Soto Asa
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-09
410,707
Social Media Followers
As of 2025-09-09
00:00:00
Hours Airplay
2025-12-07 16:52:21 UTC
Genres
Biography
Throughout the album, *Magic World* showcases the band's creativity and ability to craft immersive musical experiences. Each track is a sonic adventure, blending elements of fantasy and reality to create a unique and captivating sound. The band's passion for storytelling shines through in every song, inviting listeners to join them on a journey through their mesmerizing *Magic World*.
Soto Asa resonates most with 18-24 & 25-34 audiences and shows durable presence in SPAIN, MEXICO, ARGENTINA. With a heavily male (72%) skew, campaigns can carry a confident voice and visual identity. Youtube is the reach spine (104,788 avg views per post); Instagram is where fans co-sign. Affinity adjacency to Jagermeister, Ableton, SoundCloud makes streetwear, music platforms, and lifestyle products the obvious play. This is the partner for awareness that feels like participation.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 410,707 · Engagements 13,707 · Rate 3.3% Posts 205 · Views 134,538 · Avg Likes 13,625 · Avg Comments 158 · Avg Views 134,538 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 61% 25-34: 26% 13-17: 9% 35-44: 3% |
Largest: 18-24 (61%); next: 25-34 (26%) |
| Gender Split |
Female: 28% Male: 72% Non-binary/Other: 0% |
Skews male (72%) |
| Top Countries |
SPAIN (63%) MEXICO (12%) ARGENTINA (8%) CHILE (8%) COLOMBIA (2%) |
Top regions: SPAIN (63%), MEXICO (12%), ARGENTINA (8%) |
| Platform Engagement | Instagram: 10,906 avg likes/post · Tiktok: 29,750 avg views/post · Youtube: 104,788 avg views/post | Best reach: Youtube 104,788 avg views; best engagement: Instagram 10,906 avg likes |
Top Brand Affinities
Jagermeister
Ableton
SoundCloud
Diablo
Kappa
Champion
Loewe
Pull&Bear
Pioneer
Lacoste
Suavecito
Bershka
| Brand | Category | Score |
|---|---|---|
| Jagermeister | 10.52 | |
| Ableton | 8.25 | |
| SoundCloud | 7.88 | |
| Diablo | 7.85 | |
| Kappa | 7.51 | |
| Champion | 6.80 | |
| Loewe | 6.61 | |
| Pull&Bear | 6.23 | |
| Pioneer | 5.87 | |
| Lacoste | 5.33 | |
| Suavecito | 5.21 | |
| Bershka | 4.92 | |
| Spotify Music | 4.91 | |
| Movistar | 4.51 | |
| Monster Beverage | 4.39 | |
| Stüssy | 4.18 | |
| Beats Electronics | 3.96 | |
| Kodak | 3.73 | |
| Fila | 3.45 | |
| AliExpress | 3.35 | |
| Hennessy | 3.18 | |
| Guess | 3.16 | |
| The North Face | 3.06 | |
| Balenciaga | 2.93 | |
| Versace | 2.83 | |
| Carhartt | 2.74 | |
| Supreme | 2.64 | |
| Polo Ralph Lauren | 2.63 | |
| Fenty beauty | 2.45 | |
| Tinder | 2.31 | |
| Pantone Inc | 2.30 | |
| Matrix | 2.30 | |
| Carrefour | 2.27 | |
| Nike | 2.25 | |
| Puma | 2.24 | |
| Lollapalooza | 2.23 | |
| Primark | 2.22 | |
| Nokia | 2.20 | |
| Polaroid | 2.17 | |
| KENZO | 2.15 | |
| Red Bull | 2.07 | |
| Fendi | 2.06 | |
| Prada | 1.98 | |
| Nintendo | 1.97 | |
| Rolex | 1.94 | |
| Warner Bros | 1.91 | |
| Gucci | 1.90 | |
| Reebok | 1.84 | |
| Cadillac | 1.80 | |
| Maserati | 1.76 |
Official Profiles
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Concerts
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| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| No upcoming concerts found. | ||||















