Steve-O

Steve-O — hip-hop & rap artist from US.

As a professional music writer, I specialize in crafting engaging and insightful content about the music industry, artists, and music releases. With a keen ear…

Influence: 55.48% Fanbase: 41.56% Trending: 62.43% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

DC Shoes • 10.19% • Very Strong

As of 2025-09-09

18,099,848

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

2025-12-07 20:55:39 UTC

Genres

hip-hop & raphip-hop/rap

Biography

As a professional music writer, I specialize in crafting engaging and insightful content about the music industry, artists, and music releases. With a keen ear for detail and a passion for music, I strive to provide informative and entertaining articles that resonate with music enthusiasts and casual listeners alike. Whether it's breaking down the latest album from a chart-topping artist or delving into the history of a genre, I approach each piece with a unique perspective and a dedication to delivering high-quality writing.

My writing style is characterized by a blend of creativity, research, and a deep understanding of the music landscape. From reviews and artist profiles to trend analyses and event coverage, I cover a wide range of topics with clarity and depth. With a commitment to staying current with music trends and industry developments, I aim to offer readers a fresh and engaging perspective on the ever-evolving world of music.

Top Brand Affinities

Report Date: 2025-09-09

Steve-O builds repeat engagement among 18-24 & 25-34 audiences throughout UNITED STATES, UNITED KINGDOM, AUSTRALIA. With a heavily male (85%) base, campaign framing can lean into status, style, and community. The sharpest reach is on Tiktok (423,050 avg views per post), while Instagram provides social proof in comments and saves. Affinities with DC Shoes, Rockstar Games, Bud Light point to authentic extensions into streetwear, music platforms, and lifestyle products. Expect work that feels native to the timeline—not bolted on.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Steve-O score 0.58% — Low bucket.

Brand: DC ShoesBrand: Rockstar GamesBrand: Bud Light

Followers:18,099,848

Engagements:105,113

Rate:0.6%

Posts:3,095

Avg Likes:103,653

Avg Comments:899

Avg Views:636,563

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 18,099,848 · Engagements 105,113 · Rate 0.6% Posts 3,095 · Views 636,563 · Avg Likes 103,653 · Avg Comments 899 · Avg Views 636,563	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 50% 25-34: 33% 35-44: 9% 13-17: 6%	Largest: 18-24 (50%); next: 25-34 (33%)
Gender Split	Female: 15% Male: 85% Non-binary/Other: 0%	Skews male (85%)
Top Countries	UNITED STATES (44%) UNITED KINGDOM (9%) AUSTRALIA (4%) CANADA (4%) BRAZIL (3%)	Top regions: UNITED STATES (44%), UNITED KINGDOM (9%), AUSTRALIA (4%)
Platform Engagement	Instagram: 63,247 avg likes/post · Tiktok: 423,050 avg views/post · Youtube: 213,513 avg views/post	Best reach: Tiktok 423,050 avg views; best engagement: Instagram 63,247 avg likes

Top Brand Affinities

DC Shoes

Score: 10.19

Rockstar Games

Score: 6.10

Bud Light

Score: 5.98

Volcom

Score: 5.81

Resident Evil

Score: 5.59

Capcom

Score: 5.46

Datsun

Score: 5.37

Coors

Score: 4.75

Jack Daniels

Score: 4.44

Sega

Score: 4.44

Budweiser

Score: 4.37

Comedy Central

Score: 3.74

Brand	Category	Score
DC Shoes		10.19
Rockstar Games		6.10
Bud Light		5.98
Volcom		5.81
Resident Evil		5.59
Capcom		5.46
Datsun		5.37
Coors		4.75
Jack Daniels		4.44
Sega		4.44
Budweiser		4.37
Comedy Central		3.74
Mortal Kombat		3.59
GMC		3.56
Monster Beverage		3.45
Nickelodeon		3.38
Lollapalooza		3.36
NHL		3.21
Columbia Pictures		3.04
AMC		2.88
Vans		2.85
Carhartt		2.80
MTV		2.78
Oakley		2.75
NFL		2.73
Harley-Davidson		2.72
Dodge		2.71
WWE		2.68
NBC		2.66
UFC		2.64
GoPro		2.55
Chrysler		2.53
Grand Theft Auto		2.51
Subaru		2.50
Chevrolet		2.50
GAP		2.44
Pokemon Go		2.43
Ford		2.39
Ubisoft		2.38
Xbox		2.36
Red Bull		2.32
Star Wars		2.31
Kodak		2.29
Walmart		2.26
Busch		2.24
Jeep		2.22
Nintendo		2.12
PlayStation		2.08
Dr. Martens		2.07
Call of Duty		2.05