Sosa UK
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-09
167,884
Social Media Followers
As of 2025-09-09
00:00:00
Hours Airplay
2025-12-07 16:52:08 UTC
Genres
Biography
Continuing his momentum into 2021, SOSA achieved a career milestone with releases on Cuttin Headz and Hottrax, but it was his track ‘It’s Time To Move’ on COCO that truly made waves, earning accolades from industry titans like Michael Bibi, Richy Ahmed, and Solardo. SOSA’s unique sound and relentless work ethic have solidified his position as a standout talent in the electronic music scene.
Sosa UK commands interest from 25-34 & 18-24 audiences in UNITED KINGDOM, UNITED STATES, BRAZIL. With a heavily male (75%) base, collaborations tied to style, access, or drops tend to land. Youtube delivers predictable visibility (259,810 avg views per post); Instagram delivers the receipts in replies and shares. Affinity overlap with Mixcloud, Pioneer, Ableton points squarely at streetwear, music platforms, and lifestyle products. Expect awareness that shows up in the comments—not just in the reports.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 167,884 · Engagements 7,937 · Rate 4.7% Posts 558 · Views 272,860 · Avg Likes 7,755 · Avg Comments 139 · Avg Views 272,860 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
25-34: 40% 18-24: 38% 35-44: 11% 45-64: 7% |
Largest: 25-34 (40%); next: 18-24 (38%) |
| Gender Split |
Female: 25% Male: 75% Non-binary/Other: 0% |
Skews male (75%) |
| Top Countries |
UNITED KINGDOM (73%) UNITED STATES (16%) BRAZIL (4%) IRELAND (2%) ARGENTINA (2%) |
Top regions: UNITED KINGDOM (73%), UNITED STATES (16%), BRAZIL (4%) |
| Platform Engagement | Instagram: 3,494 avg likes/post · Tiktok: 13,050 avg views/post · Youtube: 259,810 avg views/post | Best reach: Youtube 259,810 avg views; best engagement: Instagram 3,494 avg likes |
Top Brand Affinities
Mixcloud
Pioneer
Ableton
SoundCloud
MOOG
Trancefamily
Tomorrowland
Amazon Music
Sennheiser
Vauxhall
Akai
Stüssy
| Brand | Category | Score |
|---|---|---|
| Mixcloud | 120.40 | |
| Pioneer | 115.00 | |
| Ableton | 62.98 | |
| SoundCloud | 33.51 | |
| MOOG | 28.74 | |
| Trancefamily | 28.19 | |
| Tomorrowland | 23.58 | |
| Amazon Music | 19.81 | |
| Sennheiser | 18.89 | |
| Vauxhall | 16.30 | |
| Akai | 11.47 | |
| Stüssy | 11.39 | |
| Spotify Music | 9.16 | |
| Beats Electronics | 8.15 | |
| Carlsberg | 8.05 | |
| Coachella | 6.80 | |
| Stone Island | 6.31 | |
| Kappa | 5.66 | |
| Champion | 5.17 | |
| boohoo | 5.02 | |
| Guinness | 3.68 | |
| Harrods | 3.62 | |
| Smirnoff | 3.55 | |
| Budweiser | 3.33 | |
| ASOS | 3.26 | |
| Carhartt | 3.17 | |
| Urban Outfitters | 3.09 | |
| Bacardi | 3.09 | |
| Tesco | 2.90 | |
| Lollapalooza | 2.85 | |
| BBC | 2.80 | |
| Bellagio | 2.51 | |
| Monster Beverage | 2.43 | |
| Dr. Martens | 2.35 | |
| Heineken | 2.30 | |
| UFC | 2.19 | |
| Red Bull | 2.15 | |
| Sunnies Studios | 2.12 | |
| Primark | 1.98 | |
| The North Face | 1.95 | |
| Kodak | 1.87 | |
| Los Angeles Lakers | 1.85 | |
| Aperol | 1.81 | |
| Supreme | 1.68 | |
| Lacoste | 1.67 | |
| Bershka | 1.65 | |
| Balenciaga | 1.58 | |
| Bentley | 1.55 | |
| McLaren | 1.48 | |
| Gymshark | 1.47 |
Official Profiles
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LoginArtist: Sosa UK
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Top 10 Songs Played Today
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Total Streams
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Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| 2025-12-14 06:00 UTC | Sosa UK, Jamback, FIFI FORTE | NX Newcastle | Newcastle upon Tyne, United Kingdom | |
| 2025-12-27 06:00 UTC | Sosa UK | Twelve | Wolverhampton, United Kingdom | |
| 2026-04-11 02:00 UTC | Coachella 2026 | Empire Polo Club | Indio, United States | — |















