Soilwork

Soilwork — metal artist from SE.

SOILWORK's twelfth studio album, Övergivenheten, reflects the band's growth and current phase of life. The creation process was lengthy, allowing the members…

Influence: 58.67% Fanbase: 43.32% Trending: 66.35% Career Level: Mainstream

Top Brand Affinity

Highest overlapping lifestyle brand

Impericon • 84.55% • Very Strong

As of 2025-09-09

136,726

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

2025-12-07 16:48:20 UTC

Genres

metalalternative metalnu metalmetalmelodic metalcoreswedish death metalmelodic death metalmelodic groove metalswedish metalswedish melodeathdeath metal

Biography

SOILWORK's twelfth studio album, Övergivenheten, reflects the band's growth and current phase of life. The creation process was lengthy, allowing the members to delve into their emotions and savor the music-making experience. Musically, the album continues SOILWORK's legacy with the incorporation of acoustic elements for a more organic sound.

Övergivenheten, translating to The Abandonment, explores darker themes that have influenced the band's personal struggles and the album's development. Guitarist David Andersson's songwriting serves as an escape from anxiety, with lyrics resonating with themes of abandonment. The band members find common ground through music, balancing darkness with personal perspectives to create a cohesive and introspective album.

Top Brand Affinities

Report Date: 2025-09-09

Soilwork performs best with fans in the 25-34 range, concentrated in UNITED STATES, BRAZIL, NORWAY. Audience composition is heavily male (86%), which simplifies targeting and creative tone. The most reliable reach comes from Youtube at 5,355 avg views per post, with Instagram providing steady community replies and saves. Brand adjacency trends toward Impericon, Ampeg, Live Nation, signaling clear alignment with streetwear, music platforms, and lifestyle products. If the brief is to seed a message that travels organically, Soilwork is positioned to deliver.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Soilwork score 1.05% — Moderate bucket.

Brand: ImpericonBrand: AmpegBrand: Live Nation

Followers:136,726

Engagements:1,433

Rate:1.0%

Posts:2,014

Avg Likes:1,379

Avg Comments:66

Avg Views:7,093

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 136,726 · Engagements 1,433 · Rate 1.0% Posts 2,014 · Views 7,093 · Avg Likes 1,379 · Avg Comments 66 · Avg Views 7,093	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	25-34: 48% 18-24: 28% 35-44: 17% 45-64: 4%	Largest: 25-34 (48%); next: 18-24 (28%)
Gender Split	Female: 14% Male: 86% Non-binary/Other: 0%	Skews male (86%)
Top Countries	UNITED STATES (24%) BRAZIL (9%) NORWAY (6%) GERMANY (5%) UNITED KINGDOM (5%)	Top regions: UNITED STATES (24%), BRAZIL (9%), NORWAY (6%)
Platform Engagement	Instagram: 739 avg likes/post · Tiktok: 1,738 avg views/post · Youtube: 5,355 avg views/post	Best reach: Youtube 5,355 avg views; best engagement: Instagram 739 avg likes

Top Brand Affinities

Impericon

Score: 84.55

Ampeg

Score: 55.57

Live Nation

Score: 31.55

Akg

Score: 24.43

Sennheiser

Score: 19.54

Pro Tools

Score: 17.30

Ericsson

Score: 15.53

Metal Gear Solid

Score: 14.92

Amazon Music

Score: 13.23

Bloodborne

Score: 12.30

Square Enix

Score: 8.56

Jagermeister

Score: 8.11

Brand	Category	Score
Impericon		84.55
Ampeg		55.57
Live Nation		31.55
Akg		24.43
Sennheiser		19.54
Pro Tools		17.30
Ericsson		15.53
Metal Gear Solid		14.92
Amazon Music		13.23
Bloodborne		12.30
Square Enix		8.56
Jagermeister		8.11
Capcom		7.99
Paulaner		7.74
Borderlands		7.66
Diablo		7.62
Monster Beverage		7.52
Resident Evil		7.50
World of Warcraft		7.23
Fallout		7.20
God of War		7.13
Spotify Music		7.00
The Witcher		6.93
The Last of Us		6.91
Sega		6.84
Pilsner Urquell		6.60
Mortal Kombat		6.52
Bandai Namco		6.51
Final Fantasy		6.21
Jameson		5.80
NHL		5.59
RAZER		5.54
Jack Daniels		5.29
Ableton		5.21
Columbia Pictures		5.04
Bethesda Softworks		4.90
Gundam		4.88
Power Rangers		4.75
Comedy Central		4.48
ASUS		4.24
Star Wars		4.16
AMC		4.09
Movistar		3.86
Nintendo		3.85
Coors		3.78
Nvidia		3.64
Warner Bros		3.62
Ubisoft		3.43
MTV		3.43
Dr. Martens		3.26