Sophie Hunter

Sophie Hunter — pop artist from US.

"Ctrl_alt+pop+rap" is an innovative fusion of electronic pop and rap music, blending elements of both genres to create a unique and dynamic sound. The…

Influence: 51.74% Fanbase: 23.21% Trending: 66.00% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Brandy Melville • 8.31% • Very Strong

As of 2025-09-08

988,287

Social Media Followers

As of 2025-09-08

00:00:00

Hours Airplay

2025-12-08 07:45:39 UTC

Genres

poppophip-hop & raprap

Biography

"Ctrl_alt+pop+rap" is an innovative fusion of electronic pop and rap music, blending elements of both genres to create a unique and dynamic sound. The combination of catchy pop melodies with hard-hitting rap verses results in a fresh and cutting-edge style that appeals to a wide range of listeners. This genre-bending approach showcases the creativity and versatility of artists who are pushing boundaries and exploring new sonic territories in the music industry.

Top Brand Affinities

Report Date: 2025-09-08

Sophie Hunter is a clear fit for 18-24 & 25-34 audiences with strength across UNITED STATES, CANADA, AUSTRALIA. The audience is female-leaning (54%), so messaging can confidently lean into identity, fashion, and status. Tiktok remains the best top-of-funnel driver (22,500 avg views per post); Instagram builds the community layer. Affinity data highlights Brandy Melville, Champion, Steve Madden, suggesting immediate traction in streetwear, music platforms, and lifestyle products. The upside is culture-first creative with measurable lift.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Sophie Hunter score 0.93% — Low bucket.

Brand: Brandy MelvilleBrand: ChampionBrand: Steve Madden

Followers:988,287

Engagements:9,208

Rate:0.9%

Posts:572

Avg Likes:9,007

Avg Comments:179

Avg Views:26,160

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 988,287 · Engagements 9,208 · Rate 0.9% Posts 572 · Views 26,160 · Avg Likes 9,007 · Avg Comments 179 · Avg Views 26,160	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 46% 25-34: 35% 35-44: 11% 13-17: 5%	Largest: 18-24 (46%); next: 25-34 (35%)
Gender Split	Female: 54% Male: 46% Non-binary/Other: 0%	Skews female (54%)
Top Countries	UNITED STATES (74%) CANADA (5%) AUSTRALIA (4%) UNITED KINGDOM (4%) NIGERIA (1%)	Top regions: UNITED STATES (74%), CANADA (5%), AUSTRALIA (4%)
Platform Engagement	Instagram: 6,140 avg likes/post · Tiktok: 22,500 avg views/post · Youtube: 3,660 avg views/post	Best reach: Tiktok 22,500 avg views; best engagement: Instagram 6,140 avg likes

Top Brand Affinities

Brandy Melville

Score: 8.31

Champion

Score: 6.46

Steve Madden

Score: 5.29

American Eagle

Score: 4.86

shein

Score: 4.78

FashionNova

Score: 4.31

Urban Outfitters

Score: 4.11

Fenty beauty

Score: 3.93

SheInside

Score: 3.76

Victoria's Secret

Score: 3.60

Kylie Cosmetics

Score: 3.43

Lollapalooza

Score: 3.13

Brand	Category	Score
Brandy Melville		8.31
Champion		6.46
Steve Madden		5.29
American Eagle		4.86
shein		4.78
FashionNova		4.31
Urban Outfitters		4.11
Fenty beauty		3.93
SheInside		3.76
Victoria's Secret		3.60
Kylie Cosmetics		3.43
Lollapalooza		3.13
Chrysler		2.78
Anastasia Beverly Hills		2.66
Ubisoft		2.47
Lululemon Athletica		2.47
Monster Beverage		2.43
Walmart		2.35
Calvin Klein		2.33
Tinder		2.28
Lancôme		2.12
Urban Decay Cosmetics		2.07
Target		2.06
Showtime		2.03
Too Faced Cosmetics		1.93
Hollister Co		1.93
Tarte Cosmetics		1.91
NYX Cosmetics		1.89
Coachella		1.83
Forever 21		1.82
Activision Blizzard		1.64
Bentley		1.63
Sephora		1.55
Huda Beauty		1.54
Polaroid		1.40
Gucci		1.40
SoundCloud		1.39
Polo Ralph Lauren		1.37
Chipotle Mexican Grill		1.36
Vans		1.35
Los Angeles Lakers		1.35
L'Oréal Paris		1.33
Michael Kors		1.33
Gymshark		1.29
CBS Television Studios		1.28
Universal		1.27
Red Bull		1.24
Prada		1.23
Xbox		1.20
Walt Disney		1.20