Shanti People
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-08
728,699
Social Media Followers
As of 2025-09-08
00:00:00
Hours Airplay
2025-12-07 10:06:26 UTC
Genres
Biography
Known for their innovative approach, Shanti People collaborates with a range of artists, including Vini Vici, Mandragora, Skazi, Pondora, and more, to create unique tracks that blend traditional Mantras with modern electronic beats. Their music transcends boundaries and resonates with listeners seeking a spiritual and immersive musical experience.
Shanti People connects with 18-24 & 25-34 audiences and shows durable traction across INDIA, UNITED STATES, SRI LANKA. With a heavily male (87%) audience, creative can confidently lean into identity and style cues. Content performance peaks on Youtube, where posts average 1,922 avg views per post; Instagram adds dependable engagement depth. Overlap with Trancefamily, Pioneer, Mahindra highlights near-term opportunities in streetwear, music platforms, and lifestyle products. The throughline is simple: Shanti People moves culture in the exact lanes many lifestyle marketers need.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 728,699 · Engagements 2,152 · Rate 0.3% Posts 2,744 · Views 1,922 · Avg Likes 2,143 · Avg Comments 40 · Avg Views 1,922 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 46% 25-34: 42% 35-44: 6% 13-17: 5% |
Largest: 18-24 (46%); next: 25-34 (42%) |
| Gender Split |
Female: 13% Male: 87% Non-binary/Other: 0% |
Skews male (87%) |
| Top Countries |
INDIA (70%) UNITED STATES (5%) SRI LANKA (3%) RUSSIA (2%) UKRAINE (2%) |
Top regions: INDIA (70%), UNITED STATES (5%), SRI LANKA (3%) |
| Platform Engagement | Instagram: 2,047 avg likes/post · Youtube: 1,922 avg views/post | Best reach: Youtube 1,922 avg views; best engagement: Instagram 2,047 avg likes |
Top Brand Affinities
Trancefamily
Pioneer
Mahindra
Bajaj
Tomorrowland
KTM
Ableton
Snapseed
Maruti
Décathlon
Travelgram
G-shock
| Brand | Category | Score |
|---|---|---|
| Trancefamily | 112.00 | |
| Pioneer | 18.39 | |
| Mahindra | 10.84 | |
| Bajaj | 10.67 | |
| Tomorrowland | 9.45 | |
| KTM | 8.85 | |
| Ableton | 7.85 | |
| Snapseed | 7.09 | |
| Maruti | 5.78 | |
| Décathlon | 5.42 | |
| Travelgram | 4.87 | |
| G-shock | 4.32 | |
| National Geographic | 4.30 | |
| SoundCloud | 4.04 | |
| Yamaha | 3.84 | |
| Bacardi | 3.79 | |
| A Game of Tones | 3.69 | |
| Ducati | 3.57 | |
| Beats Electronics | 3.29 | |
| Geocaching | 3.03 | |
| musical.ly | 2.85 | |
| Canon | 2.81 | |
| Jack Daniels | 2.60 | |
| Adobe | 2.57 | |
| Nikon | 2.56 | |
| Ray-Ban | 2.38 | |
| Harley-Davidson | 2.35 | |
| Suzuki | 2.29 | |
| GoPro | 2.21 | |
| Puma | 2.20 | |
| Red Bull | 2.18 | |
| Levi's | 2.14 | |
| Sony | 1.93 | |
| Budweiser | 1.89 | |
| KFC | 1.76 | |
| Hyundai | 1.65 | |
| Spotify Music | 1.50 | |
| H&M | 1.36 | |
| Grand Theft Auto | 1.34 | |
| BMW | 1.32 | |
| Xiaomi | 1.29 | |
| UFC | 1.29 | |
| Heineken | 1.28 | |
| Honda | 1.27 | |
| Ferrari | 1.25 | |
| HBO | 1.22 | |
| Volkswagen | 1.21 | |
| Mercedes-Benz | 1.21 | |
| Supreme | 1.17 | |
| Huawei | 1.13 |
Official Profiles
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LoginArtist: Shanti People
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Top 10 Songs Played Today
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Total Streams (2025-09-17)
Total: 353,939
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Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| No upcoming concerts found. | ||||















