Shakira
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-26
183,120,085
Social Media Followers
As of 2025-09-26
00:00:00
Hours Airplay
2025-12-01 00:22:15 UTC
Genres
Biography
In 2016, Shakira starred in Disney's "Zootopia" as Gazelle and contributed to the soundtrack with "Try Everything." She collaborated with Carlos Vives on "La Bicicleta," a chart-topping hit in Colombia, followed by "Chantaje" featuring Maluma. With over 2 billion views on YouTube, "Chantaje" is one of the platform’s most successful Latin hits. In 2018, she concluded her El Dorado World Tour and released the concert film "Shakira in Concert: El Dorado World Tour" in 2019. Shakira performed at Super Bowl LIV in Miami and is currently working on new music.
Shakira performs best with fans in the 18-24 range, concentrated in INDIA, BRAZIL, UNITED STATES. Audience composition is female-leaning (52%), which simplifies targeting and creative tone. The most reliable reach comes from Tiktok at 2,200,000 avg views per post, with Instagram providing steady community replies and saves. Brand adjacency trends toward Movistar, Stradivarius, Cafecito, signaling clear alignment with streetwear, music platforms, and lifestyle products. If the brief is to seed a message that travels organically, Shakira is positioned to deliver.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 183,120,085 · Engagements 488,853 · Rate 0.3% Posts 3,509 · Views 2,335,498 · Avg Likes 477,582 · Avg Comments 7,639 · Avg Views 2,335,498 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 52% 25-34: 32% 35-44: 7% 13-17: 7% |
Largest: 18-24 (52%); next: 25-34 (32%) |
| Gender Split |
Female: 52% Male: 48% Non-binary/Other: 0% |
Skews female (52%) |
| Top Countries |
INDIA (14%) BRAZIL (9%) UNITED STATES (9%) COLOMBIA (5%) BANGLADESH (4%) |
Top regions: INDIA (14%), BRAZIL (9%), UNITED STATES (9%) |
| Platform Engagement | Instagram: 321,745 avg likes/post · Tiktok: 2,200,000 avg views/post · Youtube: 135,498 avg views/post | Best reach: Tiktok 2,200,000 avg views; best engagement: Instagram 321,745 avg likes |
Top Brand Affinities
Movistar
Stradivarius
Cafecito
Iberostar Hotels & Resorts
Lollapalooza
Bershka
Pull&Bear
shein
NBC
VidaSana
Valentino
MTV
| Brand | Category | Score |
|---|---|---|
| Movistar | 7.60 | |
| Stradivarius | 4.86 | |
| Cafecito | 4.02 | |
| Iberostar Hotels & Resorts | 3.88 | |
| Lollapalooza | 3.68 | |
| Bershka | 3.34 | |
| Pull&Bear | 3.23 | |
| shein | 2.97 | |
| NBC | 2.91 | |
| VidaSana | 2.91 | |
| Valentino | 2.70 | |
| MTV | 2.34 | |
| SheInside | 2.33 | |
| Coachella | 2.32 | |
| Gymshark | 2.27 | |
| Lacoste | 1.96 | |
| Bellagio | 1.92 | |
| Tomorrowland | 1.91 | |
| ASOS | 1.91 | |
| Pic Collage | 1.86 | |
| L'Oréal Paris | 1.86 | |
| Heineken | 1.65 | |
| Sephora | 1.64 | |
| FIFA | 1.46 | |
| Puma | 1.44 | |
| Maybelline | 1.35 | |
| Herbalife | 1.34 | |
| Versace | 1.34 | |
| Anastasia Beverly Hills | 1.30 | |
| FashionNova | 1.28 | |
| SWAROVSKI | 1.23 | |
| Ray-Ban | 1.23 | |
| Polaroid | 1.22 | |
| Guess | 1.21 | |
| Zara | 1.19 | |
| NBA | 1.16 | |
| Balenciaga | 1.15 | |
| Polo Ralph Lauren | 1.13 | |
| Chanel | 1.13 | |
| NFL | 1.12 | |
| Reebok | 1.12 | |
| Burberry | 1.11 | |
| Calvin Klein | 1.09 | |
| Vogue | 1.09 | |
| Red Bull | 1.08 | |
| HBO | 1.05 | |
| Los Angeles Lakers | 1.03 | |
| Tommy Hilfiger | 1.03 | |
| Pixar | 1.03 | |
| Gucci | 1.01 |
Official Profiles
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LoginArtist: Shakira
The map shows every radio station that aired Shakira today. Use the controls to highlight stations with the most or least airtime.
Top 10 Songs Played Today
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Total Streams (2025-09-26)
Total: 66,373,654
| PLATFORM | TOTAL | % | |
|---|---|---|---|
| [+] |
Spotify |
65,327,089 | 98.42% |
| [+] |
Yandex |
765,951 | 1.15% |
| [+] |
Jiosaavn |
215,828 | 0.33% |
| [+] |
Audiomack |
64,786 | 0.10% |
| [+] |
Anghami |
0 | 0.00% |
| [+] |
Last.fm |
0 | 0.00% |
| [+] |
Pandora |
0 | 0.00% |
| [+] |
Tidal |
0 | 0.00% |
| [+] |
YouTube Artist |
0 | 0.00% |
Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| 2025-12-04 05:00 UTC | Shakira | Estadio Centenario | Montevideo, Uruguay | |
| 2025-12-05 05:00 UTC | Shakira | Estadio Centenario | Montevideo, Uruguay | |
| 2025-12-09 05:00 UTC | Shakira | Estadio José Amalfitani (Vélez Sarsfield) | Buenos Aires, Argentina | |
| 2025-12-10 05:00 UTC | Shakira | Estadio José Amalfitani (Vélez Sarsfield) | Buenos Aires, Argentina | |
| 2025-12-12 05:00 UTC | Shakira | Estadio José Amalfitani (Vélez Sarsfield) | Buenos Aires, Argentina |
