Shamir
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-09
42,451
Social Media Followers
As of 2025-09-09
00:00:00
Hours Airplay
2025-12-07 11:33:15 UTC
Genres
Biography
Growing up in Las Vegas, Shamir Bailey's diverse musical influences led him to form indie pop duo Anorexia and explore dance beats with producer Nick Sylvester. Signing with XL, he released the breakout single "On the Regular" and debut album Ratchet before parting ways to pursue a more introspective sound. Shamir's discography includes projects like Hope, Revelations, and collaborations with artists like Rina Sawayama, showcasing his versatility and candid songwriting.
Shamir is a clear fit for 25-34 & 18-24 audiences with strength across UNITED STATES, UNITED KINGDOM, AUSTRALIA. The audience is female-leaning (52%), so messaging can confidently lean into identity, fashion, and status. Instagram remains the best top-of-funnel driver (425 avg likes per post); Instagram builds the community layer. Affinity data highlights Grindr, Mixcloud, Acne Studios, suggesting immediate traction in streetwear, music platforms, and lifestyle products. The upside is culture-first creative with measurable lift.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 42,451 · Engagements 425 · Rate 1.0% Posts 20 · Views 0 · Avg Likes 425 · Avg Comments 14 · Avg Views 0 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
25-34: 45% 18-24: 29% 35-44: 17% 45-64: 5% |
Largest: 25-34 (45%); next: 18-24 (29%) |
| Gender Split |
Female: 52% Male: 48% Non-binary/Other: 0% |
Skews female (52%) |
| Top Countries |
UNITED STATES (55%) UNITED KINGDOM (8%) AUSTRALIA (4%) CANADA (3%) MEXICO (3%) |
Top regions: UNITED STATES (55%), UNITED KINGDOM (8%), AUSTRALIA (4%) |
| Platform Engagement | Instagram: 425 avg likes/post | best engagement: Instagram 425 avg likes |
Top Brand Affinities
Grindr
Mixcloud
Acne Studios
Jean Paul Gaultier
Glossier
Ableton
Coachella
Alexander McQueen
Barbie
Vivienne Westwood
Maison Margiela
Kickstarter
| Brand | Category | Score |
|---|---|---|
| Grindr | 27.90 | |
| Mixcloud | 14.38 | |
| Acne Studios | 11.84 | |
| Jean Paul Gaultier | 11.54 | |
| Glossier | 10.62 | |
| Ableton | 8.43 | |
| Coachella | 7.84 | |
| Alexander McQueen | 6.80 | |
| Barbie | 6.57 | |
| Vivienne Westwood | 6.35 | |
| Maison Margiela | 6.20 | |
| Kickstarter | 6.20 | |
| Lollapalooza | 6.05 | |
| Spotify Music | 5.21 | |
| Dr. Martens | 5.01 | |
| SoundCloud | 4.87 | |
| Paramount Pictures | 4.75 | |
| Loewe | 4.72 | |
| Polaroid | 4.33 | |
| Vogue | 4.33 | |
| MTV | 4.23 | |
| Showtime | 4.23 | |
| Urban Outfitters | 4.22 | |
| iHeartRadio Music Awards | 4.13 | |
| Margaritaville | 4.05 | |
| NORDSTROM | 3.97 | |
| Nickelodeon | 3.93 | |
| Tinder | 3.91 | |
| Oculus | 3.90 | |
| Taco Bell | 3.80 | |
| Miu Miu | 3.60 | |
| Kodak | 3.56 | |
| ASOS | 3.47 | |
| Marc Jacobs | 3.46 | |
| Columbia Pictures | 3.39 | |
| BALMAIN | 3.19 | |
| Uber | 3.17 | |
| NBC | 3.04 | |
| Airbnb | 3.01 | |
| Moschino | 2.85 | |
| Emporium | 2.76 | |
| Comedy Central | 2.72 | |
| Balenciaga | 2.69 | |
| TOM FORD | 2.68 | |
| Fenty beauty | 2.60 | |
| Carhartt | 2.47 | |
| Lush | 2.47 | |
| Warner Bros | 2.46 | |
| Pixar | 2.34 | |
| Beats Electronics | 2.27 |
Official Profiles
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Concerts
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| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| No upcoming concerts found. | ||||















