T-Classic

T-Classic — pop artist from NG.

Nigerian Afro-pop star T-Classic, known for his love-themed music, honed his musical skills in Lagos. Influenced by artists like Michael Jackson and Ebenezer…

Influence: 52.19% Fanbase: 41.28% Trending: 57.64% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Airtel • 18.60% • Very Strong

As of 2025-09-09

721,805

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

2025-12-07 11:37:39 UTC

Genres

popnigerian popothersworldwide

Biography

Nigerian Afro-pop star T-Classic, known for his love-themed music, honed his musical skills in Lagos. Influenced by artists like Michael Jackson and Ebenezer Obey, he gained recognition with his hit single ‘Fall In Love’ featuring Mayorkun, propelling him into the spotlight. Since then, T-Classic has continued to grow in the industry, releasing successful singles like "Nobody Fine Pass You" and collaborating with top artists such as Davido and Tiwa Savage.

At 25, T-Classic is a beloved artist with a strong following, earning awards and nominations for his music that has garnered millions of streams. He is considered a rising star in the industry, particularly in the realm of social media, where he has made a significant impact.

Top Brand Affinities

Report Date: 2025-09-09

T-Classic resonates most with 25-34 & 18-24 audiences and shows durable presence in NIGERIA, GHANA, UNITED STATES. With a heavily male (69%) skew, campaigns can carry a confident voice and visual identity. Instagram is the reach spine (1,261 avg likes per post); Instagram is where fans co-sign. Affinity adjacency to Airtel, A.P.C., Hennessy makes streetwear, music platforms, and lifestyle products the obvious play. This is the partner for awareness that feels like participation.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist T-Classic score 0.17% — Low bucket.

Brand: AirtelBrand: A.P.C.Brand: Hennessy

Followers:721,805

Engagements:1,261

Rate:0.2%

Posts:61

Avg Likes:1,261

Avg Comments:52

Avg Views:0

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 721,805 · Engagements 1,261 · Rate 0.2% Posts 61 · Views 0 · Avg Likes 1,261 · Avg Comments 52 · Avg Views 0	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	25-34: 58% 18-24: 27% 35-44: 10% 45-64: 3%	Largest: 25-34 (58%); next: 18-24 (27%)
Gender Split	Female: 31% Male: 69% Non-binary/Other: 0%	Skews male (69%)
Top Countries	NIGERIA (83%) GHANA (3%) UNITED STATES (3%) UNITED ARAB EMIRATES (1%) UNITED KINGDOM (1%)	Top regions: NIGERIA (83%), GHANA (3%), UNITED STATES (3%)
Platform Engagement	Instagram: 1,261 avg likes/post	best engagement: Instagram 1,261 avg likes

Top Brand Affinities

Airtel

Score: 18.60

A.P.C.

Score: 11.22

Hennessy

Score: 10.45

T.G.I. Friday's

Score: 8.07

CNN

Score: 6.95

MTV

Score: 6.52

Alibaba

Score: 6.32

Pioneer

Score: 5.65

FOREX

Score: 5.29

Monster Beverage

Score: 4.66

FashionNova

Score: 4.55

Comedy Central

Score: 3.78

Brand	Category	Score
Airtel		18.60
A.P.C.		11.22
Hennessy		10.45
T.G.I. Friday's		8.07
CNN		6.95
MTV		6.52
Alibaba		6.32
Pioneer		5.65
FOREX		5.29
Monster Beverage		4.66
FashionNova		4.55
Comedy Central		3.78
SoundCloud		3.37
musical.ly		3.27
Nestlé		3.05
BBC		2.99
Beats Electronics		2.73
Pepsi		2.69
Fendi		2.67
Kodak		2.46
Balenciaga		2.30
Versace		2.27
Gucci		1.93
Lexus		1.74
Vogue		1.67
Spotify Music		1.65
Bugatti		1.64
H&M		1.63
Rolex		1.34
Burberry		1.20
Bentley		1.12
FIFA		1.11
NBA		1.07
shein		1.06
Google		1.05
Mercedes-Benz		1.03
Louis Vuitton		1.03
Coca-Cola		1.00
Paypal		0.99
Guinness		0.99
Lamborghini		0.92
Apple		0.89
Adobe		0.88
SheInside		0.88
Zara		0.87
Prada		0.84
Sony		0.77
Puma		0.75
Christian Dior		0.73
Nike		0.73