Talha Anjum Brand Affinity ranks highest Emporium at 12.90% . Very Strong. Score DMDB 55.75% | Fanbase 50.56%

Talha Anjum — hip-hop & rap artist from PK.

Hailing from Karachi, Pakistan, the artist specializes in Urdu Rap. Raised in the vibrant city, they have honed their craft to deliver authentic and…

Talha Anjum

Established

Country: PK | Gender: male | Artist ID: 7a7f1070-a73e-11e9-af8c-549f35161576

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Genres

hip-hop & rapdesi hip hophindi hip hophip-hop/rappakistani hip hopurdu hip hopcontemporary hip hophip hop

Influential: 55.75% Fanbase: 50.56% Trending: 58.34%

As of: 2025-09-10

Top Brand Affinity

Highest overlapping lifestyle brand

Emporium • 12.90% • Very Strong

As of 2025-09-10

4,949,596

Social Media Followers

As of 2025-09-10

00:00:00

Hours Airplay

Scores

Score: DMDB 55.75% | Fanbase 50.56% | Trending 58.34% | CAREER STAGE: MID_LEVEL

Biography

Hailing from Karachi, Pakistan, the artist specializes in Urdu Rap. Raised in the vibrant city, they have honed their craft to deliver authentic and captivating performances.

Report Date: 2025-09-10

Talha Anjum indexes high with fans in the 18-24 range in INDIA, PAKISTAN, UNITED STATES. The skew is heavily male (91%), which clarifies product positioning and tone. Momentum is most visible on Youtube with 1,160,133 avg views per post; Youtube rounds out day-to-day engagement. The brand graph leans toward Emporium, PlayerUnknown's Battlegrounds, MTV, making streetwear, music platforms, and lifestyle products a natural test bed. Choose Talha Anjum when the KPI is cultural lift plus measurable fan actions.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Talha Anjum score 3.08% — Very Strong bucket.

Brand: EmporiumBrand: PlayerUnknown's BattlegroundsBrand: MTV

Followers:4,949,596

Engagements:152,480

Rate:3.1%

Posts:1,020

Avg Likes:146,579

Avg Comments:3,964

Avg Views:2,136,933

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 4,949,596 · Engagements 152,480 · Rate 3.1% Posts 1,020 · Views 2,136,933 · Avg Likes 146,579 · Avg Comments 3,964 · Avg Views 2,136,933	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 64% 25-34: 23% 13-17: 9% 35-44: 2%	Largest: 18-24 (64%); next: 25-34 (23%)
Gender Split	Female: 9% Male: 91% Non-binary/Other: 0%	Skews male (91%)
Top Countries	INDIA (46%) PAKISTAN (41%) UNITED STATES (3%) NEPAL (3%) BANGLADESH (2%)	Top regions: INDIA (46%), PAKISTAN (41%), UNITED STATES (3%)
Platform Engagement	Instagram: 39,297 avg likes/post · Tiktok: 976,800 avg views/post · Youtube: 1,160,133 avg views/post	Best reach: Youtube 1,160,133 avg views; best engagement: Youtube 54,382 avg likes

Top Brand Affinities

Emporium

Score: 12.90

PlayerUnknown's Battlegrounds

Score: 6.13

MTV

Score: 4.00

Snapseed

Score: 3.85

Beats Electronics

Score: 3.33

musical.ly

Score: 3.03

Pizza Hut

Score: 2.88

A Game of Tones

Score: 2.44

Adobe

Score: 2.35

Pizza Lover

Score: 2.14

Nikon

Score: 1.94

SoundCloud

Score: 1.93

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Top Brand Affinities

Brand	Category	Score
Emporium		12.90
PlayerUnknown's Battlegrounds		6.13
MTV		4.00
Snapseed		3.85
Beats Electronics		3.33
musical.ly		3.03
Pizza Hut		2.88
A Game of Tones		2.44
Adobe		2.35
Pizza Lover		2.14
Nikon		1.94
SoundCloud		1.93
Canon		1.91
KTM		1.86
Travelgram		1.77
Levi's		1.71
FashionNova		1.64
National Geographic		1.58
Xiaomi		1.57
Pepsi		1.54
Huda Beauty		1.52
McDonald's		1.50
Suzuki		1.41
Grand Theft Auto		1.40
Rolex		1.38
H&M		1.36
UFC		1.32
Sony		1.29
Harley-Davidson		1.28
shein		1.28
Huawei		1.28
Puma		1.23
Supreme		1.20
Honda		1.19
Toyota		1.18
Lamborghini		1.17
Apple		1.16
Spotify Music		1.14
Samsung Group		1.13
WWE		1.12
SheInside		1.09
Gucci		1.08
Red Bull		1.06
Ray-Ban		1.05
Reebok		1.05
Yamaha		1.04
Ferrari		1.00
Vogue		1.00
Zara		0.95
Coca-Cola		0.92