Sheena Easton

Sheena Easton

Country: GB | Gender: female

Influence: 58.80% Fanbase: 39.70% Trending: 68.35% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

• — • —

As of 2025-09-10

106,000

Social Media Followers

As of 2025-09-10

00:00:00

Hours Airplay

2025-12-27 23:45:36 UTC

Genres

poppopnew romanticnew wave popadult standardsrocksoft rockmellow goldrockpop rockamericanminneapolis sound

Biography

Sheena Easton, born Sheena Shirley Orr in Scotland in 1959, rose to fame in the 1980s. She began her music career after being inspired by Barbra Streisand and gained recognition through the BBC show The Big Time: Pop Singer. Her debut singles, "Modern Girl" and "9 to 5," both reached the UK Top Ten, making her the first female artist to achieve this feat. Easton's success continued with hits like "Morning Train" and "We've Got Tonight," and she even won a Grammy for Best New Artist. Despite a shift in image with songs like "Strut" and "Sugar Walls," her chart success waned in the early '90s, leading her to focus on stage performances in musicals and seasonal tours.

Throughout her career, Easton displayed versatility as a singer, from her early pop hits to collaborations with artists like Kenny Rogers and Prince. Despite her chart success tapering off in the '90s, Easton continued to showcase her talent on stage in various musical productions, including Man of La Mancha and Grease. Her contributions to music and stage performances solidified her status as a versatile and enduring artist in the entertainment industry.

Sheena Easton Marketing Affinity & Brand Fit Data

Report Date: 2025-09-10

Sheena Easton keeps 25-34 & 35-44 audiences engaged throughout UNITED STATES, PHILIPPINES, JAPAN. The composition is heavily male (64%), which favors creative built around style signals and community validation. Results concentrate on Youtube at 2,587 avg views per post, while Youtube maintains continuity between bigger moments. Overlap with leading lifestyle names supports swift activation in streetwear, music platforms, and lifestyle products. It’s a straight line from influence to impact.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low
How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.
Connection Strength
Artist Sheena Easton score 0.11%Low bucket.
Followers:106,000
Engagements:118
Rate:0.1%
Posts:83
Views:2,587
Avg Likes:111
Avg Comments:6
Avg Views:2,587

Audience Demographics & Key Stats

MetricValueWhy It Matters
Social Snapshot Followers 106,000 · Engagements 118 · Rate 0.1%
Posts 83 · Views 2,587 · Avg Likes 111 · Avg Comments 6 · Avg Views 2,587
Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown 25-34: 30%
35-44: 28%
45-64: 23%
18-24: 17%
Largest: 25-34 (30%); next: 35-44 (28%)
Gender Split Female: 36%
Male: 64%
Non-binary/Other: 0%
Skews male (64%)
Top Countries UNITED STATES (34%)
PHILIPPINES (13%)
JAPAN (5%)
BRAZIL (5%)
UNITED KINGDOM (4%)
Top regions: UNITED STATES (34%), PHILIPPINES (13%), JAPAN (5%)
Platform Engagement Youtube: 2,587 avg views/post Best reach: Youtube 2,587 avg views; best engagement: Youtube 111 avg likes

Top Brand Affinities

Affinity data isn’t available for this report date yet. Try refreshing the artist or check back soon.
Brand Category Score
Affinity data is not available yet for this artist. Use the “View Social Media Report” button above to see current social stats.

Official Profiles

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Artist: Sheena Easton

Date Range: 2025-12-27 → 2025-12-27
Total Airplay Time: 0h 0m 0s across 0 Radio Stations

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Top 10 Songs Played Today

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Total Streams (2025-09-22)

Total: 2,268,163

PLATFORM TOTAL %
Spotify Spotify 1,884,127 83.07%
Last.fm Last.fm 384,036 16.93%
Anghami Anghami 0 0.00%
Audiomack Audiomack 0 0.00%
Jiosaavn Jiosaavn 0 0.00%
Pandora Pandora 0 0.00%
Tidal Tidal 0 0.00%
Yandex Yandex 0 0.00%
YouTube Artist YouTube Artist 0 0.00%

Concerts

Upcoming events from today (UTC) to the next 6 months.

Date/Time (UTC) Event Venue Location Tickets
2026-01-03 04:00 UTC Sheena Easton Egyptian Theatre Park City, United States
2026-01-04 04:00 UTC Sheena Easton Egyptian Theatre Park City, United States
2026-01-24 04:00 UTC Sheena Easton del Lago Resort & Casino Village of Waterloo, United States
2026-03-07 05:00 UTC Sheena Easton Music Box at the Borgata Atlantic City, United States

Trending Artist