Slipknot Brand Affinity ranks highest Jay Jays at 93.71% . Very Strong. Score DMDB 78.17% | Fanbase 81.80%

Slipknot — instrumental artist from US.

SLIPKNOT, a band formed in Iowa in 1999, has become a prominent figure in the music industry. They have won a GRAMMY Award and received 10 nominations, as well…

Slipknot

Superstar

Country: US | Artist ID: 11e81bc2-2ad5-0fba-ab5a-a0369fe50396

Find Artist

Genres

instrumentaldouble drummingmetalalternative metalnu metalrap metalmetalgroove metal

Influential: 78.17% Fanbase: 81.80% Trending: 76.36%

As of: 2025-09-10

Top Brand Affinity

Highest overlapping lifestyle brand

Jay Jays • 93.71% • Very Strong

As of 2025-09-10

21,662,334

Social Media Followers

As of 2025-09-10

00:00:00

Hours Airplay

Scores

Score: DMDB 78.17% | Fanbase 81.80% | Trending 76.36% | CAREER STAGE: SUPERSTAR

Biography

SLIPKNOT, a band formed in Iowa in 1999, has become a prominent figure in the music industry. They have won a GRAMMY Award and received 10 nominations, as well as achieving 12 Platinum and 41 Gold album certifications worldwide. With over 8.5 billion global streams and 3.5 billion video views, their influence spans across genres and generations. Their sixth album, WE ARE NOT YOUR KIND, debuted at #1 in twelve countries in 2019, showcasing their continued success in the industry. Known for their unique live performances and festival KNOTFEST, SLIPKNOT remains a significant presence in the rock music scene.

In 2021, SLIPKNOT released their seventh album, THE END, SO FAR, further solidifying their position as a leading heavy band. Their impact on the music world has been recognized by publications like Rolling Stone, who listed their platinum-selling 2001 album Iowa among "The 100 Greatest Metal Albums of All Time." With a reputation for delivering unforgettable live experiences and a dedicated fan base, SLIPKNOT continues to push boundaries and redefine the heavy music genre.

Report Date: 2025-09-10

Slipknot reliably reaches 18-24 & 25-34 audiences in UNITED STATES, BRAZIL, MEXICO. The base is heavily male (75%), paving the way for collaborations that read as status, style, and scene. The strongest distribution channel is Tiktok (549,600 avg views per post); Instagram layers on depth and replies. The audience sits near Jay Jays, Impericon, Qantas, making streetwear, music platforms, and lifestyle products a natural expansion. The partnership writes itself—and the comments back it up.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Slipknot score 0.84% — Low bucket.

Brand: Jay JaysBrand: ImpericonBrand: Qantas

Followers:21,662,334

Engagements:182,674

Rate:0.8%

Posts:2,187

Avg Likes:177,748

Avg Comments:1,132

Avg Views:672,587

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 21,662,334 · Engagements 182,674 · Rate 0.8% Posts 2,187 · Views 672,587 · Avg Likes 177,748 · Avg Comments 1,132 · Avg Views 672,587	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 50% 25-34: 34% 35-44: 8% 13-17: 5%	Largest: 18-24 (50%); next: 25-34 (34%)
Gender Split	Female: 25% Male: 75% Non-binary/Other: 0%	Skews male (75%)
Top Countries	UNITED STATES (19%) BRAZIL (16%) MEXICO (6%) RUSSIA (5%) INDONESIA (4%)	Top regions: UNITED STATES (19%), BRAZIL (16%), MEXICO (6%)
Platform Engagement	Instagram: 134,743 avg likes/post · Tiktok: 549,600 avg views/post · Youtube: 122,987 avg views/post	Best reach: Tiktok 549,600 avg views; best engagement: Instagram 134,743 avg likes

Top Brand Affinities

Jay Jays

Score: 93.71

Impericon

Score: 58.00

Qantas

Score: 9.61

Resident Evil

Score: 8.15

Kmart

Score: 7.60

Alpinestars

Score: 7.33

The Last of Us

Score: 6.35

Holden

Score: 6.26

Hasbro

Score: 6.13

The Witcher

Score: 6.03

New Line Cinema

Score: 6.03

Mortal Kombat

Score: 5.65

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Top Brand Affinities

Brand	Category	Score
Jay Jays		93.71
Impericon		58.00
Qantas		9.61
Resident Evil		8.15
Kmart		7.60
Alpinestars		7.33
The Last of Us		6.35
Holden		6.26
Hasbro		6.13
The Witcher		6.03
New Line Cinema		6.03
Mortal Kombat		5.65
Hot Topic		5.62
Rockstar Games		4.67
Fallout		4.44
Final Fantasy		4.42
Monster Beverage		4.34
Jack Daniels		3.97
Billabong		3.31
Columbia Pictures		3.31
AMC		3.29
Omega		3.25
Comedy Central		3.16
Uber		3.15
Sunnies Studios		2.85
Nintendo		2.76
Star Wars		2.75
Gundam		2.65
Dr. Martens		2.47
PlayStation		2.42
League of Legends		2.41
Ubisoft		2.41
Harley-Davidson		2.38
The North Face		2.36
Xbox		2.34
Vans		2.33
Lollapalooza		2.33
Hot Wheels		2.32
WWE		2.32
A Game of Tones		2.23
Pokemon Go		2.09
Kodak		2.09
Activision Blizzard		2.05
Heineken		2.02
Chrysler		2.00
DC Entertainment		1.97
Spotify Music		1.95
Cadillac		1.94
Budweiser		1.92
SoundCloud		1.83