Sr. Kapo
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-09
4,205,938
Social Media Followers
As of 2025-09-09
00:00:00
Hours Airplay
2025-12-07 11:04:44 UTC
Genres
Biography
Kapo ha creado un movimiento musical, OHWAUKA, y ha sido reconocido con premios como el de artista revelación en los 40 Music Award en Barcelona en 2024. Además, ha sido el acto de apertura del show de Carlos Vives en los Latin Grammy, consolidando su posición como un artista sin límites que continúa cautivando a su público con su música innovadora.
Sr. Kapo connects with 18-24 & 25-34 audiences and shows durable traction across COLOMBIA, UNITED STATES, SPAIN. With a male-leaning (52%) audience, creative can confidently lean into identity and style cues. Content performance peaks on Tiktok, where posts average 459,300 avg views per post; Tiktok adds dependable engagement depth. Overlap with Bodytech, Univision, Movistar highlights near-term opportunities in streetwear, music platforms, and lifestyle products. The throughline is simple: Sr. Kapo moves culture in the exact lanes many lifestyle marketers need.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 4,205,938 · Engagements 82,872 · Rate 2.0% Posts 1,909 · Views 470,549 · Avg Likes 78,006 · Avg Comments 853 · Avg Views 470,549 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 55% 25-34: 33% 35-44: 6% 13-17: 5% |
Largest: 18-24 (55%); next: 25-34 (33%) |
| Gender Split |
Female: 48% Male: 52% Non-binary/Other: 0% |
Skews male (52%) |
| Top Countries |
COLOMBIA (34%) UNITED STATES (11%) SPAIN (9%) PERU (6%) VENEZUELA (6%) |
Top regions: COLOMBIA (34%), UNITED STATES (11%), SPAIN (9%) |
| Platform Engagement | Instagram: 37,382 avg likes/post · Tiktok: 459,300 avg views/post · Youtube: 11,249 avg views/post | Best reach: Tiktok 459,300 avg views; best engagement: Tiktok 39,700 avg likes |
Top Brand Affinities
Bodytech
Univision
Movistar
American Airlines
Cafecito
Suavecito
VidaSana
Barber Shop Connect
Motorola
Smirnoff
Spotify Music
shein
| Brand | Category | Score |
|---|---|---|
| Bodytech | 17.90 | |
| Univision | 16.44 | |
| Movistar | 13.03 | |
| American Airlines | 7.41 | |
| Cafecito | 7.40 | |
| Suavecito | 7.32 | |
| VidaSana | 5.41 | |
| Barber Shop Connect | 4.86 | |
| Motorola | 4.65 | |
| Smirnoff | 4.57 | |
| Spotify Music | 3.47 | |
| shein | 3.27 | |
| Ducati | 3.00 | |
| Stradivarius | 2.89 | |
| Yamaha | 2.59 | |
| Bershka | 2.58 | |
| SheInside | 2.57 | |
| Huawei | 2.35 | |
| Guess | 2.23 | |
| Suzuki | 2.20 | |
| Dolce & Gabbana | 2.12 | |
| KTM | 2.10 | |
| musical.ly | 2.05 | |
| Tomorrowland | 2.03 | |
| Versace | 1.97 | |
| SoundCloud | 1.92 | |
| FashionNova | 1.86 | |
| Renault | 1.85 | |
| Forever 21 | 1.80 | |
| FOREX | 1.72 | |
| Sony | 1.67 | |
| Herbalife | 1.63 | |
| Zara | 1.46 | |
| Mazda | 1.41 | |
| H&M | 1.38 | |
| Bellagio | 1.35 | |
| Honda | 1.29 | |
| Cartier | 1.23 | |
| Pandora | 1.17 | |
| Calvin Klein | 1.17 | |
| Louis Vuitton | 1.16 | |
| Harley-Davidson | 1.15 | |
| Los Angeles Lakers | 1.12 | |
| FIFA | 1.10 | |
| Lamborghini | 1.06 | |
| Beats Electronics | 1.02 | |
| Puma | 1.01 | |
| Xiaomi | 1.01 | |
| Tesla Motors | 1.00 | |
| Tommy Hilfiger | 1.00 |
Official Profiles
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Concerts
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| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| No upcoming concerts found. | ||||
