Steve Earle
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-12
439,580
Social Media Followers
As of 2025-09-12
00:00:00
Hours Airplay
2025-12-07 20:28:28 UTC
Genres
Biography
Raised in Texas, Steve Earle's musical journey began with a talent for the guitar at a young age, leading him to Nashville where he honed his songwriting skills and navigated the industry's challenges. Despite personal setbacks and battles with addiction, Earle's artistic evolution continued with albums like Train A' Comin' and I Feel Alright, showcasing his resilience and musical prowess. Known for his politically charged work and dedication to his craft, Earle's career has spanned decades, marked by critical acclaim, genre exploration, and a steadfast commitment to his artistry.
Steve Earle speaks to 45-64 & 25-34 audiences with measurable traction in UNITED STATES, CANADA, UNITED KINGDOM. Composition is heavily male (70%), which tightens creative strategy without sacrificing scale. Youtube is the reach engine (31,998 avg views per post), and Instagram supplies credible back-and-forth with core fans. Affinity clusters near Ampeg, Live Nation, Miller Lite, suggesting category lift in streetwear, music platforms, and lifestyle products. The result is a partnership that feels earned, not forced.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 439,580 · Engagements 1,985 · Rate 0.5% Posts 434 · Views 31,998 · Avg Likes 1,907 · Avg Comments 92 · Avg Views 31,998 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
45-64: 29% 25-34: 26% 35-44: 23% 18-24: 19% |
Largest: 45-64 (29%); next: 25-34 (26%) |
| Gender Split |
Female: 30% Male: 70% Non-binary/Other: 0% |
Skews male (70%) |
| Top Countries |
UNITED STATES (63%) CANADA (13%) UNITED KINGDOM (5%) AUSTRALIA (4%) FRANCE (2%) |
Top regions: UNITED STATES (63%), CANADA (13%), UNITED KINGDOM (5%) |
| Platform Engagement | Instagram: 1,026 avg likes/post · Youtube: 31,998 avg views/post | Best reach: Youtube 31,998 avg views; best engagement: Instagram 1,026 avg likes |
Top Brand Affinities
Ampeg
Live Nation
Miller Lite
Amazon Music
Coors
Sennheiser
Pro Tools
Bonneville
Verizon
Cadillac
Kroger
Paramount Pictures
| Brand | Category | Score |
|---|---|---|
| Ampeg | 34.47 | |
| Live Nation | 30.46 | |
| Miller Lite | 16.06 | |
| Amazon Music | 11.86 | |
| Coors | 10.34 | |
| Sennheiser | 8.52 | |
| Pro Tools | 8.40 | |
| Bonneville | 7.01 | |
| Verizon | 6.99 | |
| Cadillac | 6.45 | |
| Kroger | 6.32 | |
| Paramount Pictures | 6.27 | |
| Pilsner Urquell | 6.19 | |
| Spotify Music | 6.15 | |
| Margaritaville | 6.14 | |
| Jameson | 6.02 | |
| Holden | 5.92 | |
| Publix | 5.74 | |
| NHL | 5.41 | |
| Kickstarter | 5.27 | |
| Nixon | 5.17 | |
| Budweiser | 5.14 | |
| Bud Light | 5.09 | |
| Busch | 4.96 | |
| NBC | 4.92 | |
| Pacific Northwest Wonderland | 4.92 | |
| iHeartRadio Music Awards | 4.91 | |
| Leica | 4.71 | |
| Harley-Davidson | 4.46 | |
| Gillette | 4.13 | |
| Carhartt | 3.98 | |
| Hurley | 3.94 | |
| FedEx | 3.90 | |
| CNN | 3.84 | |
| Emporium | 3.62 | |
| Bethesda Softworks | 3.61 | |
| Guinness | 3.57 | |
| GMC | 3.33 | |
| Heinz | 3.31 | |
| Columbia Pictures | 3.15 | |
| WWE | 3.14 | |
| Airbnb | 2.96 | |
| Showtime | 2.81 | |
| ESPN | 2.75 | |
| Pixar | 2.71 | |
| Jack Daniels | 2.69 | |
| MTV | 2.61 | |
| Warner Bros | 2.59 | |
| NFL | 2.57 | |
| Costco | 2.43 |
Official Profiles
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Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| 2025-12-13 02:00 UTC | Brandi Carlile, Steve Earle, Margaret Glaspy, Teresa Williams, Larry Campbell | The Capitol Theatre | Village of Port Chester, United States | |
| 2025-12-13 04:00 UTC | 11th Annual John Henry's Friends - Steve Earle, Brandi Carlile & More 2025 | Capitol Theatre | Village of Port Chester, United States | — |
| 2025-12-21 02:00 UTC | Steve Earle | Grand Ole Opry House | Nashville, United States | |
| 2026-03-21 02:00 UTC | Outlaw Country Cruise 2026 | Port of Miami | Miami, United States | — |
