Swallow the Sun

Swallow the Sun

Country: FI

Influence: 53.87% Fanbase: 32.46% Trending: 64.58% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Impericon • 76.16% • Very Strong

As of 2025-09-11

57,391

Social Media Followers

As of 2025-09-11

00:00:00

Hours Airplay

2025-12-07 11:20:09 UTC

Genres

metalmetaldoom metalfinnish metalfinnish melodeathmelodic death metalgothic metalfinnish death metalfinnish doom metaldeath metaldoom/sludge metal

Biography

Swallow The Sun, Finnish purveyors of melancholy, have thrived for over two decades with chart-topping success and two Finnish Grammy nominations. Hailing from Jyväskylä, the quintet has amassed over 10 million views on YouTube, 50 million plays on Spotify, and completed a 900-show run across four continents. Their latest music signals a bold new direction for the band as they venture into uncharted territory.

Swallow the Sun Marketing Affinity & Brand Fit Data

Report Date: 2025-09-11

Swallow the Sun indexes high with fans in the 25-34 range in UNITED STATES, BRAZIL, UKRAINE. The skew is heavily male (76%), which clarifies product positioning and tone. Momentum is most visible on Youtube with 2,650 avg views per post; Instagram rounds out day-to-day engagement. The brand graph leans toward Impericon, Ampeg, Live Nation, making streetwear, music platforms, and lifestyle products a natural test bed. Choose Swallow the Sun when the KPI is cultural lift plus measurable fan actions.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low
How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.
Connection Strength
Artist Swallow the Sun score 1.16%Moderate bucket.
Brand: ImpericonBrand: AmpegBrand: Live Nation
Followers:57,391
Engagements:668
Rate:1.2%
Posts:367
Views:2,650
Avg Likes:665
Avg Comments:8
Avg Views:2,650

Audience Demographics & Key Stats

MetricValueWhy It Matters
Social Snapshot Followers 57,391 · Engagements 668 · Rate 1.2%
Posts 367 · Views 2,650 · Avg Likes 665 · Avg Comments 8 · Avg Views 2,650
Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown 25-34: 43%
18-24: 29%
35-44: 19%
45-64: 7%
Largest: 25-34 (43%); next: 18-24 (29%)
Gender Split Female: 24%
Male: 76%
Non-binary/Other: 0%
Skews male (76%)
Top Countries UNITED STATES (19%)
BRAZIL (10%)
UKRAINE (6%)
FRANCE (5%)
RUSSIA (5%)
Top regions: UNITED STATES (19%), BRAZIL (10%), UKRAINE (6%)
Platform Engagement Instagram: 611 avg likes/post · Youtube: 2,650 avg views/post Best reach: Youtube 2,650 avg views; best engagement: Instagram 611 avg likes

Top Brand Affinities

Impericon
Score: 76.16
Ampeg
Score: 40.92
Live Nation
Score: 20.54
Sennheiser
Score: 16.64
Akg
Score: 16.40
Bloodborne
Score: 16.34
Pro Tools
Score: 12.46
Diablo
Score: 11.39
World of Warcraft
Score: 9.60
The Witcher
Score: 9.21
God of War
Score: 8.09
Square Enix
Score: 7.95
Brand Category Score
Impericon 76.16
Ampeg 40.92
Live Nation 20.54
Sennheiser 16.64
Akg 16.40
Bloodborne 16.34
Pro Tools 12.46
Diablo 11.39
World of Warcraft 9.60
The Witcher 9.21
God of War 8.09
Square Enix 7.95
Amazon Music 7.53
Resident Evil 7.32
Final Fantasy 6.83
Spotify Music 6.76
Fallout 6.43
Pilsner Urquell 5.95
Capcom 5.57
Jagermeister 5.46
Paco Rabanne 4.90
Mortal Kombat 4.50
Bethesda Softworks 4.26
Movistar 3.91
NHL 3.91
Jack Daniels 3.59
Star Wars 3.46
Nokia 3.34
Monster Beverage 3.29
HBO 3.26
Comedy Central 3.24
Activision Blizzard 3.23
ASUS 3.14
Nintendo 3.06
Dr. Martens 3.03
Omega 2.97
Columbia Pictures 2.90
AMC 2.88
PlayStation 2.84
Warner Bros 2.78
Guinness 2.71
SoundCloud 2.39
Ubisoft 2.32
Faber-Castell 2.28
Showtime 2.17
Sony 2.15
Paramount Pictures 2.07
League of Legends 2.04
WWE 1.99
Harley-Davidson 1.99

Official Profiles

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Artist: Swallow the Sun

Date Range: 2025-12-07 → 2025-12-07
Total Airplay Time: 0h 0m 0s across 0 Radio Stations

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Top 10 Songs Played Today

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Total Streams

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Concerts

Upcoming events from today (UTC) to the next 6 months.

Date/Time (UTC) Event Venue Location Tickets
2025-12-13 03:00 UTC Swallow the Sun, Saturnus Limelight Belfast, United Kingdom
2025-12-14 03:00 UTC Swallow the Sun, Saturnus Opium Dublin, Ireland
2025-12-15 03:00 UTC Swallow the Sun, Saturnus Cathouse Rock Club Glasgow, United Kingdom
2025-12-17 03:00 UTC Swallow the Sun, Saturnus, Opia Rebellion Manchester, United Kingdom
2025-12-18 02:30 UTC Swallow the Sun, Saturnus, Opia Thekla Bristol, United Kingdom
2025-12-19 03:00 UTC Clutch, Cian Ducrot, Swallow the Sun, 1000mods, The Wonder Stuff, Bokassa, Saturnus, Opia O2 Academy Birmingham Birmingham, United Kingdom
2025-12-20 03:00 UTC Swallow the Sun, Saturnus KK's Steel Mill Wolverhampton, United Kingdom
2025-12-21 02:30 UTC Swallow the Sun Rescue Rooms Nottingham, United Kingdom
2026-01-18 04:00 UTC Swallow the Sun Rosemount Hotel City of Vincent, Australia
2026-01-23 03:00 UTC Swallow the Sun The Basement Canberra Belconnen, Australia
2026-01-24 03:00 UTC Swallow the Sun The Underground UTS Sydney, Australia
2026-01-25 00:00 UTC Swallow the Sun Soapbox Beer Fortitude Valley, Australia
2026-01-26 02:00 UTC Swallow the Sun Corner Hotel Sydney, Australia
2026-01-31 03:00 UTC Swallow the Sun Tavara-asema Tampere, Finland
2026-02-01 03:00 UTC Swallow the Sun SIBELIUSTALO Lahti, Finland
2026-02-01 05:00 UTC Swallow the Sun Sibeliustalo, Finlandia Klubi Lahti, Finland
2026-02-07 03:00 UTC Swallow the Sun Tavastia Club Helsinki, Finland
2026-02-08 03:00 UTC Swallow the Sun Nordic Metal Cruise Turku, Finland
2026-02-14 03:00 UTC Swallow the Sun SawoHouse Kuopio, Finland
2026-02-15 03:00 UTC Swallow the Sun House Of Olaf Savonlinna, Finland
2026-02-21 03:00 UTC Swallow the Sun Kerubi Joensuu, Finland
2026-02-22 03:00 UTC Swallow the Sun Lutakko Jyväskylä, Finland
2026-03-26 01:00 UTC Swallow the Sun JOY Station Sofia, Bulgaria
2026-03-28 02:30 UTC Swallow the Sun ARCH Club Athens, Greece
2026-03-30 01:00 UTC Swallow the Sun Soldout Performance Hall Bartın, Türkiye
2026-03-31 01:00 UTC Swallow the Sun IF Performance Hall Ankara, Türkiye
2026-03-31 02:30 UTC Swallow the Sun IF Performance Hall Beşiktaş Istanbul, Türkiye

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