Sirenia

Sirenia — metal artist from NO.

Formed by Morten Veland in January 2001, SIRENIA has released 11 albums, 1 EP, and various singles, garnering chart success and critical acclaim globally.…

Influence: 56.35% Fanbase: 38.32% Trending: 65.37% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Live Nation • 20.26% • Very Strong

As of 2025-09-09

99,437

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

2025-12-07 14:42:59 UTC

Genres

metalmelodic metalsymphonic metalslayermetalgothic symphonic metalgothic metalnorwegian metal

Biography

Formed by Morten Veland in January 2001, SIRENIA has released 11 albums, 1 EP, and various singles, garnering chart success and critical acclaim globally. Their latest album '1977' dropped on May 26, 2023, via Napalm Records, showcasing their unique blend of gothic metal, rock, and classical orchestrations. With a sound anchored in powerful drums, bass, and atmospheric keyboards, SIRENIA's music features diverse vocal styles and intense, dynamic lyrics exploring themes of life, death, love, and more. The band has toured extensively for over 20 years, performing at major festivals alongside iconic acts like Ozzy Osbourne and Iron Maiden.

SIRENIA's music, characterized by melodic grooves and a mix of female vocals, choirs, growls, and clean male vocals, has topped radio charts in multiple countries. The band's live performances, spanning Europe, Latin America, North America, Asia, and Australia, have solidified their reputation as a captivating act with a wide-ranging appeal. Comprising Morten Veland on guitars and vocals, Emmanuelle Zoldan on vocals, Nils Courbaron on guitar, and Michael Brush on drums, SIRENIA continues to captivate audiences with their atmospheric soundscapes and thought-provoking lyrical content.

Top Brand Affinities

Report Date: 2025-09-09

Sirenia maintains consistent pull among 25-34 & 18-24 audiences across BRAZIL, UNITED STATES, RUSSIA. The audience leans heavily male (72%), so brand cues around style and status perform well. The clearest reach is on Youtube with 4,976 avg views per post; Instagram functions as the community touchpoint. Affinity with Live Nation, Bloodborne, Sennheiser makes streetwear, music platforms, and lifestyle products a simple starting line. If the goal is to create a moment that travels, this is the right lane.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Sirenia score 0.83% — Low bucket.

Brand: Live NationBrand: BloodborneBrand: Sennheiser

Followers:99,437

Engagements:822

Rate:0.8%

Posts:694

Avg Likes:798

Avg Comments:53

Avg Views:4,976

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 99,437 · Engagements 822 · Rate 0.8% Posts 694 · Views 4,976 · Avg Likes 798 · Avg Comments 53 · Avg Views 4,976	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	25-34: 45% 18-24: 31% 35-44: 15% 45-64: 7%	Largest: 25-34 (45%); next: 18-24 (31%)
Gender Split	Female: 28% Male: 72% Non-binary/Other: 0%	Skews male (72%)
Top Countries	BRAZIL (16%) UNITED STATES (13%) RUSSIA (7%) MEXICO (6%) FRANCE (4%)	Top regions: BRAZIL (16%), UNITED STATES (13%), RUSSIA (7%)
Platform Engagement	Instagram: 532 avg likes/post · Youtube: 4,976 avg views/post	Best reach: Youtube 4,976 avg views; best engagement: Instagram 532 avg likes

Top Brand Affinities

Live Nation

Score: 20.26

Bloodborne

Score: 13.36

Sennheiser

Score: 12.18

Square Enix

Score: 12.16

Pro Tools

Score: 9.58

Amazon Music

Score: 9.36

Konami

Score: 9.29

Lollapalooza

Score: 8.93

Capcom

Score: 8.78

Tomb Raider

Score: 8.62

LATAM

Score: 8.57

World of Warcraft

Score: 8.46

Brand	Category	Score
Live Nation		20.26
Bloodborne		13.36
Sennheiser		12.18
Square Enix		12.16
Pro Tools		9.58
Amazon Music		9.36
Konami		9.29
Lollapalooza		8.93
Capcom		8.78
Tomb Raider		8.62
LATAM		8.57
World of Warcraft		8.46
Resident Evil		8.39
Tekken		8.38
The Witcher		8.26
Final Fantasy		7.93
God of War		7.66
The Last of Us		7.30
Movistar		7.25
Mortal Kombat		7.18
Riachuelo		6.41
Bandai Namco		5.81
Spotify Music		5.39
Rockstar Games		4.91
Power Rangers		4.64
Sega		4.56
Omega		3.76
Bethesda Softworks		3.69
MTV		3.62
AMC		3.57
Kickstarter		3.56
HBO		3.45
Star Wars		3.41
Jack Daniels		3.33
Monster Beverage		3.26
Nintendo		3.23
League of Legends		2.95
Columbia Pictures		2.85
Activision Blizzard		2.83
PlayStation		2.71
Dr. Martens		2.58
Marvel Entertainment		2.52
Pokemon Go		2.43
Matrix		2.36
Warner Bros		2.28
Ubisoft		2.24
Sony		2.13
DC Entertainment		2.11
Harley-Davidson		2.08
Lego		2.06