Stan Walker
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-12
718,422
Social Media Followers
As of 2025-09-12
00:00:00
Hours Airplay
2025-12-07 12:28:53 UTC
Genres
Biography
As Stan Walker continues his creative evolution, he remains unapologetically authentic in his artistry, reflecting a cultural renaissance in his music and projects. His recent release, "I AM," composed for the Ava DuVernay film "Origin," showcases his ongoing artistic growth and commitment to sharing meaningful messages with his audience.
Stan Walker reliably reaches 18-24 & 25-34 audiences in NEW ZEALAND, UNITED STATES, AUSTRALIA. The base is heavily female (63%), paving the way for collaborations that read as status, style, and scene. The strongest distribution channel is Youtube (7,064 avg views per post); Instagram layers on depth and replies. The audience sits near Air New Zealand, Kmart, Afterpay, making streetwear, music platforms, and lifestyle products a natural expansion. The partnership writes itself—and the comments back it up.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 718,422 · Engagements 4,965 · Rate 0.7% Posts 1,619 · Views 7,064 · Avg Likes 4,933 · Avg Comments 98 · Avg Views 7,064 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 38% 25-34: 37% 35-44: 13% 45-64: 6% |
Largest: 18-24 (38%); next: 25-34 (37%) |
| Gender Split |
Female: 63% Male: 37% Non-binary/Other: 0% |
Skews female (63%) |
| Top Countries |
NEW ZEALAND (38%) UNITED STATES (21%) AUSTRALIA (17%) UNITED KINGDOM (3%) CANADA (3%) |
Top regions: NEW ZEALAND (38%), UNITED STATES (21%), AUSTRALIA (17%) |
| Platform Engagement | Instagram: 4,424 avg likes/post · Youtube: 7,064 avg views/post | Best reach: Youtube 7,064 avg views; best engagement: Instagram 4,424 avg likes |
Top Brand Affinities
Air New Zealand
Kmart
Afterpay
Qantas
TUI
TUI Group
Vegemite
Arbonne
New Line Cinema
Holden
Woolworths
Vodafone
| Brand | Category | Score |
|---|---|---|
| Air New Zealand | 76.47 | |
| Kmart | 27.20 | |
| Afterpay | 16.68 | |
| Qantas | 15.96 | |
| TUI | 14.73 | |
| TUI Group | 14.60 | |
| Vegemite | 13.91 | |
| Arbonne | 12.71 | |
| New Line Cinema | 12.28 | |
| Holden | 10.88 | |
| Woolworths | 10.35 | |
| Vodafone | 7.91 | |
| Sunnies Studios | 7.27 | |
| MamaBear | 5.30 | |
| Smirnoff | 5.05 | |
| boohoo | 4.91 | |
| Billabong | 4.15 | |
| Babybump | 4.12 | |
| Stüssy | 3.59 | |
| Cadbury | 3.31 | |
| NBC | 3.12 | |
| Lululemon Athletica | 2.91 | |
| Geocaching | 2.86 | |
| Monster Beverage | 2.76 | |
| Baileys | 2.63 | |
| Los Angeles Lakers | 2.59 | |
| ASOS | 2.55 | |
| Costco | 2.53 | |
| Snickers | 2.42 | |
| Lush | 2.37 | |
| McLaren | 2.35 | |
| Coachella | 2.23 | |
| Showtime | 2.21 | |
| Pic Collage | 2.09 | |
| Tinder | 1.97 | |
| Ubisoft | 1.94 | |
| Dr. Martens | 1.93 | |
| ASICS | 1.91 | |
| KFC | 1.91 | |
| UFC | 1.89 | |
| NFL | 1.88 | |
| Beats Electronics | 1.88 | |
| Pixar | 1.70 | |
| Paramount Pictures | 1.63 | |
| Transformers | 1.63 | |
| Airbnb | 1.61 | |
| The Olympic Games | 1.61 | |
| MAC Cosmetics | 1.60 | |
| Fenty beauty | 1.59 | |
| Mazda | 1.52 |
Official Profiles
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LoginArtist: Stan Walker
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Top 10 Songs Played Today
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Total Streams (2025-09-21)
Total: 486,951
| PLATFORM | TOTAL | % | |
|---|---|---|---|
| [+] |
Spotify |
486,951 | 100.00% |
| [+] |
Anghami |
0 | 0.00% |
| [+] |
Audiomack |
0 | 0.00% |
| [+] |
Jiosaavn |
0 | 0.00% |
| [+] |
Last.fm |
0 | 0.00% |
| [+] |
Pandora |
0 | 0.00% |
| [+] |
Tidal |
0 | 0.00% |
| [+] |
Yandex |
0 | 0.00% |
| [+] |
YouTube Artist |
0 | 0.00% |
Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| 2025-12-28 00:00 UTC | Stan Walker, Aaradhna, Corrella, L.A.B., Te Wehi | Wharepai Domain | Tauranga, New Zealand | |
| 2026-01-04 00:00 UTC | Stan Walker, Aaradhna, Tiki Taane, L.A.B., Te Wehi | Broadwater Parklands | Gold Coast City, Australia | |
| 2026-02-01 00:00 UTC | Stan Walker, Aaradhna, Nesian Mystik, L.A.B., Te Wehi | Trusts Arena | Auckland, New Zealand |
