Σtella Brand Affinity ranks highest MOOG at 40.49% . Very Strong. Score DMDB 47.99% | Fanbase 18.46%

Σtella — pop artist from GR.

Greek artist Σtella, pronounced Stella, is set to release her new record "Adagio" on April 4th through Sub Pop. The pop album, written and recorded over five…

Genres

poppopgreek indieindie pop

Influential: 47.99% Fanbase: 18.46% Trending: 62.75%

As of: 2025-09-09

Top Brand Affinity

Highest overlapping lifestyle brand

MOOG • 40.49% • Very Strong

As of 2025-09-09

26,893

Social Media Followers

As of 2025-09-09

01:28:43

Hours Airplay

As of 2025-09-08

Scores

Score: DMDB 47.99% | Fanbase 18.46% | Trending 62.75% | CAREER STAGE: MID_LEVEL

Biography

Greek artist Σtella, pronounced Stella, is set to release her new record "Adagio" on April 4th through Sub Pop. The pop album, written and recorded over five years with a team of international collaborators, features a blend of nylon-string guitars, percussion, keyboards, and drums. Produced by Σtella, mixed by Edmund Irwin-Singer, and mastered by Heba Kadry, "Adagio" is a 27-minute exploration of themes like love, desire, rest, and time. While primarily in English, the album also includes two tracks in Greek, including a cover of a 1969 Greek New Wave classic.

Σtella's music has a soothing quality, described as a warm blanket that envelops listeners in its sound. Collaborators on the album include !!!'s Rafael Cohen and British songwriter Gabriel Stebbing, adding diverse influences to the project. With a mix of original compositions and Greek-language tracks, "Adagio" showcases Σtella's versatility as an artist and her ability to create a meditative musical experience.

Report Date: 2025-09-09

Σtella performs best with fans in the 25-34 range, concentrated in GREECE, UNITED STATES, TüRKIYE. Audience composition is heavily male (71%), which simplifies targeting and creative tone. The most reliable reach comes from Youtube at 49,814 avg views per post, with Instagram providing steady community replies and saves. Brand adjacency trends toward MOOG, Mixcloud, Tate Modern, signaling clear alignment with streetwear, music platforms, and lifestyle products. If the brief is to seed a message that travels organically, Σtella is positioned to deliver.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Σtella score 7.20% — Very Strong bucket.

Brand: MOOGBrand: MixcloudBrand: Tate Modern

Followers:26,893

Engagements:1,935

Rate:7.2%

Posts:54

Avg Likes:1,897

Avg Comments:77

Avg Views:49,814

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 26,893 · Engagements 1,935 · Rate 7.2% Posts 54 · Views 49,814 · Avg Likes 1,897 · Avg Comments 77 · Avg Views 49,814	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	25-34: 42% 18-24: 32% 35-44: 16% 45-64: 8%	Largest: 25-34 (42%); next: 18-24 (32%)
Gender Split	Female: 29% Male: 71% Non-binary/Other: 0%	Skews male (71%)
Top Countries	GREECE (37%) UNITED STATES (13%) TüRKIYE (6%) FRANCE (5%) GERMANY (3%)	Top regions: GREECE (37%), UNITED STATES (13%), TüRKIYE (6%)
Platform Engagement	Instagram: 1,314 avg likes/post · Youtube: 49,814 avg views/post	Best reach: Youtube 49,814 avg views; best engagement: Instagram 1,314 avg likes

Top Brand Affinities

MOOG

Score: 40.49

Mixcloud

Score: 23.45

Tate Modern

Score: 23.24

PLAYMOBIL

Score: 16.82

Ableton

Score: 13.69

Beefeater

Score: 12.93

Tanqueray

Score: 11.70

Akai

Score: 11.22

Olympus

Score: 10.94

Amstel

Score: 8.83

TOMS

Score: 6.96

Kodak

Score: 6.74

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Top Brand Affinities

Brand	Category	Score
MOOG		40.49
Mixcloud		23.45
Tate Modern		23.24
PLAYMOBIL		16.82
Ableton		13.69
Beefeater		12.93
Tanqueray		11.70
Akai		11.22
Olympus		10.94
Amstel		8.83
TOMS		6.96
Kodak		6.74
Jameson		5.47
Patek Philippe		5.02
Fujifilm		4.78
Polaroid		4.58
Campari		4.50
Spotify Music		4.42
Aperol		4.09
Warner Bros		3.94
Pantone Inc		3.93
SoundCloud		3.87
Hilton		3.36
Lollapalooza		3.36
Leica		3.18
Urban Decay Cosmetics		2.81
Paramount Pictures		2.79
Columbia Pictures		2.78
Vogue		2.73
Dr. Martens		2.70
A Game of Tones		2.70
Matrix		2.65
Carhartt		2.60
Showtime		2.59
Fiat		2.38
MTV		2.38
National Geographic		2.19
ASOS		2.18
Beats Electronics		2.16
Hermès		2.02
Tinder		2.02
Guinness		1.84
Travelgram		1.75
Jaguar		1.71
Vans		1.69
Pixar		1.57
Coachella		1.51
Lego		1.50
Airbnb		1.48
BBC		1.43