Sung Si Kyung

Sung Si Kyung

Country: KR | Gender: male

Influence: 63.34% Fanbase: 57.57% Trending: 66.23% Career Level: Mainstream

Top Brand Affinity

Highest overlapping lifestyle brand

Korean Air • 32.59% • Very Strong

As of 2025-09-14

2,764,588

Social Media Followers

As of 2025-09-14

00:00:00

Hours Airplay

2025-12-07 08:04:06 UTC

Genres

popk-popkorean popk-pop balladasiank-indie

Biography

Certainly! Here is a revised version:

As a professional music writer, I specialize in crafting engaging and informative content about music and the music industry. With a keen understanding of music theory, history, and trends, I provide insightful analysis and reviews of various genres and artists. My writing aims to connect with readers on both a technical and emotional level, offering a unique perspective that enhances their appreciation and understanding of music.

Whether delving into the latest album releases, exploring the impact of technology on music production, or discussing the cultural significance of a particular artist, my articles are designed to inform, entertain, and inspire music enthusiasts. Through my writing, I strive to capture the essence of music and its influence on society, inviting readers to engage in thoughtful discussions and deepen their passion for all things musical.

Sung Si Kyung Marketing Affinity & Brand Fit Data

Report Date: 2025-09-14

Sung Si Kyung reaches 18-24 & 25-34 audiences concentrated in SOUTH KOREA, UNITED STATES, JAPAN. The demographic tilt is male-leaning (52%), making the message easy to tune without losing breadth. Youtube delivers the top exposure at 223,196 avg views per post, and Instagram maintains ongoing rapport. Affinity proximity to Korean Air, Maison Kitsuné, Shake Shack suggests organic collaborations in streetwear, music platforms, and lifestyle products. This is a partner choice that trades on credibility rather than interruption.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low
How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.
Connection Strength
Artist Sung Si Kyung score 1.00%Low bucket.
Brand: Korean AirBrand: Maison KitsunéBrand: Shake Shack
Followers:2,764,588
Engagements:27,562
Rate:1.0%
Posts:1,964
Views:223,196
Avg Likes:27,250
Avg Comments:788
Avg Views:223,196

Audience Demographics & Key Stats

MetricValueWhy It Matters
Social Snapshot Followers 2,764,588 · Engagements 27,562 · Rate 1.0%
Posts 1,964 · Views 223,196 · Avg Likes 27,250 · Avg Comments 788 · Avg Views 223,196
Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown 18-24: 44%
25-34: 37%
35-44: 10%
13-17: 6%
Largest: 18-24 (44%); next: 25-34 (37%)
Gender Split Female: 48%
Male: 52%
Non-binary/Other: 0%
Skews male (52%)
Top Countries SOUTH KOREA (90%)
UNITED STATES (4%)
JAPAN (1%)
CHINA (1%)
INDONESIA (1%)
Top regions: SOUTH KOREA (90%), UNITED STATES (4%), JAPAN (1%)
Platform Engagement Instagram: 23,130 avg likes/post · Youtube: 223,196 avg views/post Best reach: Youtube 223,196 avg views; best engagement: Instagram 23,130 avg likes

Top Brand Affinities

Korean Air
Score: 32.59
Maison Kitsuné
Score: 23.87
Shake Shack
Score: 21.53
Illy
Score: 15.41
Summit Entertainment
Score: 12.21
Nespresso
Score: 10.48
GENTLE MONSTER
Score: 10.36
HYATT
Score: 10.13
Maison Margiela
Score: 10.08
Bottega Veneta
Score: 10.00
A.P.C.
Score: 9.91
Tate Modern
Score: 9.55
Brand Category Score
Korean Air 32.59
Maison Kitsuné 23.87
Shake Shack 21.53
Illy 15.41
Summit Entertainment 12.21
Nespresso 10.48
GENTLE MONSTER 10.36
HYATT 10.13
Maison Margiela 10.08
Bottega Veneta 10.00
A.P.C. 9.91
Tate Modern 9.55
Acne Studios 8.82
Paul Smith 8.45
LG Group 6.93
Innisfree 6.80
Stone Island 6.51
Moët & Chandon 6.23
Hyundai 5.66
Amway 4.67
Snoopy And The Peanuts Gang 4.61
Moncler 4.36
Stüssy 4.27
Haribo 3.98
Dodge 3.64
Costco 3.53
Starbucks 3.33
Hilton 3.15
Lego 3.09
IKEA 3.02
KFC 2.86
Gundam 2.85
Tiffany 2.72
Carhartt 2.56
TOM FORD 2.49
Fila 2.47
Hermès 2.44
The North Face 2.21
Lush 1.96
Balenciaga 1.80
Bellagio 1.77
Fendi 1.74
Airbnb 1.63
Lacoste 1.61
Christian Dior 1.61
New Balance 1.57
ASICS 1.55
Chanel 1.51
Polo Ralph Lauren 1.42
Tiffany & Co 1.37

Official Profiles

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Artist: Sung Si Kyung

Date Range: 2025-12-07 → 2025-12-07
Total Airplay Time: 0h 0m 0s across 0 Radio Stations

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Top 10 Songs Played Today

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Total Streams

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Concerts

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