Smith Westerns

Smith Westerns — pop artist from US.

The Smith Westerns, formed in 2007 by Max Kakacek and Cullen Omori while still in high school, quickly gained local popularity in Chicago with their garage,…

Influence: 53.50% Fanbase: 33.89% Trending: 63.31% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

— • — • —

As of 2025-09-09

1,190

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

2025-12-27 02:27:49 UTC

Genres

popchicago indiealternativealternativeindie rock

Biography

The Smith Westerns, formed in 2007 by Max Kakacek and Cullen Omori while still in high school, quickly gained local popularity in Chicago with their garage, glam, and punk-inspired music. By 2009, the band had released their self-titled debut album through HoZac Records, showcasing a blend of '70s glam rock with their signature influences. The band's sound evolved with their second album, Dye It Blonde, featuring notable collaborations and a slicker production style. Following a successful tour and record release, the Smith Westerns disbanded in 2014, with Cullen Omori pursuing a solo career and other members forming the band Whitney under Mom + Pop Records.

Throughout their career, the Smith Westerns maintained a youthful energy and DIY ethos that resonated with fans, from their early days playing house parties to touring extensively and collaborating with acclaimed musicians. Despite their breakup, the band's legacy lives on through their music and the new projects of its former members, reflecting a chapter of Chicago's indie rock scene that left a lasting impact.

Top Brand Affinities

Report Date: 2025-09-09

Smith Westerns builds repeat engagement among 25-34 & 18-24 audiences throughout key English-speaking markets. With a heavily male (59%) base, campaign framing can lean into status, style, and community. The sharpest reach is on Youtube (14,254 avg views per post), while Youtube provides social proof in comments and saves. Affinities with leading lifestyle names point to authentic extensions into streetwear, music platforms, and lifestyle products. Expect work that feels native to the timeline—not bolted on.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Smith Westerns score 7.48% — Very Strong bucket.

Followers:1,190

Engagements:89

Rate:7.5%

Posts:6

Avg Likes:77

Avg Comments:14

Avg Views:14,254

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 1,190 · Engagements 89 · Rate 7.5% Posts 6 · Views 14,254 · Avg Likes 77 · Avg Comments 14 · Avg Views 14,254	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	25-34: 42% 18-24: 40% 35-44: 8% 13-17: 6%	Largest: 25-34 (42%); next: 18-24 (40%)
Gender Split	Female: 41% Male: 59% Non-binary/Other: 0%	Skews male (59%)
Top Countries		No country breakdown.
Platform Engagement	Youtube: 14,254 avg views/post	Best reach: Youtube 14,254 avg views; best engagement: Youtube 77 avg likes