Sharon Shannon

Sharon Shannon

Country: IE | Gender: female

Influence: 50.69% Fanbase: 24.11% Trending: 63.99% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Arnotts • 82.49% • Very Strong

As of 2025-09-09

116,714

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

2025-12-07 11:05:02 UTC

Genres

europeancelticeuropeanothersworldwideinstrumentalirish accordionfolk & traditionalirish folk

Biography

Sharon Shannon, a highly respected Irish musician, has been known for blending traditional Irish music with various genres since the 1980s and '90s. Hailing from North County Clare, she started performing at a young age and later embarked on a solo career after stints with groups like Disirt Tola and Arcady. Her self-titled debut in 1990 showcased her diverse influences, while subsequent releases like Out the Gap and Each Little Thing further demonstrated her musical prowess on accordion and fiddle, incorporating elements of reggae, dub, and Calypso.

Shannon's career continued to evolve with releases such as The Diamond Mountain Sessions in 2001, which garnered critical acclaim and multiple awards. Collaborations with artists like Sinéad O'Connor and Mike McGoldrick led to albums like Libertango and Renegade, showcasing her versatility and innovation. Her genre-defying approach persisted with albums like Saints & Scoundrels in 2010, featuring a range of collaborators, and Flying Circus in 2012, a symphonic collaboration with Ireland's RTÉ Concert Orchestra. Shannon's adventurous spirit and musical maturity were evident in her live album In Galway in 2015 and the eclectic Sacred Earth in 2017, which showcased her willingness to experiment with diverse musical elements.

Sharon Shannon Marketing Affinity & Brand Fit Data

Report Date: 2025-09-09

Sharon Shannon has momentum with 45-64 & 35-44 audiences—particularly in UNITED KINGDOM, IRELAND, UNITED STATES. A heavily male (75%) profile supports collaborations that trade on identity and lifestyle. Youtube provides the headline exposure at 3,447 avg views per post, and Instagram keeps engagement compounding. Audience overlap with Arnotts, Guinness, ITV signals obvious wins in streetwear, music platforms, and lifestyle products. For marketers, it’s the rare combination of fit, frequency, and flair.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low
How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.
Connection Strength
Artist Sharon Shannon score 0.25%Low bucket.
Brand: ArnottsBrand: GuinnessBrand: ITV
Followers:116,714
Engagements:286
Rate:0.2%
Posts:801
Views:3,447
Avg Likes:282
Avg Comments:10
Avg Views:3,447

Audience Demographics & Key Stats

MetricValueWhy It Matters
Social Snapshot Followers 116,714 · Engagements 286 · Rate 0.2%
Posts 801 · Views 3,447 · Avg Likes 282 · Avg Comments 10 · Avg Views 3,447
Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown 45-64: 44%
35-44: 22%
25-34: 20%
18-24: 12%
Largest: 45-64 (44%); next: 35-44 (22%)
Gender Split Female: 25%
Male: 75%
Non-binary/Other: 0%
Skews male (75%)
Top Countries UNITED KINGDOM (21%)
IRELAND (17%)
UNITED STATES (14%)
FRANCE (6%)
ITALY (6%)
Top regions: UNITED KINGDOM (21%), IRELAND (17%), UNITED STATES (14%)
Platform Engagement Instagram: 230 avg likes/post · Youtube: 3,447 avg views/post Best reach: Youtube 3,447 avg views; best engagement: Instagram 230 avg likes

Top Brand Affinities

Arnotts
Score: 82.49
Guinness
Score: 24.98
ITV
Score: 15.51
Jameson
Score: 14.72
Ryanair
Score: 14.22
Carlsberg
Score: 13.20
Sennheiser
Score: 8.94
River Island
Score: 8.51
Selfridges
Score: 6.49
Kickstarter
Score: 6.32
Hennessy
Score: 6.27
boohoo
Score: 5.82
Brand Category Score
Arnotts 82.49
Guinness 24.98
ITV 15.51
Jameson 14.72
Ryanair 14.22
Carlsberg 13.20
Sennheiser 8.94
River Island 8.51
Selfridges 6.49
Kickstarter 6.32
Hennessy 6.27
boohoo 5.82
Baileys 5.75
Spotify Music 5.13
Tesco 5.06
Hurley 4.97
BBC 4.65
ALDI 4.16
Primark 4.15
Cadbury 4.11
Pfizer 3.71
Pixar 3.56
TripAdvisor 3.35
Heineken 3.02
The Olympic Games 2.93
ASOS 2.56
Showtime 2.43
Emporium 2.39
Topshop 2.24
Budweiser 2.09
Paramount Pictures 2.02
Boeing 2.01
Tinder 1.96
Sunnies Studios 1.92
Airbnb 1.86
McDonald's 1.82
Aperol 1.78
SoundCloud 1.63
HBO 1.52
Amazon 1.39
H&M 1.38
Warner Bros 1.36
Bellagio 1.35
Lush 1.35
Cadillac 1.28
Volvo 1.24
Levi's 1.24
Paypal 1.20
Fujifilm 1.15
UFC 1.15

Official Profiles

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Artist: Sharon Shannon

Date Range: 2025-12-07 → 2025-12-07
Total Airplay Time: 0h 0m 0s across 0 Radio Stations

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Top 10 Songs Played Today

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Total Streams

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Concerts

Upcoming events from today (UTC) to the next 6 months.

Date/Time (UTC) Event Venue Location Tickets
2026-01-18 04:00 UTC Sharon Shannon, Frances Black, Mary Coughlan Hotel Kilkenny Kilkenny, Ireland
2026-01-24 08:00 UTC Sharon Shannon, Kaia Kater, Katherine Priddy National Stadium Dublin, Ireland

Trending Artist