Solar

Solar — pop artist from KR.

"SOLAR" es un proyecto musical de Santiago Cardoso originario de Bogotá, Colombia. Tras varios años de trabajo intermitente, publica su primer EP titulado…

Influence: 55.04% Fanbase: 39.82% Trending: 62.65% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Innisfree • 5.33% • Very Strong

As of 2025-10-24

6,555,737

Social Media Followers

As of 2025-10-24

00:00:00

Hours Airplay

2025-12-27 02:34:18 UTC

Genres

popk-poppopmainstream popasian pop

Biography

"SOLAR" es un proyecto musical de Santiago Cardoso originario de Bogotá, Colombia. Tras varios años de trabajo intermitente, publica su primer EP titulado "Colección de Canciones, Vol. II". Este lanzamiento es uno de los dos previstos para el primer semestre de 2023.

Top Brand Affinities

Report Date: 2025-10-24

Solar keeps 25-34 & 18-24 audiences engaged throughout SOUTH KOREA, BRAZIL, PHILIPPINES. The composition is heavily female (77%), which favors creative built around style signals and community validation. Results concentrate on Youtube at 25,611 avg views per post, while Instagram maintains continuity between bigger moments. Overlap with Innisfree, Bandai Namco, Gundam supports swift activation in streetwear, music platforms, and lifestyle products. It’s a straight line from influence to impact.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Solar score 1.01% — Moderate bucket.

Brand: InnisfreeBrand: Bandai NamcoBrand: Gundam

Followers:6,555,737

Engagements:66,239

Rate:1.0%

Posts:1,283

Avg Likes:66,212

Avg Comments:281

Avg Views:25,611

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 6,555,737 · Engagements 66,239 · Rate 1.0% Posts 1,283 · Views 25,611 · Avg Likes 66,212 · Avg Comments 281 · Avg Views 25,611	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	25-34: 66% 18-24: 27% 35-44: 5% 13-17: 2%	Largest: 25-34 (66%); next: 18-24 (27%)
Gender Split	Female: 77% Male: 23% Non-binary/Other: 0%	Skews female (77%)
Top Countries	SOUTH KOREA (14%) BRAZIL (8%) PHILIPPINES (8%) UNITED STATES (8%) INDONESIA (8%)	Top regions: SOUTH KOREA (14%), BRAZIL (8%), PHILIPPINES (8%)
Platform Engagement	Instagram: 65,310 avg likes/post · Youtube: 25,611 avg views/post	Best reach: Youtube 25,611 avg views; best engagement: Instagram 65,310 avg likes

Top Brand Affinities

Innisfree

Score: 5.33

Bandai Namco

Score: 5.11

Gundam

Score: 4.17

Jollibee

Score: 3.63

League of Legends

Score: 3.33

AMC

Score: 2.42

Tiffany

Score: 2.41

Under Armour

Score: 2.36

Primark

Score: 2.29

Polaroid

Score: 2.22

UNIQLO

Score: 2.15

Dr. Martens

Score: 2.03

Brand	Category	Score
Innisfree		5.33
Bandai Namco		5.11
Gundam		4.17
Jollibee		3.63
League of Legends		3.33
AMC		2.42
Tiffany		2.41
Under Armour		2.36
Primark		2.29
Polaroid		2.22
UNIQLO		2.15
Dr. Martens		2.03
Sunnies Studios		2.01
Pokemon Go		1.78
Fujifilm		1.69
BBC		1.61
Forever 21		1.55
Tiffany & Co		1.45
NYX Cosmetics		1.43
Converse		1.42
McDonald's		1.37
New Balance		1.37
Yves Saint Laurent		1.37
Starbucks		1.34
Gucci		1.31
Pokemon		1.31
Walt Disney		1.30
CBS Television Studios		1.30
Maybelline		1.27
Nintendo		1.25
Vans		1.22
Chanel		1.21
Costco		1.18
Reebok		1.18
H&M		1.17
shein		1.16
IKEA		1.13
Activision Blizzard		1.12
Calvin Klein		1.07
HBO		1.07
OREO		1.06
CBS		1.02
Pixar		1.00
Vogue		0.99
Prada		0.98
Airbnb		0.92
Lego		0.91
Star Wars		0.88
Burberry		0.86
musical.ly		0.86