SNOW WIFE
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-09
1,034,964
Social Media Followers
As of 2025-09-09
00:00:00
Hours Airplay
2025-12-07 10:00:50 UTC
Genres
Biography
SNOW WIFE converts attention from 18-24 & 25-34 audiences across UNITED STATES, BRAZIL, CANADA. Audience shape is heavily female (74%), opening clear lanes for styling, voice, and offers. Topline results concentrate on Youtube at 23,718 avg views per post, with supportive conversation on Instagram. Shared audience with Houston Livestock Show and Rodeo, Capezio, Sherri Hill underscores a strong fit in streetwear, music platforms, and lifestyle products. It’s a practical path to awareness that doesn’t fight the feed.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 1,034,964 · Engagements 8,628 · Rate 0.8% Posts 674 · Views 45,418 · Avg Likes 8,419 · Avg Comments 164 · Avg Views 45,418 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 58% 25-34: 24% 13-17: 11% 35-44: 5% |
Largest: 18-24 (58%); next: 25-34 (24%) |
| Gender Split |
Female: 74% Male: 26% Non-binary/Other: 0% |
Skews female (74%) |
| Top Countries |
UNITED STATES (58%) BRAZIL (5%) CANADA (5%) UNITED KINGDOM (4%) AUSTRALIA (3%) |
Top regions: UNITED STATES (58%), BRAZIL (5%), CANADA (5%) |
| Platform Engagement | Instagram: 4,320 avg likes/post · Tiktok: 21,700 avg views/post · Youtube: 23,718 avg views/post | Best reach: Youtube 23,718 avg views; best engagement: Instagram 4,320 avg likes |
Top Brand Affinities
Houston Livestock Show and Rodeo
Capezio
Sherri Hill
Sugarpill Cosmetics
Arctic Fox hair Color
Alphalete
Hot Topic
Brandy Melville
Grindr
Free People
Monster High
Lululemon Athletica
| Brand | Category | Score |
|---|---|---|
| Houston Livestock Show and Rodeo | 160.97 | |
| Capezio | 105.35 | |
| Sherri Hill | 58.91 | |
| Sugarpill Cosmetics | 28.33 | |
| Arctic Fox hair Color | 20.54 | |
| Alphalete | 20.43 | |
| Hot Topic | 19.03 | |
| Brandy Melville | 15.39 | |
| Grindr | 15.13 | |
| Free People | 15.02 | |
| Monster High | 12.64 | |
| Lululemon Athletica | 12.51 | |
| Glossier | 12.02 | |
| Urban Outfitters | 10.54 | |
| Amazon Music | 9.76 | |
| Milani Cosmetics | 9.21 | |
| ULTA Beauty | 8.75 | |
| Lime Crime | 8.52 | |
| BH Cosmetics | 8.29 | |
| Barbie | 8.20 | |
| American Eagle | 8.19 | |
| Abercrombie & Fitch | 7.72 | |
| Chick-fil-A | 7.65 | |
| Coach | 7.08 | |
| Macy's | 7.03 | |
| MATTEL | 6.91 | |
| ASOS | 6.65 | |
| Steve Madden | 6.53 | |
| Margaritaville | 6.49 | |
| Vivienne Westwood | 6.26 | |
| Hollister Co | 5.95 | |
| The Sims | 5.87 | |
| Champion | 5.58 | |
| NARS Cosmetics | 5.14 | |
| Target | 5.09 | |
| Forever 21 | 5.06 | |
| Alexander McQueen | 4.95 | |
| Gatorade | 4.89 | |
| Benefit Cosmetics | 4.83 | |
| Too Faced Cosmetics | 4.50 | |
| Taco Bell | 4.46 | |
| MTV | 4.40 | |
| iHeartRadio Music Awards | 4.25 | |
| Dr. Martens | 4.04 | |
| Marc Jacobs | 4.03 | |
| Smashbox | 3.90 | |
| Urban Decay Cosmetics | 3.88 | |
| Tarte Cosmetics | 3.71 | |
| Coachella | 3.65 | |
| Chrysler | 3.65 |
Official Profiles
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LoginArtist: SNOW WIFE
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Top 10 Songs Played Today
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Total Streams
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Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| 2025-12-08 03:00 UTC | Isabel LaRosa, SNOW WIFE, Thomas LaRosa | O2 Institute Birmingham | Birmingham, United Kingdom |
