Sunidhi Chauhan Brand Affinity ranks highest Infosys at 21.33% . Very Strong. Score DMDB 68.51% | Fanbase 73.46%

Sunidhi Chauhan — pop artist from IN.

Sunidhi Chauhan is a prominent figure in the Bollywood and independent music scenes, having garnered a global fanbase over her 20-year career. Known for her…

Sunidhi Chauhan

Recognizable

Country: IN | Gender: female | Artist ID: 11e81bbb-9161-3792-8815-a0369fe50396

Find Artist

Genres

popdesi poppopasianfilmimodern bollywoodbollywoodmiddle easternsufi

Influential: 68.51% Fanbase: 73.46% Trending: 66.03%

As of: 2025-09-10

Top Brand Affinity

Highest overlapping lifestyle brand

Infosys • 21.33% • Very Strong

As of 2025-09-10

3,232,780

Social Media Followers

As of 2025-09-10

00:00:00

Hours Airplay

Scores

Score: DMDB 68.51% | Fanbase 73.46% | Trending 66.03% | CAREER STAGE: MAINSTREAM

Biography

Sunidhi Chauhan is a prominent figure in the Bollywood and independent music scenes, having garnered a global fanbase over her 20-year career. Known for her versatile vocal abilities spanning genres like Bollywood, pop, Sufi, Jazz, and Blues, she has set a high standard in the industry.

Having won the first televised singing reality show in India in 1996, Sunidhi Chauhan has since achieved numerous accolades and delivered hit songs that have left a lasting impact on listeners. With a repertoire of over 1500 songs, she remains a significant presence in Indian pop culture, continuously impressing audiences with her musical finesse.

Report Date: 2025-09-10

Sunidhi Chauhan maintains consistent pull among 18-24 & 25-34 audiences across INDIA, BANGLADESH, PAKISTAN. The audience leans heavily male (73%), so brand cues around style and status perform well. The clearest reach is on Youtube with 27,716 avg views per post; Instagram functions as the community touchpoint. Affinity with Infosys, Sabyasachi Mukherjee, Mahindra makes streetwear, music platforms, and lifestyle products a simple starting line. If the goal is to create a moment that travels, this is the right lane.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Sunidhi Chauhan score 1.39% — Moderate bucket.

Brand: InfosysBrand: Sabyasachi MukherjeeBrand: Mahindra

Followers:3,232,780

Engagements:45,091

Rate:1.4%

Posts:1,815

Avg Likes:45,043

Avg Comments:340

Avg Views:28,888

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 3,232,780 · Engagements 45,091 · Rate 1.4% Posts 1,815 · Views 28,888 · Avg Likes 45,043 · Avg Comments 340 · Avg Views 28,888	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 50% 25-34: 39% 35-44: 5% 13-17: 5%	Largest: 18-24 (50%); next: 25-34 (39%)
Gender Split	Female: 27% Male: 73% Non-binary/Other: 0%	Skews male (73%)
Top Countries	INDIA (75%) BANGLADESH (6%) PAKISTAN (6%) UNITED STATES (3%) NEPAL (2%)	Top regions: INDIA (75%), BANGLADESH (6%), PAKISTAN (6%)
Platform Engagement	Instagram: 44,196 avg likes/post · Tiktok: 1,172 avg views/post · Youtube: 27,716 avg views/post	Best reach: Youtube 27,716 avg views; best engagement: Instagram 44,196 avg likes

Top Brand Affinities

Infosys

Score: 21.33

Sabyasachi Mukherjee

Score: 15.23

Mahindra

Score: 11.33

Maruti

Score: 10.49

Selfiegram

Score: 5.92

Bajaj

Score: 5.61

Clarks

Score: 5.47

MTV

Score: 3.85

musical.ly

Score: 3.77

Pizza Hut

Score: 2.83

KFC

Score: 2.55

Travelgram

Score: 2.52

► Login to Open Full Social Media Report

Top Brand Affinities

Brand	Category	Score
Infosys		21.33
Sabyasachi Mukherjee		15.23
Mahindra		11.33
Maruti		10.49
Selfiegram		5.92
Bajaj		5.61
Clarks		5.47
MTV		3.85
musical.ly		3.77
Pizza Hut		2.83
KFC		2.55
Travelgram		2.52
Petronas		2.17
Geocaching		2.15
Nikon		2.01
Ray-Ban		1.92
Snapseed		1.89
KTM		1.83
National Geographic		1.77
Suzuki		1.76
Rolex		1.75
Maserati		1.74
Hyundai		1.69
Pizza Lover		1.66
Canon		1.66
Jaguar		1.63
Harley-Davidson		1.50
Sony		1.39
Guess		1.34
Huda Beauty		1.34
Gymshark		1.26
Levi's		1.21
Beats Electronics		1.20
Yamaha		1.20
Forever 21		1.18
BBC		1.13
Xiaomi		1.10
McDonald's		1.04
The Olympic Games		1.03
Lamborghini		1.03
HBO		1.01
FashionNova		0.98
Adobe		0.97
Marvel Entertainment		0.96
Samsung Group		0.96
Tommy Hilfiger		0.95
Calvin Klein		0.94
Burberry		0.93
Apple		0.90
Honda		0.90