Steely Dan Brand Affinity ranks highest MOOG at 37.05% . Very Strong. Score DMDB 70.11% | Fanbase 62.80%

Steely Dan — country artist from US.

Steely Dan, formed by songwriters Walter Becker and Donald Fagen, stood apart from traditional rock bands, blending jazz, pop, blues, and R&B influences into a…

Steely Dan

Superstar

Country: US | Artist ID: 11e81bc8-53ec-82ec-85ce-a0369fe50396

Find Artist

Genres

countrycountry rockrockrockroots rockart rockalbum rocksoft rockclassic rockmellow goldyacht rockpop rockblues rockfolk & traditionalfolkfolk rock

Influential: 70.11% Fanbase: 62.80% Trending: 73.76%

As of: 2025-09-10

Top Brand Affinity

Highest overlapping lifestyle brand

MOOG • 37.05% • Very Strong

As of 2025-09-10

273,370

Social Media Followers

As of 2025-09-10

00:00:00

Hours Airplay

Scores

Score: DMDB 70.11% | Fanbase 62.80% | Trending 73.76% | CAREER STAGE: SUPERSTAR

Biography

Steely Dan, formed by songwriters Walter Becker and Donald Fagen, stood apart from traditional rock bands, blending jazz, pop, blues, and R&B influences into a sophisticated sound marked by intricate compositions and studio perfectionism. Despite minimal live performances, their albums gained critical acclaim and a devoted following, leading to a successful return to the stage in the early '90s.

Becker and Fagen, who met in 1967 at Bard College, established Steely Dan in 1972 with a rotating lineup of talented musicians. Over the years, the band released a string of hit albums, including Aja, which became a platinum-selling success. Following Becker's passing in 2017, Fagen continued to lead Steely Dan, releasing new music and performing live with a refreshed lineup, as showcased in recent live albums.

Report Date: 2025-09-10

Steely Dan has momentum with 45-64 & 25-34 audiences—particularly in UNITED STATES, BRAZIL, CANADA. A heavily male (78%) profile supports collaborations that trade on identity and lifestyle. Instagram provides the headline exposure at 286 avg likes per post, and Instagram keeps engagement compounding. Audience overlap with MOOG, Ampeg, Mixcloud signals obvious wins in streetwear, music platforms, and lifestyle products. For marketers, it’s the rare combination of fit, frequency, and flair.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Steely Dan score 0.10% — Low bucket.

Brand: MOOGBrand: AmpegBrand: Mixcloud

Followers:273,370

Engagements:286

Rate:0.1%

Posts:69

Avg Likes:286

Avg Comments:11

Avg Views:0

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 273,370 · Engagements 286 · Rate 0.1% Posts 69 · Views 0 · Avg Likes 286 · Avg Comments 11 · Avg Views 0	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	45-64: 34% 25-34: 24% 35-44: 24% 18-24: 16%	Largest: 45-64 (34%); next: 25-34 (24%)
Gender Split	Female: 22% Male: 78% Non-binary/Other: 0%	Skews male (78%)
Top Countries	UNITED STATES (55%) BRAZIL (6%) CANADA (5%) UNITED KINGDOM (4%) JAPAN (4%)	Top regions: UNITED STATES (55%), BRAZIL (6%), CANADA (5%)
Platform Engagement	Instagram: 286 avg likes/post · Youtube: 0 avg views/post	best engagement: Instagram 286 avg likes

Top Brand Affinities

MOOG

Score: 37.05

Ampeg

Score: 34.27

Mixcloud

Score: 33.54

Warner Music

Score: 23.31

Akg

Score: 18.83

Sennheiser

Score: 15.65

Pro Tools

Score: 15.10

Amazon Music

Score: 11.49

Schwartz's

Score: 11.28

Atmos

Score: 10.62

Marshalls

Score: 10.42

Kroger

Score: 8.44

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Top Brand Affinities

Brand	Category	Score
MOOG		37.05
Ampeg		34.27
Mixcloud		33.54
Warner Music		23.31
Akg		18.83
Sennheiser		15.65
Pro Tools		15.10
Amazon Music		11.49
Schwartz's		11.28
Atmos		10.62
Marshalls		10.42
Kroger		8.44
Ableton		7.89
Spotify Music		6.07
Kickstarter		5.69
Alexander McQueen		5.66
Leica		5.50
iHeartRadio Music Awards		5.15
MTV		4.53
SoundCloud		4.48
NBC		4.43
NHL		4.33
Snoopy And The Peanuts Gang		4.32
Nixon		4.20
CNN		3.86
Guinness		3.63
Cadillac		3.60
Budweiser		3.50
Carhartt		3.50
Warner Bros		3.47
Paramount Pictures		3.47
Philips		3.23
Beats Electronics		3.00
ESPN		2.88
Coachella		2.88
Harley-Davidson		2.83
Columbia Pictures		2.75
Martini		2.53
Emporium		2.53
Yamaha		2.49
Chrysler		2.49
Lush		2.36
Costco		2.15
Airbnb		2.14
Amazon		2.14
Star Wars		2.09
Rolls-Royce		2.06
Nintendo		2.02
Tiffany & Co		2.01
Polo Ralph Lauren		1.96