Smithfield

Smithfield — pop artist from US.

SmithField, a contemporary country duo formed in 2011, draws inspiration from classic male-female duets while infusing their music with a blend of country,…

Influence: 50.48% Fanbase: 25.64% Trending: 62.90% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Live Nation • 41.29% • Very Strong

As of 2025-09-08

409,197

Social Media Followers

As of 2025-09-08

00:00:00

Hours Airplay

2025-12-07 16:49:47 UTC

Genres

popcountry popmainstream popcountrycountrycontemporary country

Biography

SmithField, a contemporary country duo formed in 2011, draws inspiration from classic male-female duets while infusing their music with a blend of country, pop, and rock influences. Comprised of Jennifer and Trey, the duo shares singing and songwriting responsibilities, exploring themes of love and loss from both perspectives. Moving to Nashville in 2012, SmithField aimed to continue the tradition of male-female duets in country music, drawing on the city's rich musical history for inspiration. Their harmonious songs like "Hey Whiskey" and "We'll Figure It Out" have garnered widespread success, including appearances at the Grand Ole Opry, airplay on satellite radio, and critical acclaim from publications like Rolling Stone. They have shared the stage with notable country artists such as Brothers Osborne, Scotty McCreery, and Kane Brown, amassing over 120 million digital streams along the way.

Top Brand Affinities

Report Date: 2025-09-08

Smithfield speaks to 25-34 & 18-24 audiences with measurable traction in UNITED STATES, NIGERIA, CANADA. Composition is heavily female (59%), which tightens creative strategy without sacrificing scale. Tiktok is the reach engine (2,301 avg views per post), and Instagram supplies credible back-and-forth with core fans. Affinity clusters near Live Nation, Amazon Music, Ariat, suggesting category lift in streetwear, music platforms, and lifestyle products. The result is a partnership that feels earned, not forced.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Smithfield score 0.11% — Low bucket.

Brand: Live NationBrand: Amazon MusicBrand: Ariat

Followers:409,197

Engagements:462

Rate:0.1%

Posts:4,488

Avg Likes:408

Avg Comments:19

Avg Views:3,508

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 409,197 · Engagements 462 · Rate 0.1% Posts 4,488 · Views 3,508 · Avg Likes 408 · Avg Comments 19 · Avg Views 3,508	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	25-34: 38% 18-24: 34% 35-44: 15% 45-64: 10%	Largest: 25-34 (38%); next: 18-24 (34%)
Gender Split	Female: 59% Male: 41% Non-binary/Other: 0%	Skews female (59%)
Top Countries	UNITED STATES (55%) NIGERIA (6%) CANADA (4%) PHILIPPINES (4%) UNITED KINGDOM (3%)	Top regions: UNITED STATES (55%), NIGERIA (6%), CANADA (4%)
Platform Engagement	Instagram: 216 avg likes/post · Tiktok: 2,301 avg views/post · Youtube: 1,207 avg views/post	Best reach: Tiktok 2,301 avg views; best engagement: Instagram 216 avg likes

Top Brand Affinities

Live Nation

Score: 41.29

Amazon Music

Score: 23.83

Ariat

Score: 21.49

Miller Lite

Score: 20.62

RAM Trucks

Score: 18.28

Barstool Sports

Score: 15.51

iHeartRadio Music Awards

Score: 15.12

NBC

Score: 12.39

Bud Light

Score: 9.07

Margaritaville

Score: 8.76

Houston Livestock Show and Rodeo

Score: 8.56

FOX

Score: 8.31

Brand	Category	Score
Live Nation		41.29
Amazon Music		23.83
Ariat		21.49
Miller Lite		20.62
RAM Trucks		18.28
Barstool Sports		15.51
iHeartRadio Music Awards		15.12
NBC		12.39
Bud Light		9.07
Margaritaville		8.76
Houston Livestock Show and Rodeo		8.56
FOX		8.31
Marshalls		7.41
Pro Tools		7.36
Delta		7.22
The Home Depot		7.00
Coors		6.73
T.J. Maxx		6.69
American Eagle		6.37
NHL		6.06
Verizon		5.99
OLD NAVY		5.93
Publix		5.54
Kroger		5.41
Busch		5.40
Free People		5.32
Spotify Music		5.28
Gillette		5.16
NORDSTROM		5.10
Carhartt		4.87
Budweiser		4.82
Target		4.76
ABC		4.71
Jack Daniels		4.63
Steve Madden		4.61
Chick-fil-A		4.52
Jeep		4.32
Heinz		3.92
Cadillac		3.81
Bentley		3.77
GMC		3.74
NFL		3.74
Walmart		3.68
MTV		3.58
Taco Bell		3.56
Holden		3.54
ESPN		3.53
shein		3.32
Paramount Pictures		3.27
Under Armour		3.17