Tawsen

Influence: 51.38% Fanbase: 27.77% Trending: 63.19% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Kiabi • 18.40% • Very Strong

As of 2025-09-09

808,838

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

2025-12-07 08:06:52 UTC

Genres

popmoroccan poppopmainstream pophip-hop & raphip-hop/raprap belgecontemporary hip hop

Biography

Tawsen is Tawsen.

Top Brand Affinities

Report Date: 2025-09-09

Tawsen cuts through with 18-24 & 25-34 audiences and consistency across MOROCCO, FRANCE, ALGERIA. A heavily male (67%) profile rewards creative that treats fans like insiders. Performance peaks on Tiktok with 30,000 avg views per post, while Instagram preserves the relationship between tentpoles. Affinity lines up with Kiabi, Galeries Lafayette, Accor Hotels, mapping to streetwear, music platforms, and lifestyle products. Net effect: campaigns that travel without heavy media.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Tawsen score 0.96% — Low bucket.

Brand: KiabiBrand: Galeries LafayetteBrand: Accor Hotels

Followers:808,838

Engagements:7,764

Rate:1.0%

Posts:602

Avg Likes:7,636

Avg Comments:84

Avg Views:33,893

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 808,838 · Engagements 7,764 · Rate 1.0% Posts 602 · Views 33,893 · Avg Likes 7,636 · Avg Comments 84 · Avg Views 33,893	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 58% 25-34: 33% 13-17: 6% 35-44: 3%	Largest: 18-24 (58%); next: 25-34 (33%)
Gender Split	Female: 33% Male: 67% Non-binary/Other: 0%	Skews male (67%)
Top Countries	MOROCCO (67%) FRANCE (10%) ALGERIA (5%) TUNISIA (4%) UNITED STATES (4%)	Top regions: MOROCCO (67%), FRANCE (10%), ALGERIA (5%)
Platform Engagement	Instagram: 5,441 avg likes/post · Tiktok: 30,000 avg views/post · Youtube: 3,893 avg views/post	Best reach: Tiktok 30,000 avg views; best engagement: Instagram 5,441 avg likes

Top Brand Affinities

Kiabi

Score: 18.40

Galeries Lafayette

Score: 14.61

Accor Hotels

Score: 13.19

LC Waikiki

Score: 11.75

OOTD Magazine

Score: 11.41

JACQUEMUS

Score: 8.73

Pull&Bear

Score: 8.30

Stradivarius

Score: 7.12

MISSGUIDED

Score: 6.91

Lacoste

Score: 6.64

Kiko

Score: 6.17

Bershka

Score: 5.50

Brand	Category	Score
Kiabi		18.40
Galeries Lafayette		14.61
Accor Hotels		13.19
LC Waikiki		11.75
OOTD Magazine		11.41
JACQUEMUS		8.73
Pull&Bear		8.30
Stradivarius		7.12
MISSGUIDED		6.91
Lacoste		6.64
Kiko		6.17
Bershka		5.50
Dsquared		4.83
Daniel Wellington		4.30
ASOS		3.99
Carhartt		3.94
Urban Outfitters		3.82
Hublot		3.71
H&M		3.53
Zara		3.53
Stüssy		3.52
Yves Saint Laurent		3.31
Tomorrowland		3.21
Beats Electronics		3.16
Huda Beauty		3.06
Fila		2.91
Puma		2.88
shein		2.87
KENZO		2.82
Balenciaga		2.80
Warner Bros		2.79
Make Up For Ever		2.77
Levi's		2.73
Primark		2.69
NARS Cosmetics		2.68
New Balance		2.63
Dolce & Gabbana		2.62
Christian Dior		2.58
ASICS		2.58
Hennessy		2.52
Calvin Klein		2.51
Fendi		2.51
Versace		2.47
Louis Vuitton		2.45
Cartier		2.44
SheInside		2.43
Kodak		2.41
Sephora		2.41
NBC		2.40
Timberland		2.36