Stephen Malkmus
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-09
75,291
Social Media Followers
As of 2025-09-09
00:00:00
Hours Airplay
2025-12-07 20:28:27 UTC
Genres
Biography
The album's blend of folk influences and Malkmus's signature voice offers a fresh take on traditional sounds, positioning him as a trailblazer in the current folk music resurgence. With "Traditional Techniques," Malkmus continues to push boundaries and challenge conventions, inviting listeners to embark on a musical journey that is both innovative and familiar.
Stephen Malkmus performs best with fans in the 25-34 range, concentrated in UNITED STATES, UNITED KINGDOM, BRAZIL. Audience composition is heavily male (85%), which simplifies targeting and creative tone. The most reliable reach comes from Youtube at 76,161 avg views per post, with Instagram providing steady community replies and saves. Brand adjacency trends toward MOOG, Ampeg, Mixcloud, signaling clear alignment with streetwear, music platforms, and lifestyle products. If the brief is to seed a message that travels organically, Stephen Malkmus is positioned to deliver.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 75,291 · Engagements 2,540 · Rate 3.4% Posts 702 · Views 76,161 · Avg Likes 2,454 · Avg Comments 116 · Avg Views 76,161 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
25-34: 39% 18-24: 25% 35-44: 21% 45-64: 13% |
Largest: 25-34 (39%); next: 18-24 (25%) |
| Gender Split |
Female: 15% Male: 85% Non-binary/Other: 0% |
Skews male (85%) |
| Top Countries |
UNITED STATES (40%) UNITED KINGDOM (7%) BRAZIL (6%) CANADA (4%) FRANCE (4%) |
Top regions: UNITED STATES (40%), UNITED KINGDOM (7%), BRAZIL (6%) |
| Platform Engagement | Instagram: 1,549 avg likes/post · Youtube: 76,161 avg views/post | Best reach: Youtube 76,161 avg views; best engagement: Instagram 1,549 avg likes |
Top Brand Affinities
MOOG
Ampeg
Mixcloud
Sennheiser
Pro Tools
Ableton
Spotify Music
Paramount Pictures
Nixon
Kroger
Lollapalooza
Kickstarter
| Brand | Category | Score |
|---|---|---|
| MOOG | 43.06 | |
| Ampeg | 38.36 | |
| Mixcloud | 15.36 | |
| Sennheiser | 9.53 | |
| Pro Tools | 9.02 | |
| Ableton | 8.45 | |
| Spotify Music | 7.80 | |
| Paramount Pictures | 6.44 | |
| Nixon | 6.37 | |
| Kroger | 6.07 | |
| Lollapalooza | 6.06 | |
| Kickstarter | 5.75 | |
| Walgreens | 5.42 | |
| Coors | 5.33 | |
| Pilsner Urquell | 5.32 | |
| Margaritaville | 5.30 | |
| Hurley | 5.15 | |
| Kodak | 4.80 | |
| Holden | 4.76 | |
| Columbia Pictures | 4.61 | |
| SoundCloud | 4.59 | |
| Polaroid | 4.38 | |
| Oculus | 4.25 | |
| Leica | 4.16 | |
| Coachella | 3.94 | |
| Warner Bros | 3.86 | |
| Showtime | 3.60 | |
| MTV | 3.58 | |
| Comedy Central | 3.45 | |
| BBC | 3.28 | |
| Cadillac | 3.26 | |
| Heinz | 3.23 | |
| Emporium | 3.10 | |
| Guinness | 3.08 | |
| Budweiser | 2.99 | |
| Nickelodeon | 2.91 | |
| Airbnb | 2.82 | |
| Fujifilm | 2.79 | |
| Tinder | 2.64 | |
| Jaguar | 2.63 | |
| Dr. Martens | 2.52 | |
| Tesco | 2.38 | |
| Busch | 2.25 | |
| Snoopy And The Peanuts Gang | 2.23 | |
| Pantone Inc | 2.18 | |
| Pixar | 2.17 | |
| Philips | 2.16 | |
| HBO | 2.12 | |
| WWE | 2.03 | |
| Star Wars | 2.01 |
Official Profiles
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Concerts
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| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| No upcoming concerts found. | ||||















