Smokey Robinson
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-10
727,275
Social Media Followers
As of 2025-09-10
00:00:00
Hours Airplay
2025-12-07 16:53:46 UTC
Genres
Biography
Robinson's musical journey began in Detroit, where he formed the Miracles in the 1950s, later becoming a key figure at Motown. His contributions to the label's success included writing hits for artists like Mary Wells and the Temptations. After leaving the Miracles in 1972, Robinson embarked on a successful solo career, earning accolades such as a Grammy for his hit "Just to See Her." He remains active in the music industry, periodically releasing new material and engaging in collaborations with other artists.
Smokey Robinson engages 25-34 & 35-44 audiences with repeatable results in UNITED STATES, BRAZIL, NIGERIA. The fan base skews male-leaning (54%), giving a straightforward map for media and merchandising. Velocity is clearest on Tiktok (24,750 avg views per post), while Instagram keeps conversation loops active. Affinity patterns cluster around Live Nation, WNBA, Amazon Music, indicating authentic resonance in streetwear, music platforms, and lifestyle products. For partners, the upside is strong: relevance today with room to scale tomorrow.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 727,275 · Engagements 2,673 · Rate 0.4% Posts 1,476 · Views 41,662 · Avg Likes 2,508 · Avg Comments 116 · Avg Views 41,662 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
25-34: 32% 35-44: 24% 18-24: 21% 45-64: 21% |
Largest: 25-34 (32%); next: 35-44 (24%) |
| Gender Split |
Female: 46% Male: 54% Non-binary/Other: 0% |
Skews male (54%) |
| Top Countries |
UNITED STATES (64%) BRAZIL (8%) NIGERIA (5%) UNITED KINGDOM (4%) CANADA (3%) |
Top regions: UNITED STATES (64%), BRAZIL (8%), NIGERIA (5%) |
| Platform Engagement | Instagram: 1,700 avg likes/post · Tiktok: 24,750 avg views/post · Youtube: 16,912 avg views/post | Best reach: Tiktok 24,750 avg views; best engagement: Instagram 1,700 avg likes |
Top Brand Affinities
Live Nation
WNBA
Amazon Music
Mixcloud
HBO Max
iHeartRadio Music Awards
NBC
Pro Tools
CNN
FOX
Delta
ESPN
| Brand | Category | Score |
|---|---|---|
| Live Nation | 26.06 | |
| WNBA | 20.26 | |
| Amazon Music | 15.33 | |
| Mixcloud | 14.89 | |
| HBO Max | 12.05 | |
| iHeartRadio Music Awards | 10.45 | |
| NBC | 10.25 | |
| Pro Tools | 9.72 | |
| CNN | 8.87 | |
| FOX | 8.82 | |
| Delta | 7.63 | |
| ESPN | 7.18 | |
| Los Angeles Lakers | 6.16 | |
| MTV | 5.97 | |
| Ableton | 5.94 | |
| SoundCloud | 5.63 | |
| Macy's | 5.55 | |
| Paramount Pictures | 5.51 | |
| Steve Madden | 5.28 | |
| NFL | 4.83 | |
| Beats Electronics | 4.71 | |
| Spotify Music | 4.68 | |
| Kroger | 4.66 | |
| Hennessy | 4.39 | |
| Verizon | 4.30 | |
| FedEx | 4.21 | |
| NBA | 4.17 | |
| Cadillac | 3.84 | |
| ABC | 3.82 | |
| FashionNova | 3.62 | |
| Columbia Pictures | 3.49 | |
| Warner Bros | 3.46 | |
| Nickelodeon | 3.45 | |
| Comedy Central | 3.38 | |
| Leica | 3.03 | |
| Fenty beauty | 2.89 | |
| Walmart | 2.79 | |
| Coachella | 2.70 | |
| CBS | 2.65 | |
| WWE | 2.60 | |
| Target | 2.59 | |
| NHL | 2.54 | |
| Kodak | 2.42 | |
| Pandora | 2.41 | |
| Christian Louboutin | 2.34 | |
| AMC | 2.32 | |
| Lululemon Athletica | 2.31 | |
| Versace | 2.28 | |
| Timberland | 2.28 | |
| Universal | 2.21 |
Official Profiles
Login to view Contact
LoginArtist: Smokey Robinson
The map shows every radio station that aired Smokey Robinson today. Use the controls to highlight stations with the most or least airtime.
Top 10 Songs Played Today
- Radio airplay data is being collected. Please check back soon.
Total Streams
No streaming audience data is available for this artist yet.
Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| 2025-12-21 04:00 UTC | Smokey Robinson | Gila River Resorts & Casinos - Wild Horse Pass | Chandler, United States | |
| 2026-02-22 04:00 UTC | Smokey Robinson | The Show, Agua Caliente Casino Resort | Rancho Mirage, United States | |
| 2026-03-29 03:00 UTC | Smokey Robinson | Ocean Casino Resort | Atlantic City, United States | |
| 2026-03-29 03:00 UTC | Smokey Robinson | Ovation Hall at Ocean Casino Resort | Atlantic City, United States |
