Talking Heads
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-10
236,740
Social Media Followers
As of 2025-09-10
00:00:00
Hours Airplay
2025-12-07 11:32:50 UTC
Genres
Biography
Following a successful career marked by critical acclaim and pop hits, Talking Heads disbanded in 1991, with members pursuing solo projects and side ventures. Despite legal disputes over the band's name, the original lineup reunited briefly in the mid-'90s for an album release. Inducted into the Rock and Roll Hall of Fame in 2002, the band's legacy endures through their influential music and individual pursuits in the music industry. David Byrne, Jerry Harrison, Chris Frantz, and Tina Weymouth have continued to make significant contributions to the music scene through various projects and collaborations.
Talking Heads is a clear fit for 35-44 & 45-64 audiences with strength across UNITED STATES, UNITED KINGDOM, BRAZIL. The audience is heavily male (82%), so messaging can confidently lean into identity, fashion, and status. Youtube remains the best top-of-funnel driver (7,369 avg views per post); Instagram builds the community layer. Affinity data highlights MOOG, Live Nation, Verizon, suggesting immediate traction in streetwear, music platforms, and lifestyle products. The upside is culture-first creative with measurable lift.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 236,740 · Engagements 5,032 · Rate 2.1% Posts 248 · Views 7,928 · Avg Likes 5,027 · Avg Comments 37 · Avg Views 7,928 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
35-44: 28% 45-64: 28% 25-34: 26% 18-24: 16% |
Largest: 35-44 (28%); next: 45-64 (28%) |
| Gender Split |
Female: 18% Male: 82% Non-binary/Other: 0% |
Skews male (82%) |
| Top Countries |
UNITED STATES (33%) UNITED KINGDOM (10%) BRAZIL (6%) ARGENTINA (5%) CANADA (5%) |
Top regions: UNITED STATES (33%), UNITED KINGDOM (10%), BRAZIL (6%) |
| Platform Engagement | Instagram: 4,905 avg likes/post · Tiktok: 559 avg views/post · Youtube: 7,369 avg views/post | Best reach: Youtube 7,369 avg views; best engagement: Instagram 4,905 avg likes |
Top Brand Affinities
MOOG
Live Nation
Verizon
Mixcloud
Coors
Paramount Pictures
Lollapalooza
Columbia Pictures
Glossier
Kroger
Ableton
Coachella
| Brand | Category | Score |
|---|---|---|
| MOOG | 36.81 | |
| Live Nation | 29.73 | |
| Verizon | 14.36 | |
| Mixcloud | 13.28 | |
| Coors | 12.72 | |
| Paramount Pictures | 8.44 | |
| Lollapalooza | 8.12 | |
| Columbia Pictures | 7.11 | |
| Glossier | 6.81 | |
| Kroger | 6.40 | |
| Ableton | 6.14 | |
| Pilsner Urquell | 5.91 | |
| Coachella | 5.91 | |
| Margaritaville | 5.70 | |
| Nixon | 5.28 | |
| Kickstarter | 4.90 | |
| Heinz | 4.88 | |
| Pacific Northwest Wonderland | 4.86 | |
| Comedy Central | 4.81 | |
| Summit Entertainment | 4.71 | |
| Spotify Music | 4.65 | |
| Holden | 4.33 | |
| Guinness | 4.33 | |
| MTV | 4.24 | |
| Warner Bros | 4.21 | |
| Leica | 4.18 | |
| Taco Bell | 3.88 | |
| Busch | 3.82 | |
| Gillette | 3.70 | |
| Showtime | 3.69 | |
| Cadillac | 3.61 | |
| Emporium | 3.53 | |
| Budweiser | 3.51 | |
| Campari | 3.49 | |
| NHL | 3.45 | |
| Philips | 3.44 | |
| Pepsi | 3.42 | |
| Pfizer | 3.39 | |
| NBC | 3.36 | |
| Airbnb | 3.24 | |
| Nickelodeon | 3.21 | |
| Polaroid | 3.16 | |
| Star Wars | 3.14 | |
| Kodak | 3.05 | |
| NFL | 2.97 | |
| Fujifilm | 2.90 | |
| Urban Outfitters | 2.86 | |
| Pixar | 2.80 | |
| The Olympic Games | 2.77 | |
| Pantone Inc | 2.72 |
Official Profiles
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LoginArtist: Talking Heads
The map shows every radio station that aired Talking Heads today. Use the controls to highlight stations with the most or least airtime.
Top 10 Songs Played Today
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Total Streams (2025-09-22)
Total: 12,566,535
| PLATFORM | TOTAL | % | |
|---|---|---|---|
| [+] |
|
8,440,027 | 67.16% |
| [+] |
|
3,064,986 | 24.39% |
| [+] |
|
959,513 | 7.64% |
| [+] |
|
84,926 | 0.68% |
| [+] |
|
17,083 | 0.14% |
| [+] |
|
0 | 0.00% |
| [+] |
|
0 | 0.00% |
| [+] |
|
0 | 0.00% |
| [+] |
|
0 | 0.00% |
Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| No upcoming concerts found. | ||||















