Steve Perry

Steve Perry — rock artist from US.

Steve Perry, the renowned singer and powerhouse vocalist, is best known as the frontman of arena rock legends Journey during their peak from 1977 to 1987. His…

Influence: 58.31% Fanbase: 40.70% Trending: 67.11% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Live Nation • 22.26% • Very Strong

As of 2025-09-08

241,926

Social Media Followers

As of 2025-09-08

00:00:00

Hours Airplay

2025-12-07 18:13:08 UTC

Genres

rockalbum rockrocksoft rockmellow goldyacht rockbluesblues

Biography

Steve Perry, the renowned singer and powerhouse vocalist, is best known as the frontman of arena rock legends Journey during their peak from 1977 to 1987. His solo career also saw success with the platinum-selling debut album Street Talk in 1984 and subsequent releases including For the Love of Strange Medicine. Perry made a triumphant return to music in 2018 with his third studio album Traces, followed by The Season in 2021, showcasing his warm, instantly recognizable tone and dynamic range.

Born Stephen Ray Perry in Hanford, California, Perry's journey to musical success included working at his stepfather's turkey ranch before pursuing his rock & roll dreams in Los Angeles. After joining Journey, Perry's collaboration with songwriter Jonathan Cain led the band to become one of the top U.S. arena rock acts, releasing hits like "Don't Stop Believin'" and "Open Arms." Perry's solo endeavors, including the solo album Street Talk, and later, his return to music with albums like Traces and The Season, solidified his status as a rock music icon.

Top Brand Affinities

Report Date: 2025-09-08

Steve Perry has momentum with 45-64 & 35-44 audiences—particularly in UNITED STATES, BRAZIL, CANADA. A heavily female (56%) profile supports collaborations that trade on identity and lifestyle. Instagram provides the headline exposure at 3,490 avg likes per post, and Instagram keeps engagement compounding. Audience overlap with Live Nation, NBC, Amazon Music signals obvious wins in streetwear, music platforms, and lifestyle products. For marketers, it’s the rare combination of fit, frequency, and flair.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Steve Perry score 1.44% — Moderate bucket.

Brand: Live NationBrand: NBCBrand: Amazon Music

Followers:241,926

Engagements:3,490

Rate:1.4%

Posts:298

Avg Likes:3,490

Avg Comments:175

Avg Views:0

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 241,926 · Engagements 3,490 · Rate 1.4% Posts 298 · Views 0 · Avg Likes 3,490 · Avg Comments 175 · Avg Views 0	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	45-64: 36% 35-44: 27% 25-34: 23% 18-24: 11%	Largest: 45-64 (36%); next: 35-44 (27%)
Gender Split	Female: 56% Male: 44% Non-binary/Other: 0%	Skews female (56%)
Top Countries	UNITED STATES (65%) BRAZIL (6%) CANADA (3%) CHILE (3%) UNITED KINGDOM (2%)	Top regions: UNITED STATES (65%), BRAZIL (6%), CANADA (3%)
Platform Engagement	Instagram: 3,490 avg likes/post	best engagement: Instagram 3,490 avg likes

Top Brand Affinities

Live Nation

Score: 22.26

NBC

Score: 11.27

Amazon Music

Score: 10.53

Pro Tools

Score: 8.30

DeLorean Motor Company

Score: 8.20

FOX

Score: 7.75

MTV

Score: 6.97

iHeartRadio Music Awards

Score: 6.57

Paramount Pictures

Score: 5.73

Coors

Score: 5.44

Margaritaville

Score: 5.43

Kroger

Score: 5.31

Brand	Category	Score
Live Nation		22.26
NBC		11.27
Amazon Music		10.53
Pro Tools		8.30
DeLorean Motor Company		8.20
FOX		7.75
MTV		6.97
iHeartRadio Music Awards		6.57
Paramount Pictures		5.73
Coors		5.44
Margaritaville		5.43
Kroger		5.31
Columbia Pictures		5.29
AMC		5.17
Macy's		5.12
NHL		5.04
Martini		4.51
CNN		4.46
Sega		4.41
ESPN		4.28
Movistar		4.24
Verizon		4.24
Dunkin' Donuts		3.97
PetSmart		3.84
NFL		3.81
NORDSTROM		3.70
Snoopy And The Peanuts Gang		3.69
Heinz		3.67
Warner Bros		3.67
Tesla Motors		3.59
Spotify Music		3.51
Star Wars		3.25
Budweiser		3.17
Walmart		3.17
Costco		3.01
Harley-Davidson		3.01
Transformers		2.98
Cafecito		2.97
Jack Daniels		2.90
Cadillac		2.88
WWE		2.71
Guinness		2.65
Jeep		2.65
Hot Wheels		2.58
Mulberry		2.41
Pepsi		2.40
Snickers		2.38
CBS		2.36
Christian Louboutin		2.36
Nickelodeon		2.36