Supertramp
Genres
Top Brand Affinity
Highest overlapping lifestyle brand
102,000
Social Media Followers
00:00:00
Hours Airplay
Scores
Biography
After a successful run of albums and hits, internal tensions led to Hodgson's departure in 1983, leaving Davies to lead Supertramp through subsequent releases like Brother Where You Bound (1985) and Free as a Bird (1987). The band regrouped periodically for tours and studio albums, with Davies at the helm, culminating in a fortieth-anniversary tour in 2010. Despite speculation of a reunion with Hodgson, both artists confirmed their separate career paths, with Hodgson pursuing a solo tour alongside Supertramp's anniversary celebration.
Supertramp speaks to 45-64 & 35-44 audiences with measurable traction in BRAZIL, UNITED STATES, FRANCE. Composition is heavily male (69%), which tightens creative strategy without sacrificing scale. Youtube is the reach engine (1,531,906 avg views per post), and Youtube supplies credible back-and-forth with core fans. Affinity clusters near leading lifestyle names, suggesting category lift in streetwear, music platforms, and lifestyle products. The result is a partnership that feels earned, not forced.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 102,000 · Engagements 11,567 · Rate 11.3% Posts 13 · Views 1,531,906 · Avg Likes 11,296 · Avg Comments 860 · Avg Views 1,531,906 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
45-64: 30% 35-44: 27% 25-34: 24% 18-24: 17% |
Largest: 45-64 (30%); next: 35-44 (27%) |
| Gender Split |
Female: 31% Male: 69% Non-binary/Other: 0% |
Skews male (69%) |
| Top Countries |
BRAZIL (28%) UNITED STATES (9%) FRANCE (8%) SPAIN (5%) ITALY (5%) |
Top regions: BRAZIL (28%), UNITED STATES (9%), FRANCE (8%) |
| Platform Engagement | Youtube: 1,531,906 avg views/post | Best reach: Youtube 1,531,906 avg views; best engagement: Youtube 11,296 avg likes |
Top Brand Affinities
| Brand | Category | Score |
|---|---|---|
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Affinity data is not available yet for this artist.
Use the “Open Full Social Media Report” button above to view current social stats.
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Official Profiles
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LoginArtist: Supertramp
The map shows every radio station that aired Supertramp today. Use the controls to highlight stations with the most or least airtime.
Top 10 Songs Played Today
- Radio airplay data is being collected. Please check back soon.
Total Streams
No streaming audience data is available for this artist yet.
Radio Spins (2025-09-10)
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Popularity (2025-09-09)
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Artist Performace Report
Streams: 0 ? 0 (+0.00%)
Estimate Royalties: $0.00 ? $0.00 (+0.00) Royalties measurement are based on average industry payout and may vary by artist
Audience (latest followers)
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Popularity Change (%)
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Streaming Audience Growth
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Radio Airplay Change (min)
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Streams & Royalties
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| Streams | 0 | 0 | +0 |
| Royalties | $0.00 | $0.00 | +0.00 |
