Skegss
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-09
284,202
Social Media Followers
As of 2025-09-09
00:00:00
Hours Airplay
2025-12-07 12:15:13 UTC
Genres
Biography
Skegss engages 18-24 & 25-34 audiences with repeatable results in AUSTRALIA, UNITED STATES, BRAZIL. The fan base skews heavily male (69%), giving a straightforward map for media and merchandising. Velocity is clearest on Tiktok (2,140 avg views per post), while Instagram keeps conversation loops active. Affinity patterns cluster around Vegemite, Volcom, Kmart, indicating authentic resonance in streetwear, music platforms, and lifestyle products. For partners, the upside is strong: relevance today with room to scale tomorrow.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 284,202 · Engagements 3,062 · Rate 1.1% Posts 2,998 · Views 3,749 · Avg Likes 3,043 · Avg Comments 19 · Avg Views 3,749 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 55% 25-34: 29% 13-17: 9% 35-44: 5% |
Largest: 18-24 (55%); next: 25-34 (29%) |
| Gender Split |
Female: 31% Male: 69% Non-binary/Other: 0% |
Skews male (69%) |
| Top Countries |
AUSTRALIA (23%) UNITED STATES (17%) BRAZIL (7%) UNITED KINGDOM (5%) MEXICO (4%) |
Top regions: AUSTRALIA (23%), UNITED STATES (17%), BRAZIL (7%) |
| Platform Engagement | Instagram: 2,786 avg likes/post · Tiktok: 2,140 avg views/post · Youtube: 1,609 avg views/post | Best reach: Tiktok 2,140 avg views; best engagement: Instagram 2,786 avg likes |
Top Brand Affinities
Vegemite
Volcom
Kmart
Sunnies Studios
DC Shoes
Billabong
Holden
Qantas
Woolworths
New Line Cinema
Quiksilver
Carhartt
| Brand | Category | Score |
|---|---|---|
| Vegemite | 26.25 | |
| Volcom | 16.19 | |
| Kmart | 13.93 | |
| Sunnies Studios | 12.75 | |
| DC Shoes | 10.00 | |
| Billabong | 9.36 | |
| Holden | 9.31 | |
| Qantas | 9.23 | |
| Woolworths | 8.42 | |
| New Line Cinema | 7.31 | |
| Quiksilver | 6.72 | |
| Carhartt | 5.60 | |
| Coachella | 4.74 | |
| Stüssy | 4.74 | |
| Dr. Martens | 3.95 | |
| Urban Outfitters | 3.80 | |
| Hurley | 3.74 | |
| Kodak | 3.66 | |
| Spotify Music | 3.53 | |
| Polaroid | 3.31 | |
| Emporium | 3.24 | |
| Tinder | 3.23 | |
| SoundCloud | 3.06 | |
| Vans | 2.98 | |
| Lollapalooza | 2.93 | |
| GoPro | 2.79 | |
| Guinness | 2.62 | |
| Monster Beverage | 2.61 | |
| McLaren | 2.42 | |
| Chrysler | 2.41 | |
| Showtime | 2.35 | |
| Budweiser | 2.24 | |
| Aperol | 2.16 | |
| Nickelodeon | 2.16 | |
| Fujifilm | 2.06 | |
| Red Bull | 1.82 | |
| The North Face | 1.73 | |
| The Olympic Games | 1.72 | |
| Lush | 1.66 | |
| Airbnb | 1.61 | |
| Converse | 1.53 | |
| Toyota | 1.48 | |
| Warner Bros | 1.46 | |
| Heineken | 1.43 | |
| KFC | 1.36 | |
| Oakley | 1.34 | |
| Cadillac | 1.32 | |
| WWE | 1.30 | |
| New Balance | 1.23 | |
| Pepsi | 1.20 |
Official Profiles
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LoginArtist: Skegss
The map shows every radio station that aired Skegss today. Use the controls to highlight stations with the most or least airtime.
Top 10 Songs Played Today
- Radio airplay data is being collected. Please check back soon.
Total Streams (2025-09-17)
Total: 864,847
| PLATFORM | TOTAL | % | |
|---|---|---|---|
| [+] |
Spotify |
617,921 | 71.45% |
| [+] |
Last.fm |
224,859 | 26.00% |
| [+] |
Audiomack |
14,591 | 1.69% |
| [+] |
Pandora |
7,476 | 0.86% |
| [+] |
Anghami |
0 | 0.00% |
| [+] |
Jiosaavn |
0 | 0.00% |
| [+] |
Tidal |
0 | 0.00% |
| [+] |
Yandex |
0 | 0.00% |
| [+] |
YouTube Artist |
0 | 0.00% |
Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| 2026-02-22 01:00 UTC | Laneway Festival 2026 | St Jerome's Laneway Festival | Fremantle, Australia | |
| 2026-02-23 01:00 UTC | Good Day Sunshine 2026 | Barnard Park | Busselton, Australia | |
| 2026-02-28 02:00 UTC | Ocean Alley, Skegss, Don West | Spark Arena | Auckland, New Zealand |
