Sportfreunde Stiller
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-13
69,523
Social Media Followers
As of 2025-09-13
00:00:00
Hours Airplay
2025-12-07 08:06:07 UTC
Genres
Biography
Sportfreunde Stiller builds repeat engagement among 18-24 & 25-34 audiences throughout GERMANY, AUSTRIA, UNITED STATES. With a heavily male (60%) base, campaign framing can lean into status, style, and community. The sharpest reach is on Youtube (26,066 avg views per post), while Instagram provides social proof in comments and saves. Affinities with Augustiner Helles, Commerzbank, Impericon point to authentic extensions into streetwear, music platforms, and lifestyle products. Expect work that feels native to the timeline—not bolted on.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 69,523 · Engagements 1,148 · Rate 1.7% Posts 194 · Views 26,066 · Avg Likes 1,141 · Avg Comments 25 · Avg Views 26,066 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 44% 25-34: 33% 35-44: 13% 45-64: 6% |
Largest: 18-24 (44%); next: 25-34 (33%) |
| Gender Split |
Female: 40% Male: 60% Non-binary/Other: 0% |
Skews male (60%) |
| Top Countries |
GERMANY (47%) AUSTRIA (15%) UNITED STATES (4%) BRAZIL (3%) SWITZERLAND (3%) |
Top regions: GERMANY (47%), AUSTRIA (15%), UNITED STATES (4%) |
| Platform Engagement | Instagram: 755 avg likes/post · Youtube: 26,066 avg views/post | Best reach: Youtube 26,066 avg views; best engagement: Instagram 755 avg likes |
Top Brand Affinities
Augustiner Helles
Commerzbank
Impericon
Edeka
Löwenbräu
Hummel
KaDeWe
Tchibo
Ritter Sport
Paulaner
Gamescom
Lufthansa
| Brand | Category | Score |
|---|---|---|
| Augustiner Helles | 71.99 | |
| Commerzbank | 56.02 | |
| Impericon | 55.39 | |
| Edeka | 37.73 | |
| Löwenbräu | 37.35 | |
| Hummel | 32.06 | |
| KaDeWe | 28.86 | |
| Tchibo | 27.95 | |
| Ritter Sport | 27.52 | |
| Paulaner | 25.30 | |
| Gamescom | 22.01 | |
| Lufthansa | 18.82 | |
| Beck`s | 16.65 | |
| Braun | 15.58 | |
| Thermomix | 14.96 | |
| PLAYMOBIL | 12.50 | |
| Rossmann | 12.46 | |
| Sennheiser | 10.34 | |
| Zalando | 9.75 | |
| Zimmermann | 9.70 | |
| Amazon Music | 9.23 | |
| Heinz | 8.36 | |
| Aperol | 7.54 | |
| Lidl | 7.41 | |
| KARL LAGERFELD | 7.19 | |
| ALDI | 6.56 | |
| Lollapalooza | 6.47 | |
| Lindt | 6.45 | |
| Haribo | 5.86 | |
| Superdry | 5.11 | |
| Leica | 5.00 | |
| IKEA | 4.89 | |
| UEFA | 4.88 | |
| ASICS | 4.71 | |
| Polaroid | 4.04 | |
| Lego | 3.90 | |
| Opel | 3.77 | |
| MTV | 3.71 | |
| Nivea | 3.60 | |
| Daniel Wellington | 3.60 | |
| Campari | 3.59 | |
| LEGOLAND | 3.57 | |
| ABC | 3.50 | |
| Red Bull | 3.27 | |
| NHL | 3.22 | |
| Busch | 3.16 | |
| Carhartt | 3.13 | |
| Geocaching | 3.13 | |
| NFL | 3.00 | |
| Spotify Music | 3.00 |
Official Profiles
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LoginArtist: Sportfreunde Stiller
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Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| No upcoming concerts found. | ||||
