
Tears for Fears
Genres
Top Brand Affinity
Highest overlapping lifestyle brand
3,894,341
Social Media Followers
00:00:00
Hours Airplay
Scores
Biography
Orzabal and Smith, childhood acquaintances from Bath, England, bonded over shared experiences of broken homes and a fascination with primal scream therapy. After forming Tears for Fears in the early '80s, the band achieved commercial success with hit singles like "Everybody Wants to Rule the World" and "Shout." The duo's later albums, including The Seeds of Love and Elemental, showcased a progression towards more introspective and experimental musical directions. Despite internal conflicts and solo endeavors, Orzabal and Smith reunited in 2004 for the album Everybody Loves a Happy Ending, marking a return to collaborative efforts after a lengthy hiatus.
Tears for Fears is a clear fit for 25-34 & 18-24 audiences with strength across BRAZIL, UNITED STATES, MEXICO. The audience is heavily male (65%), so messaging can confidently lean into identity, fashion, and status. Tiktok remains the best top-of-funnel driver (70,650 avg views per post); Instagram builds the community layer. Affinity data highlights Warner Music, MOOG, Pro Tools, suggesting immediate traction in streetwear, music platforms, and lifestyle products. The upside is culture-first creative with measurable lift.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
Metric | Value | Why It Matters |
---|---|---|
Social Snapshot |
Followers 3,894,341 · Engagements 19,115 · Rate 0.5% Posts 535 · Views 128,692 · Avg Likes 18,487 · Avg Comments 710 · Avg Views 128,692 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
Age Breakdown |
25-34: 34% 18-24: 28% 35-44: 22% 45-64: 12% |
Largest: 25-34 (34%); next: 18-24 (28%) |
Gender Split |
Female: 35% Male: 65% Non-binary/Other: 0% |
Skews male (65%) |
Top Countries |
BRAZIL (25%) UNITED STATES (22%) MEXICO (5%) UNITED KINGDOM (4%) CANADA (3%) |
Top regions: BRAZIL (25%), UNITED STATES (22%), MEXICO (5%) |
Platform Engagement | Instagram: 11,780 avg likes/post · Tiktok: 70,650 avg views/post · Youtube: 58,042 avg views/post | Best reach: Tiktok 70,650 avg views; best engagement: Instagram 11,780 avg likes |
Top Brand Affinities
Warner Music
MOOG
Pro Tools
Amazon Music
Sennheiser
DeLorean Motor Company
Lollapalooza
Itaipava
MTV
Ableton
Columbia Pictures
Movistar
Brand | Category | Score |
---|---|---|
Warner Music | 24.51 | |
MOOG | 17.81 | |
Pro Tools | 10.59 | |
Amazon Music | 9.44 | |
Sennheiser | 8.51 | |
DeLorean Motor Company | 6.50 | |
Lollapalooza | 6.30 | |
Itaipava | 6.16 | |
MTV | 6.01 | |
Ableton | 5.65 | |
Columbia Pictures | 5.64 | |
Movistar | 5.08 | |
NBC | 5.07 | |
Paramount Pictures | 4.17 | |
Sega | 4.02 | |
Oculus | 3.66 | |
Spotify Music | 3.58 | |
Warner Bros | 3.55 | |
Final Fantasy | 3.49 | |
NHL | 3.35 | |
Star Wars | 3.05 | |
Nickelodeon | 3.01 | |
Snoopy And The Peanuts Gang | 2.98 | |
Kodak | 2.86 | |
BBC | 2.84 | |
Comedy Central | 2.75 | |
Guinness | 2.68 | |
Prismacolor | 2.65 | |
AMC | 2.61 | |
Budweiser | 2.54 | |
Boeing | 2.47 | |
Dr. Martens | 2.47 | |
Aston Martin | 2.47 | |
Cafecito | 2.40 | |
Matrix | 2.38 | |
SoundCloud | 2.30 | |
Transformers | 2.30 | |
Pixar | 2.29 | |
Tesla Motors | 2.29 | |
Nintendo | 2.26 | |
Harley-Davidson | 2.13 | |
Pepsi | 2.10 | |
Cadillac | 2.10 | |
DC Entertainment | 2.07 | |
HBO | 2.04 | |
NFL | 1.99 | |
Coachella | 1.96 | |
Beats Electronics | 1.93 | |
Fujifilm | 1.85 | |
Polaroid | 1.81 |
Official Profiles
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LoginArtist: Tears for Fears
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Top 10 Songs Played Today
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Total Streams
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Radio Spins (2025-09-10)
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Artist Performace Report
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Estimate Royalties: $0.00 ? $0.00 (+0.00) Royalties measurement are based on average industry payout and may vary by artist
Audience (latest followers)
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