Steve Aoki
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-27
18,826,867
Social Media Followers
As of 2025-09-27
00:00:00
Hours Airplay
2025-12-07 08:54:12 UTC
Genres
Biography
Known for their dynamic stage presence and diverse musical influences, Monsta X continues to evolve their sound and expand their global reach. With a dedicated following and a string of chart-topping hits, the group remains a prominent force in the K-pop industry.
Steve Aoki connects with 18-24 & 25-34 audiences and shows durable traction across UNITED STATES, BRAZIL, MEXICO. With a heavily male (74%) audience, creative can confidently lean into identity and style cues. Content performance peaks on Tiktok, where posts average 185,150 avg views per post; Instagram adds dependable engagement depth. Overlap with Live Nation, Mixcloud, Pioneer highlights near-term opportunities in streetwear, music platforms, and lifestyle products. The throughline is simple: Steve Aoki moves culture in the exact lanes many lifestyle marketers need.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 18,826,867 · Engagements 15,045 · Rate 0.1% Posts 17,953 · Views 190,086 · Avg Likes 14,142 · Avg Comments 268 · Avg Views 190,086 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 56% 25-34: 31% 13-17: 6% 35-44: 5% |
Largest: 18-24 (56%); next: 25-34 (31%) |
| Gender Split |
Female: 26% Male: 74% Non-binary/Other: 0% |
Skews male (74%) |
| Top Countries |
UNITED STATES (16%) BRAZIL (8%) MEXICO (8%) INDIA (5%) COLOMBIA (4%) |
Top regions: UNITED STATES (16%), BRAZIL (8%), MEXICO (8%) |
| Platform Engagement | Instagram: 7,909 avg likes/post · Tiktok: 185,150 avg views/post · Youtube: 4,936 avg views/post | Best reach: Tiktok 185,150 avg views; best engagement: Instagram 7,909 avg likes |
Top Brand Affinities
Live Nation
Mixcloud
Pioneer
Trancefamily
Sennheiser
Tomorrowland
Ableton
Bellagio
Bacardi
Lollapalooza
Gundam
Nickelodeon
| Brand | Category | Score |
|---|---|---|
| Live Nation | 22.09 | |
| Mixcloud | 14.45 | |
| Pioneer | 13.81 | |
| Trancefamily | 12.14 | |
| Sennheiser | 11.92 | |
| Tomorrowland | 11.68 | |
| Ableton | 4.99 | |
| Bellagio | 3.95 | |
| Bacardi | 3.73 | |
| Lollapalooza | 3.41 | |
| Gundam | 3.34 | |
| Nickelodeon | 3.33 | |
| Beats Electronics | 3.28 | |
| SoundCloud | 3.20 | |
| Hilton | 3.19 | |
| ESPN | 2.77 | |
| Monster Beverage | 2.59 | |
| Warner Bros | 2.26 | |
| MTV | 2.23 | |
| Los Angeles Lakers | 2.22 | |
| Sneakerhead | 2.21 | |
| Heineken | 2.21 | |
| Coachella | 2.19 | |
| Budweiser | 2.04 | |
| Fendi | 2.03 | |
| Jack Daniels | 2.03 | |
| Yves Saint Laurent | 1.98 | |
| Rolls-Royce | 1.98 | |
| Dr. Martens | 1.98 | |
| Ducati | 1.95 | |
| Vans | 1.92 | |
| Ubisoft | 1.90 | |
| Guess | 1.87 | |
| Red Bull | 1.82 | |
| Paramount Pictures | 1.80 | |
| musical.ly | 1.79 | |
| Polo Ralph Lauren | 1.79 | |
| League of Legends | 1.76 | |
| GoPro | 1.75 | |
| Hollister Co | 1.74 | |
| NBA | 1.72 | |
| Armani | 1.70 | |
| Calvin Klein | 1.70 | |
| NFL | 1.68 | |
| Maserati | 1.66 | |
| Pizza Lover | 1.62 | |
| Bershka | 1.61 | |
| Coca-Cola | 1.61 | |
| Spotify Music | 1.57 | |
| Gymshark | 1.56 |
Official Profiles
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LoginArtist: Steve Aoki
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Top 10 Songs Played Today
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Total Streams (2025-09-26)
Total: 15,334,676
| PLATFORM | TOTAL | % | |
|---|---|---|---|
| [+] |
Spotify |
14,361,818 | 93.66% |
| [+] |
Yandex |
520,166 | 3.39% |
| [+] |
Audiomack |
434,517 | 2.83% |
| [+] |
Jiosaavn |
18,175 | 0.12% |
| [+] |
Anghami |
0 | 0.00% |
| [+] |
Last.fm |
0 | 0.00% |
| [+] |
Pandora |
0 | 0.00% |
| [+] |
Tidal |
0 | 0.00% |
| [+] |
YouTube Artist |
0 | 0.00% |
Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| 2025-12-21 06:30 UTC | Steve Aoki | OMNIA NIGHTCLUB | Las Vegas, United States | |
| 2025-12-27 05:00 UTC | Steve Aoki | Decca Live | Jacksonville, United States | |
| 2025-12-30 03:00 UTC | Steve Aoki | Estadio Universitario Beto Ávila | Boca del Río, Mexico | |
| 2026-01-01 05:00 UTC | Steve Aoki | Hakkasan Nightclub | Las Vegas, United States | |
| 2026-01-03 06:00 UTC | Steve Aoki | NOTO Houston | Houston, United States | |
| 2026-01-17 19:00 UTC | GMO SONIC 2026 | Makuhari Messe / 千葉幕張メッセ | Chiba, Japan | — |
| 2026-03-05 03:00 UTC | Snow Machine Japan 2026 | Venue TBA | Hakuba, Japan | — |
