Swing
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-08
106,992
Social Media Followers
As of 2025-09-08
00:00:00
Hours Airplay
2025-12-07 20:28:28 UTC
Genres
Biography
Swing resonates most with 18-24 & 25-34 audiences and shows durable presence in FRANCE, BELGIUM, CANADA. With a heavily male (68%) skew, campaigns can carry a confident voice and visual identity. Youtube is the reach spine (815 avg views per post); Instagram is where fans co-sign. Affinity adjacency to Accor Hotels, Ricard, Galeries Lafayette makes streetwear, music platforms, and lifestyle products the obvious play. This is the partner for awareness that feels like participation.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 106,992 · Engagements 3,447 · Rate 3.2% Posts 68 · Views 815 · Avg Likes 3,441 · Avg Comments 41 · Avg Views 815 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 55% 25-34: 30% 13-17: 8% 35-44: 5% |
Largest: 18-24 (55%); next: 25-34 (30%) |
| Gender Split |
Female: 32% Male: 68% Non-binary/Other: 0% |
Skews male (68%) |
| Top Countries |
FRANCE (66%) BELGIUM (12%) CANADA (2%) SWITZERLAND (2%) UNITED STATES (2%) |
Top regions: FRANCE (66%), BELGIUM (12%), CANADA (2%) |
| Platform Engagement | Instagram: 3,372 avg likes/post · Youtube: 815 avg views/post | Best reach: Youtube 815 avg views; best engagement: Instagram 3,372 avg likes |
Top Brand Affinities
Accor Hotels
Ricard
Galeries Lafayette
Zalando
Jean Paul Gaultier
Longchamp
Ableton
Garnier
Ellesse
JACQUEMUS
Carhartt
Foot Locker
| Brand | Category | Score |
|---|---|---|
| Accor Hotels | 41.67 | |
| Ricard | 22.38 | |
| Galeries Lafayette | 13.04 | |
| Zalando | 10.41 | |
| Jean Paul Gaultier | 10.17 | |
| Longchamp | 10.02 | |
| Ableton | 9.57 | |
| Garnier | 9.25 | |
| Ellesse | 9.02 | |
| JACQUEMUS | 9.00 | |
| Carhartt | 8.24 | |
| Foot Locker | 7.96 | |
| Kodak | 7.81 | |
| Lacoste | 6.97 | |
| Champion | 6.33 | |
| Montblanc | 6.29 | |
| SoundCloud | 5.63 | |
| Décathlon | 5.61 | |
| Volcom | 5.19 | |
| Tomorrowland | 4.83 | |
| Stüssy | 4.72 | |
| Nixon | 4.55 | |
| Polaroid | 4.15 | |
| Olympus | 3.79 | |
| Leica | 3.59 | |
| The North Face | 3.56 | |
| Urban Outfitters | 3.41 | |
| KENZO | 3.38 | |
| Dr. Martens | 3.29 | |
| Faber-Castell | 3.17 | |
| ASICS | 3.15 | |
| Cartier | 3.11 | |
| Vans | 3.05 | |
| Fila | 3.04 | |
| Matrix | 2.99 | |
| Fujifilm | 2.99 | |
| Supreme | 2.93 | |
| Polo Ralph Lauren | 2.79 | |
| Reebok | 2.74 | |
| Pull&Bear | 2.65 | |
| Lollapalooza | 2.61 | |
| Beats Electronics | 2.48 | |
| Levi's | 2.47 | |
| Bershka | 2.46 | |
| ASOS | 2.41 | |
| Yves Saint Laurent | 2.35 | |
| Puma | 2.31 | |
| Nike | 2.30 | |
| Citroen | 2.28 | |
| Primark | 2.23 |
Official Profiles
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LoginArtist: Swing
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Top 10 Songs Played Today
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Total Streams
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Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| 2026-02-18 04:00 UTC | Swing | L'Olympia | Paris, France |
