Sílvia Pérez Cruz

Sílvia Pérez Cruz

Country: ES | Gender: female

Influence: 51.86% Fanbase: 29.89% Trending: 62.85% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Fnac • 32.39% • Very Strong

As of 2025-09-10

307,516

Social Media Followers

As of 2025-09-10

00:00:00

Hours Airplay

2025-12-07 11:39:27 UTC

Genres

poppopalternativenew tribeeuropeancantautorflamenco

Biography

Sílvia Pérez Cruz, born in Palafrugell, Girona in 1983, possesses a captivating voice that transcends genres, drawing from a rich musical upbringing in Iberian, Latin American, jazz, and classical traditions. Her unique style, deeply rooted in flamenco, sets her apart as a versatile and authentic artist. In her most recent project, "FARSA (género imposible)," released in October 2020, Sílvia explores a fusion of music with other art forms such as theatre, cinema, dance, and poetry. Over the years, she has collaborated with a diverse range of artists including Gino Paoli, Jorge Drexler, and Natalia Lafourcade, showcasing her unwavering commitment to honoring various musical styles while maintaining her own artistic identity.

Sílvia Pérez Cruz Marketing Affinity & Brand Fit Data

Report Date: 2025-09-10

Sílvia Pérez Cruz builds repeat engagement among 25-34 & 35-44 audiences throughout SPAIN, BRAZIL, ARGENTINA. With a female-leaning (52%) base, campaign framing can lean into status, style, and community. The sharpest reach is on Youtube (5,648 avg views per post), while Instagram provides social proof in comments and saves. Affinities with Fnac, Mapfre, El Corte Ingles point to authentic extensions into streetwear, music platforms, and lifestyle products. Expect work that feels native to the timeline—not bolted on.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low
How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.
Connection Strength
Artist Sílvia Pérez Cruz score 1.97%Moderate bucket.
Brand: FnacBrand: MapfreBrand: El Corte Ingles
Followers:307,516
Engagements:6,065
Rate:2.0%
Posts:1,864
Views:8,084
Avg Likes:6,037
Avg Comments:194
Avg Views:8,084

Audience Demographics & Key Stats

MetricValueWhy It Matters
Social Snapshot Followers 307,516 · Engagements 6,065 · Rate 2.0%
Posts 1,864 · Views 8,084 · Avg Likes 6,037 · Avg Comments 194 · Avg Views 8,084
Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown 25-34: 32%
35-44: 22%
18-24: 22%
45-64: 21%
Largest: 25-34 (32%); next: 35-44 (22%)
Gender Split Female: 52%
Male: 48%
Non-binary/Other: 0%
Skews female (52%)
Top Countries SPAIN (37%)
BRAZIL (11%)
ARGENTINA (10%)
MEXICO (5%)
FRANCE (4%)
Top regions: SPAIN (37%), BRAZIL (11%), ARGENTINA (10%)
Platform Engagement Instagram: 5,718 avg likes/post · Tiktok: 2,436 avg views/post · Youtube: 5,648 avg views/post Best reach: Youtube 5,648 avg views; best engagement: Instagram 5,718 avg likes

Top Brand Affinities

Fnac
Score: 32.39
Mapfre
Score: 29.23
El Corte Ingles
Score: 23.51
Iberia
Score: 16.62
Ricard
Score: 15.75
PLAYMOBIL
Score: 11.23
Movistar
Score: 9.72
Pro Tools
Score: 7.41
Daewoo
Score: 7.30
Acroyoga
Score: 6.93
Patek Philippe
Score: 6.73
Spotify Music
Score: 5.61
Brand Category Score
Fnac 32.39
Mapfre 29.23
El Corte Ingles 23.51
Iberia 16.62
Ricard 15.75
PLAYMOBIL 11.23
Movistar 9.72
Pro Tools 7.41
Daewoo 7.30
Acroyoga 6.93
Patek Philippe 6.73
Spotify Music 5.61
Suavecito 5.41
Montblanc 5.06
Ableton 4.78
Cafecito 4.41
Vodafone 4.39
Loewe 4.30
VidaSana 3.87
Summit Entertainment 3.85
Tinder 3.07
Lollapalooza 3.06
Leica 2.96
Olympus 2.96
Kodak 2.84
Pull&Bear 2.69
Pantone Inc 2.65
Polaroid 2.25
Fujifilm 2.22
musical.ly 2.10
HBO 2.01
Warner Bros 1.96
Pixar 1.96
Aperol 1.65
Universal 1.43
National Geographic 1.39
Guinness 1.39
Vogue 1.37
Lego 1.36
Cartier 1.25
Nikon 1.25
Guess 1.24
Beats Electronics 1.18
Pandora 1.17
Bellagio 1.16
Ferrero 1.15
Netflix 1.12
Amazon 1.10
Heineken 1.09
SoundCloud 1.06

Official Profiles

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Artist: Sílvia Pérez Cruz

Date Range: 2025-12-07 → 2025-12-07
Total Airplay Time: 0h 0m 0s across 0 Radio Stations

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Top 10 Songs Played Today

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Total Streams

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Concerts

Upcoming events from today (UTC) to the next 6 months.

Date/Time (UTC) Event Venue Location Tickets
2026-02-07 02:30 UTC Sílvia Pérez Cruz, Brisa Union Chapel London, United Kingdom
2026-03-09 03:00 UTC Sílvia Pérez Cruz L'Olympia Paris, France

Trending Artist