · Views 0 · Avg Likes 197 · Avg Comments 3 · Avg Views 0	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 37% 25-34: 31% 35-44: 14% 45-64: 13%	Largest: 18-24 (37%); next: 25-34 (31%)
Gender Split	Female: 28% Male: 72% Non-binary/Other: 0%	Skews male (72%)
Top Countries	UNITED STATES (31%) BRAZIL (12%) FRANCE (5%) UNITED KINGDOM (4%) MEXICO (4%)	Top regions: UNITED STATES (31%), BRAZIL (12%), FRANCE (5%)
Platform Engagement	Instagram: 197 avg likes/post · Youtube: 0 avg views/post	best engagement: Instagram 197 avg likes

Top Brand Affinities

Live Nation

Score: 34.15

Ericsson

Score: 16.08

MTV

Score: 14.51

Booking.com

Score: 13.30

Sheraton

Score: 10.22

Logitech

Score: 9.97

Ricard

Score: 8.75

Sarar

Score: 8.47

Pro Tools

Score: 8.07

Coors

Score: 7.83

Stella Artois

Score: 7.77

Mortal Kombat

Score: 7.60

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Top Brand Affinities

Brand	Category	Score
Live Nation		34.15
Ericsson		16.08
MTV		14.51
Booking.com		13.30
Sheraton		10.22
Logitech		9.97
Ricard		8.75
Sarar		8.47
Pro Tools		8.07
Coors		7.83
Stella Artois		7.77
Mortal Kombat		7.60
Pagani		7.02
FOX		6.97
Xerox		6.94
DeLorean Motor Company		6.93
Movistar		6.51
Bose		6.39
Lincoln		6.00
Datsun		5.96
Wilton		5.89
Nickelodeon		5.72
Acura		5.09
The Home Depot		4.89
Kmart		4.71
Tesco		4.63
Bandai Namco		4.55
Resident Evil		4.54
Sega		4.51
Columbia Pictures		4.40
Land Rover		4.27
Snoopy And The Peanuts Gang		4.10
Gillette		4.01
Hot Wheels		3.97
Spotify Music		3.86
Matrix		3.81
AliExpress		3.65
Bugatti		3.51
Lollapalooza		3.42
Coachella		3.07
Tesla Motors		3.05
Gundam		3.01
Panasonic		3.00
Warner Bros		2.97
Fiat		2.96
Alfa Romeo		2.90
Budweiser		2.80
Pepsi		2.80
Paramount Pictures		2.78
Heineken		2.74