Super Junior Brand Affinity ranks highest Style Nanda at 10.16% . Very Strong. Score DMDB 59.96% | Fanbase 61.60%

Super Junior — pop artist from KR.

Since their debut in 2005, SUPER JUNIOR has gained international recognition, particularly in Asia, North and South America, Europe, and the Middle East. The…

Super Junior

Recognizable

Country: KR | Gender: male | Artist ID: 11e81bc2-a3aa-09f4-b40a-a0369fe50396

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Genres

popk-popk-pop boy grouppopasian pop

Influential: 59.96% Fanbase: 61.60% Trending: 59.14%

As of: 2025-09-10

Top Brand Affinity

Highest overlapping lifestyle brand

Style Nanda • 10.16% • Very Strong

As of 2025-09-10

6,576,613

Social Media Followers

As of 2025-09-10

00:00:00

Hours Airplay

Scores

Score: DMDB 59.96% | Fanbase 61.60% | Trending 59.14% | CAREER STAGE: MAINSTREAM

Biography

Since their debut in 2005, SUPER JUNIOR has gained international recognition, particularly in Asia, North and South America, Europe, and the Middle East. The group is known for their diverse talents, including vocalists, singer-songwriters, rappers, actors, TV show hosts, comedians, and models. SUPER JUNIOR has released over 30 albums in Korea and Japan, with notable successes such as 'SORRY, SORRY', 'Mr. Simple', and 'Sexy, Free & Single'. In November 2020, they celebrated their 15th debut anniversary with the release of the digital single 'The Melody' and their 10th LP 'The Renaissance', featuring the hit track 'House Party' with a message of hope during the pandemic.

Report Date: 2025-09-10

Super Junior commands interest from 18-24 & 25-34 audiences in INDONESIA, UNITED STATES, MEXICO. With a heavily female (81%) base, collaborations tied to style, access, or drops tend to land. Tiktok delivers predictable visibility (505,000 avg views per post); Instagram delivers the receipts in replies and shares. Affinity overlap with Style Nanda, TONY MOLY, Innisfree points squarely at streetwear, music platforms, and lifestyle products. Expect awareness that shows up in the comments—not just in the reports.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Super Junior score 2.06% — Strong bucket.

Brand: Style NandaBrand: TONY MOLYBrand: Innisfree

Followers:6,576,613

Engagements:135,291

Rate:2.1%

Posts:4,133

Avg Likes:132,317

Avg Comments:1,544

Avg Views:684,577

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 6,576,613 · Engagements 135,291 · Rate 2.1% Posts 4,133 · Views 684,577 · Avg Likes 132,317 · Avg Comments 1,544 · Avg Views 684,577	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 64% 25-34: 23% 13-17: 11% 35-44: 2%	Largest: 18-24 (64%); next: 25-34 (23%)
Gender Split	Female: 81% Male: 19% Non-binary/Other: 0%	Skews female (81%)
Top Countries	INDONESIA (24%) UNITED STATES (9%) MEXICO (7%) PHILIPPINES (6%) BRAZIL (5%)	Top regions: INDONESIA (24%), UNITED STATES (9%), MEXICO (7%)
Platform Engagement	Instagram: 70,030 avg likes/post · Tiktok: 505,000 avg views/post · Youtube: 179,577 avg views/post	Best reach: Tiktok 505,000 avg views; best engagement: Instagram 70,030 avg likes

Top Brand Affinities

Style Nanda

Score: 10.16

TONY MOLY

Score: 9.13

Innisfree

Score: 6.45

Kiehls

Score: 6.01

Skechers

Score: 5.13

Shake Shack

Score: 5.03

Tiffany

Score: 4.89

Jollibee

Score: 4.63

iHeartRadio Music Awards

Score: 4.47

Movistar

Score: 4.40

Gundam

Score: 4.00

Pizza Hut

Score: 2.61

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Top Brand Affinities

Brand	Category	Score
Style Nanda		10.16
TONY MOLY		9.13
Innisfree		6.45
Kiehls		6.01
Skechers		5.13
Shake Shack		5.03
Tiffany		4.89
Jollibee		4.63
iHeartRadio Music Awards		4.47
Movistar		4.40
Gundam		4.00
Pizza Hut		2.61
Tiffany & Co		2.48
Snoopy And The Peanuts Gang		2.40
KFC		2.26
Costco		2.19
Transformers		1.89
OREO		1.87
Pixar		1.54
Polaroid		1.51
Starbucks		1.48
KitKat		1.46
UNIQLO		1.46
Yves Saint Laurent		1.39
Pokemon		1.36
Snapseed		1.24
Pokemon Go		1.21
BBC		1.18
Fujifilm		1.15
Vogue		1.15
Walt Disney		1.10
Xiaomi		1.09
Maybelline		1.06
Pepsi		1.02
McDonald's		0.99
Universal		0.99
Pandora		0.93
Converse		0.91
Chanel		0.86
Coca-Cola		0.82
Lego		0.82
Samsung Group		0.82
IKEA		0.82
The Olympic Games		0.78
Google		0.76
Gucci		0.74
musical.ly		0.73
H&M		0.73
Nutella		0.73
Nintendo		0.72