Shan'L

Shan'L

Country: GA

Influence: 51.10% Fanbase: 34.35% Trending: 59.47% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Carrefour • 24.92% • Very Strong

As of 2025-09-09

782,048

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

2025-12-07 11:02:58 UTC

Genres

popgabonese pophip-hop & raphip-hop/rapafricanazontobeats

Biography

Gabonese singer Shan'L, born Channelle Lekogo in Libreville on February 6, 1989, rose to prominence through her participation in the Miss Gabon beauty contest and subsequent signing with the Direct Prod label. Known for her hits like "Tchizambengue" and "Serré Serré," she gained wider recognition after winning the Airtel Trace Music Star competition in 2015 and becoming a finalist in the Prix Découvertes RFI in 2020. Shan'L's music, including tracks from her albums "Shan'L Is My Name" and "Eklektik 2.0," showcases her talent and fusion of zouk and Afrobeat influences, collaborating with artists like Fally Ipupa on songs such as "Où est le mariage?" and "Yayayobé."

With a career marked by successes in both national and pan-African music competitions, Gabonese singer Shan'L has made a name for herself in the music industry. From her early days in the high school choir to her breakthrough with the track "L'aveu" featuring Arielle T, Shan'L's journey has been defined by her passion for music and her unique blend of styles. Her 24-track album "Eklektik 2.0" showcases her versatility and artistry, with standout songs like "Okoké" highlighting her collaboration with renowned Congolese artist Fally Ipupa. Shan'L's music continues to resonate with audiences, solidifying her position as a rising star in the African music scene.

Shan'L Marketing Affinity & Brand Fit Data

Report Date: 2025-09-09

Shan'L resonates with 25-34 & 18-24 audiences and sustains presence in CôTE D’IVOIRE, GABON, CAMEROON. The demographic is heavily female (58%), giving brands permission to be specific without narrowing the funnel. Performance concentrates on Instagram, averaging 2,258 avg likes per post; Instagram amplifies the conversation around drops and moments. Affinity adjacency with Carrefour, E! News, Airtel maps cleanly into streetwear, music platforms, and lifestyle products. That alignment reduces creative risk and increases the odds of shareable outcomes.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low
How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.
Connection Strength
Artist Shan'L score 0.29%Low bucket.
Brand: CarrefourBrand: E! NewsBrand: Airtel
Followers:782,048
Engagements:2,258
Rate:0.3%
Posts:1,081
Views:0
Avg Likes:2,258
Avg Comments:43
Avg Views:0

Audience Demographics & Key Stats

MetricValueWhy It Matters
Social Snapshot Followers 782,048 · Engagements 2,258 · Rate 0.3%
Posts 1,081 · Views 0 · Avg Likes 2,258 · Avg Comments 43 · Avg Views 0
Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown 25-34: 58%
18-24: 28%
35-44: 10%
13-17: 3%
Largest: 25-34 (58%); next: 18-24 (28%)
Gender Split Female: 58%
Male: 42%
Non-binary/Other: 0%
Skews female (58%)
Top Countries CôTE D’IVOIRE (30%)
GABON (16%)
CAMEROON (15%)
FRANCE (8%)
SENEGAL (4%)
Top regions: CôTE D’IVOIRE (30%), GABON (16%), CAMEROON (15%)
Platform Engagement Instagram: 2,258 avg likes/post best engagement: Instagram 2,258 avg likes

Top Brand Affinities

Carrefour
Score: 24.92
E! News
Score: 24.30
Airtel
Score: 22.18
Auchan
Score: 12.24
Pull&Bear
Score: 6.73
Moët & Chandon
Score: 6.17
Elle Magazine
Score: 4.81
BALMAIN
Score: 4.61
boohoo
Score: 4.50
Timberland
Score: 3.79
Christian Louboutin
Score: 3.71
Stradivarius
Score: 3.45
Brand Category Score
Carrefour 24.92
E! News 24.30
Airtel 22.18
Auchan 12.24
Pull&Bear 6.73
Moët & Chandon 6.17
Elle Magazine 4.81
BALMAIN 4.61
boohoo 4.50
Timberland 3.79
Christian Louboutin 3.71
Stradivarius 3.45
FashionNova 3.40
Colgate 3.05
Hermès 3.04
Balenciaga 2.82
SheInside 2.63
Lacoste 2.62
KENZO 2.58
Bershka 2.51
shein 2.51
Christian Dior 2.36
Primark 2.29
Gucci 2.27
ASOS 2.19
Polo Ralph Lauren 2.16
Zara 2.13
Fendi 2.12
Louis Vuitton 2.10
Versace 2.03
Rolex 1.96
Fenty beauty 1.96
Cartier 1.91
Dolce & Gabbana 1.84
Vogue 1.83
New Balance 1.81
Make Up For Ever 1.80
GIVENCHY 1.53
Michael Kors 1.45
Gymshark 1.40
Tarte Cosmetics 1.39
FIFA 1.36
H&M 1.26
Puma 1.21
UFC 1.20
Vans 1.12
Nike 1.09
Mitsubishi 1.07
Yves Saint Laurent 1.07
NBA 1.04

Official Profiles

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Artist: Shan'L

Date Range: 2025-12-07 → 2025-12-07
Total Airplay Time: 0h 0m 0s across 0 Radio Stations

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Top 10 Songs Played Today

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Total Streams

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Concerts

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