Sonata Arctica
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-09
272,518
Social Media Followers
As of 2025-09-09
00:00:00
Hours Airplay
2025-12-07 16:53:53 UTC
Genres
Biography
Preceding »Clear Cold Beyond,« their two »Acoustic Adventures« albums in 2022 provided a reflective interlude for the band, allowing them to explore intimate, stripped-back versions of their classic songs. Frontman Tony Kakko described the acoustic project as a chance to reset and fulfill a long-held dream, yet the band soon felt the pull back to their metal roots. With »Clear Cold Beyond,« SONATA ARCTICA returns to full power, marking a fresh chapter in their illustrious career.
Sonata Arctica keeps 25-34 & 18-24 audiences engaged throughout BRAZIL, UNITED STATES, MEXICO. The composition is heavily male (74%), which favors creative built around style signals and community validation. Results concentrate on Youtube at 24,868 avg views per post, while Instagram maintains continuity between bigger moments. Overlap with Square Enix, The Witcher, The Last of Us supports swift activation in streetwear, music platforms, and lifestyle products. It’s a straight line from influence to impact.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 272,518 · Engagements 2,907 · Rate 1.1% Posts 881 · Views 45,968 · Avg Likes 2,762 · Avg Comments 94 · Avg Views 45,968 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
25-34: 43% 18-24: 38% 35-44: 12% 45-64: 5% |
Largest: 25-34 (43%); next: 18-24 (38%) |
| Gender Split |
Female: 26% Male: 74% Non-binary/Other: 0% |
Skews male (74%) |
| Top Countries |
BRAZIL (16%) UNITED STATES (12%) MEXICO (7%) ARGENTINA (4%) CHILE (4%) |
Top regions: BRAZIL (16%), UNITED STATES (12%), MEXICO (7%) |
| Platform Engagement | Instagram: 1,326 avg likes/post · Tiktok: 21,100 avg views/post · Youtube: 24,868 avg views/post | Best reach: Youtube 24,868 avg views; best engagement: Instagram 1,326 avg likes |
Top Brand Affinities
Square Enix
The Witcher
The Last of Us
LATAM
Sennheiser
World of Warcraft
Final Fantasy
Capcom
Pro Tools
Movistar
Resident Evil
God of War
| Brand | Category | Score |
|---|---|---|
| Square Enix | 10.33 | |
| The Witcher | 10.01 | |
| The Last of Us | 9.59 | |
| LATAM | 8.66 | |
| Sennheiser | 8.46 | |
| World of Warcraft | 8.46 | |
| Final Fantasy | 8.12 | |
| Capcom | 7.72 | |
| Pro Tools | 7.39 | |
| Movistar | 6.74 | |
| Resident Evil | 6.52 | |
| God of War | 6.46 | |
| Mortal Kombat | 6.20 | |
| Diablo | 5.88 | |
| Fallout | 5.55 | |
| Power Rangers | 5.32 | |
| Sega | 5.03 | |
| Bandai Namco | 4.35 | |
| Jack Daniels | 4.28 | |
| Nintendo | 4.09 | |
| HBO | 4.03 | |
| Gundam | 4.00 | |
| Star Wars | 3.99 | |
| Bethesda Softworks | 3.79 | |
| Pokemon Go | 3.56 | |
| Dr. Martens | 3.50 | |
| Spotify Music | 3.38 | |
| AMC | 3.32 | |
| ASUS | 3.18 | |
| League of Legends | 3.17 | |
| PlayStation | 3.02 | |
| NHL | 2.95 | |
| Nokia | 2.87 | |
| Comedy Central | 2.83 | |
| Columbia Pictures | 2.81 | |
| Ubisoft | 2.73 | |
| Activision Blizzard | 2.71 | |
| Monster Beverage | 2.64 | |
| Warner Bros | 2.60 | |
| Pokemon | 2.47 | |
| Heineken | 2.45 | |
| Lego | 2.37 | |
| Marvel Entertainment | 2.30 | |
| Lollapalooza | 2.27 | |
| Matrix | 2.25 | |
| Chrysler | 2.24 | |
| Snoopy And The Peanuts Gang | 2.18 | |
| Sony | 2.12 | |
| BBC | 2.06 | |
| Cafecito | 2.04 |
Official Profiles
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LoginArtist: Sonata Arctica
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Top 10 Songs Played Today
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Total Streams (2025-09-11)
Total: 1,282,696
| PLATFORM | TOTAL | % | |
|---|---|---|---|
| [+] |
|
753,891 | 58.77% |
| [+] |
|
437,204 | 34.08% |
| [+] |
|
85,915 | 6.70% |
| [+] |
|
5,686 | 0.44% |
| [+] |
|
0 | 0.00% |
| [+] |
|
0 | 0.00% |
| [+] |
|
0 | 0.00% |
| [+] |
|
0 | 0.00% |
| [+] |
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0 | 0.00% |
Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| 2026-04-10 01:00 UTC | Sonata Arctica | Slaktkyrkan | Stockholm, Sweden | |
| 2026-04-10 22:00 UTC | Epic Fest 2026 | Gimle | Roskilde, Denmark | — |
| 2026-04-11 01:00 UTC | Sonata Arctica | Pustervik | Gothenburg, Sweden |















