South Arcade

South Arcade — rock artist from GB.

Y2KCORE is a genre of electronic music that emerged in the late 2010s, characterized by its nostalgic references to the Y2K era and early internet aesthetics.…

Influence: 54.42% Fanbase: 28.62% Trending: 67.32% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Arctic Fox hair Color • 27.25% • Very Strong

As of 2025-09-10

986,939

Social Media Followers

As of 2025-09-10

00:00:00

Hours Airplay

2025-12-07 10:09:21 UTC

Genres

rockrockalternative rock

Biography

Y2KCORE is a genre of electronic music that emerged in the late 2010s, characterized by its nostalgic references to the Y2K era and early internet aesthetics. Drawing inspiration from the sounds of video game music, pop, and dance genres from the late 1990s and early 2000s, Y2KCORE artists infuse their tracks with glitchy, retro-futuristic elements to create a unique sonic landscape.

With its blend of vintage sounds and modern production techniques, Y2KCORE has garnered a dedicated following among fans of electronic music looking for a fresh take on nostalgia. The genre’s playful and imaginative approach to incorporating elements from the past into contemporary music has made it a standout presence in the electronic music scene, offering listeners a vibrant and dynamic sound experience.

Top Brand Affinities

Report Date: 2025-09-10

South Arcade reliably reaches 18-24 & 25-34 audiences in UNITED STATES, UNITED KINGDOM, GERMANY. The base is heavily male (80%), paving the way for collaborations that read as status, style, and scene. The strongest distribution channel is Youtube (360,601 avg views per post); Instagram layers on depth and replies. The audience sits near Arctic Fox hair Color, Pulp Riot, Hot Topic, making streetwear, music platforms, and lifestyle products a natural expansion. The partnership writes itself—and the comments back it up.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist South Arcade score 2.76% — Strong bucket.

Brand: Arctic Fox hair ColorBrand: Pulp RiotBrand: Hot Topic

Followers:986,939

Engagements:27,254

Rate:2.8%

Posts:1,286

Avg Likes:26,081

Avg Comments:269

Avg Views:510,801

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 986,939 · Engagements 27,254 · Rate 2.8% Posts 1,286 · Views 510,801 · Avg Likes 26,081 · Avg Comments 269 · Avg Views 510,801	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 44% 25-34: 37% 35-44: 11% 13-17: 5%	Largest: 18-24 (44%); next: 25-34 (37%)
Gender Split	Female: 20% Male: 80% Non-binary/Other: 0%	Skews male (80%)
Top Countries	UNITED STATES (30%) UNITED KINGDOM (11%) GERMANY (7%) RUSSIA (6%) CANADA (4%)	Top regions: UNITED STATES (30%), UNITED KINGDOM (11%), GERMANY (7%)
Platform Engagement	Instagram: 10,495 avg likes/post · Tiktok: 150,200 avg views/post · Youtube: 360,601 avg views/post	Best reach: Youtube 360,601 avg views; best engagement: Instagram 10,495 avg likes

Top Brand Affinities

Arctic Fox hair Color

Score: 27.25

Pulp Riot

Score: 10.95

Hot Topic

Score: 10.08

Depop

Score: 9.98

Lime Crime

Score: 7.79

SpeedPaint

Score: 7.39

RedBubble

Score: 6.01

BH Cosmetics

Score: 5.39

Dr. Martens

Score: 4.79

Urban Outfitters

Score: 4.67

Prismacolor

Score: 4.48

Smashbox

Score: 4.22

Brand	Category	Score
Arctic Fox hair Color		27.25
Pulp Riot		10.95
Hot Topic		10.08
Depop		9.98
Lime Crime		7.79
SpeedPaint		7.39
RedBubble		6.01
BH Cosmetics		5.39
Dr. Martens		4.79
Urban Outfitters		4.67
Prismacolor		4.48
Smashbox		4.22
NYX Cosmetics		3.60
Sprite		3.55
shein		3.29
Polaroid		3.27
Forever 21		3.25
Urban Decay Cosmetics		3.17
Showtime		2.90
Primark		2.87
League of Legends		2.87
Too Faced Cosmetics		2.85
SheInside		2.78
Sunnies Studios		2.76
ASOS		2.75
Victoria's Secret		2.73
Topshop		2.68
Fenty beauty		2.66
Anastasia Beverly Hills		2.64
Benefit Cosmetics		2.59
BBC		2.55
Lush		2.51
Tarte Cosmetics		2.50
Chrysler		2.40
AMC		2.33
Walmart		2.30
Nintendo		2.29
CBS Television Studios		2.16
Target		2.11
Pokemon Go		2.11
Pokemon		1.99
Activision Blizzard		1.95
Vans		1.89
CBS		1.85
Etsy		1.80
Sephora		1.77
H&M		1.74
Converse		1.71
Maybelline		1.64
Spotify Music		1.64