Tercer Cielo Brand Affinity ranks highest Univision at 16.06% . Very Strong. Score DMDB 63.30% | Fanbase 57.07%

Tercer Cielo — electronic artist from DO.

Tercer Cielo is a Contemporary Christian Latin pop duo formed by Juan Carlos Rodríguez and Evelyn Herrera. Originally founded in the Dominican Republic in 2000…

Tercer Cielo

Recognizable

Country: DO | Artist ID: 11e81bc9-783c-9730-b989-a0369fe50396

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Genres

electronicelectroniclatinlatinspiritualslatin worshiplatin christianmariachi cristianochristian music

Influential: 63.30% Fanbase: 57.07% Trending: 66.42%

As of: 2025-09-10

Top Brand Affinity

Highest overlapping lifestyle brand

Univision • 16.06% • Very Strong

As of 2025-09-10

5,714,422

Social Media Followers

As of 2025-09-10

00:00:00

Hours Airplay

Scores

Score: DMDB 63.30% | Fanbase 57.07% | Trending 66.42% | CAREER STAGE: MAINSTREAM

Biography

Tercer Cielo is a Contemporary Christian Latin pop duo formed by Juan Carlos Rodríguez and Evelyn Herrera. Originally founded in the Dominican Republic in 2000 by Marcos Yaroide, the group transitioned to its current lineup in 2007. They have released several albums and singles, earning nominations and awards from various Latin music award shows.

Since their inception, Tercer Cielo has achieved international success with hit singles and albums. Their music has garnered them a loyal following and recognition in the Latin pop music scene. The duo continues to produce music independently through their label, Fe y Obra Music, distributed by Vene Music and Universal Latin Entertainment.

Report Date: 2025-09-10

Tercer Cielo is a clear fit for 18-24 & 25-34 audiences with strength across COLOMBIA, DOMINICAN REPUBLIC, MEXICO. The audience is heavily female (60%), so messaging can confidently lean into identity, fashion, and status. Tiktok remains the best top-of-funnel driver (160,450 avg views per post); Instagram builds the community layer. Affinity data highlights Univision, Amazon Music, Cafecito, suggesting immediate traction in streetwear, music platforms, and lifestyle products. The upside is culture-first creative with measurable lift.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Tercer Cielo score 0.69% — Low bucket.

Brand: UnivisionBrand: Amazon MusicBrand: Cafecito

Followers:5,714,422

Engagements:39,631

Rate:0.7%

Posts:269

Avg Likes:39,157

Avg Comments:348

Avg Views:217,560

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 5,714,422 · Engagements 39,631 · Rate 0.7% Posts 269 · Views 217,560 · Avg Likes 39,157 · Avg Comments 348 · Avg Views 217,560	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 49% 25-34: 32% 35-44: 10% 13-17: 6%	Largest: 18-24 (49%); next: 25-34 (32%)
Gender Split	Female: 60% Male: 40% Non-binary/Other: 0%	Skews female (60%)
Top Countries	COLOMBIA (15%) DOMINICAN REPUBLIC (13%) MEXICO (11%) UNITED STATES (10%) ECUADOR (10%)	Top regions: COLOMBIA (15%), DOMINICAN REPUBLIC (13%), MEXICO (11%)
Platform Engagement	Instagram: 20,258 avg likes/post · Tiktok: 160,450 avg views/post · Youtube: 57,110 avg views/post	Best reach: Tiktok 160,450 avg views; best engagement: Instagram 20,258 avg likes

Top Brand Affinities

Univision

Score: 16.06

Amazon Music

Score: 12.81

Cafecito

Score: 10.13

Movistar

Score: 8.22

Delicius

Score: 7.73

Younique

Score: 7.14

American Airlines

Score: 5.95

Suavecito

Score: 5.39

VidaSana

Score: 4.75

Herbalife

Score: 3.47

Mary Kay

Score: 2.65

Pic Collage

Score: 2.57

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Top Brand Affinities

Brand	Category	Score
Univision		16.06
Amazon Music		12.81
Cafecito		10.13
Movistar		8.22
Delicius		7.73
Younique		7.14
American Airlines		5.95
Suavecito		5.39
VidaSana		4.75
Herbalife		3.47
Mary Kay		2.65
Pic Collage		2.57
Forever 21		2.33
shein		2.27
FOREX		1.63
Anastasia Beverly Hills		1.58
Bershka		1.51
Coachella		1.44
SheInside		1.23
musical.ly		1.10
FashionNova		1.07
H&M		1.06
Vogue		1.05
Los Angeles Lakers		1.05
Spotify Music		0.97
Nutella		0.97
Pepsi		0.91
Adobe		0.88
Chevrolet		0.88
Marvel		0.87
NBA		0.86
Christian Dior		0.85
Beats Electronics		0.84
Coca-Cola		0.83
Zara		0.79
Walmart		0.77
FIFA		0.74
Red Bull		0.73
Yamaha		0.72
McDonald's		0.68
Walt Disney		0.65
DC Entertainment		0.64
Sony		0.63
Amazon		0.63
Starbucks		0.63
Lamborghini		0.60
Suzuki		0.58
Converse		0.58
Honda		0.57
Nikon		0.56